The unofficial online home for fans of the Old Dominion University Monarchs. Part of Collegiate Sports Nation (CSN).

Apparently convict has changed up their logo according to twitter

Dumb

Who cares?

Looks like schizophrenic branding to me. Way to many options. Branding out of control.

http://www.youtube.com/watch?v=YaG5SAw1n0c

LOL they look pretty good. Revamped and refreshed.

Here's our athletic logo "brand book" https://www.odu.edu/content/dam/odu/offi...elines.pdf

So, another Off-Topic thread not in the Off-Topic board and worse, about VCU. Who cares.

(03-05-2014 02:34 PM)ODUMonarch13 Wrote:  LOL they look pretty good. Revamped and refreshed.

Here's our athletic logo "brand book" https://www.odu.edu/content/dam/odu/offi...elines.pdf

We just basically need to loose the cartoon lion and get a lion with some character.

The new logos look too generic and Central Florida-ish to me.

VCU sucks!! Get them off our main board!

At least send any news about them to the "Off Topic" section!

At first it looks like the product on an unholy union between the Colorado and South Florida marks. I think I'd like the shield a lot more than the word mark with the ram horn coming out of the V, because that sounds like one of those "great in theory, horrid in practice" ideas.

As for too many logos: That's pretty much what branding is these days. Primary marks, secondary marks, tertiary marks, specialty marks, one-time marks and so forth. The Charlotte Hornets rolled out a pyramid of the hierarchy of its marks with four layers in decreasing prominence.

To make it more ODU-centric, I don't mind the lion. I do mind the word mark because it looks like it came out of a low-rent 3-D RPG for the N64. Serif fonts are generally not great choices when you're trying to make a short but bold statement, which is exactly what you're aiming for with your name. And the banner is one too many elements. A variation of the lion head shield with a crisp ODU mark would hit the spot, I'd think.

(03-05-2014 02:27 PM)Monarch Maniac 10 Wrote:  http://www.youtube.com/watch?v=YaG5SAw1n0c

I just clicked on that at work without checking the volume!

Is that the best a school full of art students could do?

(03-05-2014 03:54 PM)Petey Hodge Wrote:  Is that the best a school full of art students could do?

The best part is that they outsourced it to Rickabaugh Graphics in Ohio...

I think that guy did some of the ODU stuff too.

I like them. A heck of a lot better than that last crappy one they had. I still like the one before that with the rams head in the V.

I also like ODU's athletic logo just fine. Not a huge fan of the puffy crown, but at least it ties in historically to what was on the head of the foodlion and the signage in the Ted and on campus. Not a big proponent of changing logos all the time. ODU has a good one now. The weird grappling hook ball game crown we have now is weak.
VCUs sucked, so they were smart to change it.

VCU Sucks. New LOGO sucks. The Mascot "Rams" is overused and unoriginal.

That felt good to type...

The word marks are nice but the ram logo sucks. haha.

EDIT- The primary marks and word marks are not bad at all. I think it was a mistake to make the primary wordmarks mostly white though. Why not use more gold and black? Secondary marks fail. Overall I'd grade the rebrand a C.

Second Edit- Why do so many feel the need to question why threads were created? That's really idiotic.

Not really a fan, but I'm predisposed to dislike them.

This should be our court/field logo:



This is our strongest logo. Looks the best on clothing: