(02-03-2014 10:35 AM)Hitch Wrote:  

(02-03-2014 10:30 AM)oklalittledixie Wrote:  

(02-03-2014 10:13 AM)Hitch Wrote:  

(02-03-2014 09:57 AM)oklalittledixie Wrote:  

(02-03-2014 09:55 AM)Hitch Wrote:  Once again, people are deciding to be offended by something with absolutely no malicious intent. It's just like when someone decides that being wished a "happy holiday" is a malicious attempt to subvert their cultural identity. Or how people decide to warp a PB&J sandwich to be a racist affront.

If you find yourself trying to convince other people that they should be offended too, you've probably worked yourself up for no reason.

That's your opinion. I see the malicious intent.

Which is more likely:
1) Coca-Cola set out to develop an offensive Super Bowl ad as part of a malicious plot to subvert an American cultural identity, and only a small portion of viewers were able to discern its true intentions.

2) Coca-Cola made an ad that they thought would capture the universal appeal of their product as an American icon, but some people found it offensive and poorly-timed given the current political climate around the immigration debate.

My money's on #2.

It's neither. They generated an add they knew would cause controversy. Someone takes to twitter to voice their disapproval. In return, a barrage of liberal twits bombard those people calling them white trash, racists and inbred hicks - using the same hashtag. It was probably planned and started by a left wing loon. It creates a social media firestorm and the brand gets unlimited exposure.

It's the same tactic as the cheerios ad.

People and companies that purposefully create controversy in order to get their name out are generally little-known to the point where "any publicity is good publicity".

That's not the case here. Coke is the most well-known brand all over the world. They have absolutely zero need to create an uncontrolled social media firestorm in order for people to learn that a company called Coca-Cola makes a brown liquid that people tend to enjoy.

Highly unlikely that coke would purchase a Superbowl spot if there wasn't a monetary gain.

(02-03-2014 10:41 AM)Hitch Wrote:  

(02-03-2014 10:38 AM)LSU04_08 Wrote:  Lets just reach out to other countries during a US event. How PC can YOU get...

Why would advertising during "a US event" be a good way to reach other countries in the first place?

You tell me... Lets stick to American things... I remember when things used to be as American as apple pie, now it's more like things are as American as burritos.

(02-03-2014 10:42 AM)LSU04_08 Wrote:  I was born and raised here, this is my country, I DO deserve it more than others not born and raised here.

It's sad that this would need to be explained. However, the people who say otherwise exist, and need to be dealt with.

(02-02-2014 10:11 PM)UofMemphis Wrote:  Coke purchased the time...they can do what they like with it.

This.

Don't like the ad, then don't buy Coke.... it's pretty simple.

(02-03-2014 10:36 AM)DrTorch Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

I didn't say it was. In fact, that was explicitly stated in my next sentence. Why did you leave that out, and then ask a leading question?

Fine, here's your response in full:

Quote:Why do you assume it must be either/or? There is no doubt that leftists have worked their way into corporate exec positions and BOD. It's not hard to believe they insisted on having some multi-cultural theme to their ad. They may or may not believe it to be malicious, but they fully intend to influence American identity.

So to clarify my question, which I agree wasn't fair in its shortness:

Of course they intended the ad to have influence, that's the point of advertising. Though it's not unreasonable to assume that their intended influence was limited to coke sales. But to your critique, why is the multi-cultural aspect of the ad automatically negative in your eyes?

(02-03-2014 10:49 AM)blunderbuss Wrote:  

(02-02-2014 10:11 PM)UofMemphis Wrote:  Coke purchased the time...they can do what they like with it.

This.

I'm sure you would feel the same if the Westboro Baptist Church bought the same time.

(02-03-2014 10:42 AM)LSU04_08 Wrote:  

(02-03-2014 10:30 AM)Fitbud Wrote:  

(02-03-2014 10:26 AM)VA49er Wrote:  

(02-03-2014 10:08 AM)LSU04_08 Wrote:  

(02-02-2014 10:20 PM)EagleX Wrote:  My only thought was, "I don't see how that's going to sell many cokes".

Their marketing team must be reaching out to a different country here in the United States...

That IS the United States. Might as well get used to it. I have no idea why this commercial is causing heartburn for some folks. I watched the game with people from at least 4 different cultures that I know of, South America, Germany, Italy, and the UK. All of them migrated to the US and are now US citizens. THAT is today's United States and it's what helped made this country a place thousands around the world dream of becoming a citizen of. Everyone is entitled to his/her opinion, but the folks in that room with me last night were watching a quintisential American game and loving every minute of it. Well, at least the ones that were pulling for the Seahawks.

Well said. It's unfortunate that some in this country believe that they are more deserving of it than others and that they were here before anyone else.

I was born and raised here, this is my country, I DO deserve it more than others not born and raised here. Go to China or Mexico and say the same thing to a Chinese or Mexican.

Those before you came from somewhere else. This country was built on the backs of immigrants. No need to feel superiority over those back then or those coming now.

(02-03-2014 10:43 AM)oklalittledixie Wrote:  

(02-03-2014 10:35 AM)Hitch Wrote:  

(02-03-2014 10:30 AM)oklalittledixie Wrote:  

(02-03-2014 10:13 AM)Hitch Wrote:  

(02-03-2014 09:57 AM)oklalittledixie Wrote:  That's your opinion. I see the malicious intent.

Which is more likely:
1) Coca-Cola set out to develop an offensive Super Bowl ad as part of a malicious plot to subvert an American cultural identity, and only a small portion of viewers were able to discern its true intentions.

2) Coca-Cola made an ad that they thought would capture the universal appeal of their product as an American icon, but some people found it offensive and poorly-timed given the current political climate around the immigration debate.

My money's on #2.

It's neither. They generated an add they knew would cause controversy. Someone takes to twitter to voice their disapproval. In return, a barrage of liberal twits bombard those people calling them white trash, racists and inbred hicks - using the same hashtag. It was probably planned and started by a left wing loon. It creates a social media firestorm and the brand gets unlimited exposure.

It's the same tactic as the cheerios ad.

People and companies that purposefully create controversy in order to get their name out are generally little-known to the point where "any publicity is good publicity".

That's not the case here. Coke is the most well-known brand all over the world. They have absolutely zero need to create an uncontrolled social media firestorm in order for people to learn that a company called Coca-Cola makes a brown liquid that people tend to enjoy.

Highly unlikely that coke would purchase a Superbowl spot if there wasn't a monetary gain.

The ad buy was for brand reinforcement, not customer awareness that coke exists.

(02-03-2014 10:47 AM)LSU04_08 Wrote:  

(02-03-2014 10:41 AM)Hitch Wrote:  

(02-03-2014 10:38 AM)LSU04_08 Wrote:  Lets just reach out to other countries during a US event. How PC can YOU get...

Why would advertising during "a US event" be a good way to reach other countries in the first place?

You tell me... Lets stick to American things... I remember when things used to be as American as apple pie, now it's more like things are as American as burritos.

Or they bought advertising during an American event to reach Americans. If they wanted to reach a broad international community, they'd buy during a major soccer (the rest of the world's "football") game.


http://qz.com/171174/putting-the-global-...-audience/

(02-03-2014 10:50 AM)oklalittledixie Wrote:  

(02-03-2014 10:49 AM)blunderbuss Wrote:  

(02-02-2014 10:11 PM)UofMemphis Wrote:  Coke purchased the time...they can do what they like with it.

This.

I'm sure you would feel the same if the Westboro Baptist Church bought the same time.

I sure would. That's capitalism.

(02-03-2014 10:32 AM)oklalittledixie Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

Because we are one culture.

Never been one culture. We talk about how the south and north are different cultures almost every day.

(02-03-2014 10:59 AM)nomad2u2001 Wrote:  

(02-03-2014 10:32 AM)oklalittledixie Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

Because we are one culture.

Never been one culture. We talk about how the south and north are different cultures almost every day.

When he says "we", he's not talking about you.

(02-03-2014 10:59 AM)nomad2u2001 Wrote:  

(02-03-2014 10:32 AM)oklalittledixie Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

Because we are one culture.

Never been one culture. We talk about how the south and north are different cultures almost every day.

Maybe not. But go back to 1787 and I think you'll see more homogeneity.

(02-03-2014 10:50 AM)VA49er Wrote:  

(02-03-2014 10:42 AM)LSU04_08 Wrote:  

(02-03-2014 10:30 AM)Fitbud Wrote:  

(02-03-2014 10:26 AM)VA49er Wrote:  

(02-03-2014 10:08 AM)LSU04_08 Wrote:  Their marketing team must be reaching out to a different country here in the United States...

That IS the United States. Might as well get used to it. I have no idea why this commercial is causing heartburn for some folks. I watched the game with people from at least 4 different cultures that I know of, South America, Germany, Italy, and the UK. All of them migrated to the US and are now US citizens. THAT is today's United States and it's what helped made this country a place thousands around the world dream of becoming a citizen of. Everyone is entitled to his/her opinion, but the folks in that room with me last night were watching a quintisential American game and loving every minute of it. Well, at least the ones that were pulling for the Seahawks.

Well said. It's unfortunate that some in this country believe that they are more deserving of it than others and that they were here before anyone else.

I was born and raised here, this is my country, I DO deserve it more than others not born and raised here. Go to China or Mexico and say the same thing to a Chinese or Mexican.

Those before you came from somewhere else. This country was built on the backs of immigrants. No need to feel superiority over those back then or those coming now.

That's fine, but that was long before America has established a culture and history of its own. That song was written in English. It should not be sung in Spanish or Arabic at an American event.

(02-03-2014 11:06 AM)DrTorch Wrote:  

(02-03-2014 10:59 AM)nomad2u2001 Wrote:  

(02-03-2014 10:32 AM)oklalittledixie Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

Because we are one culture.

Never been one culture. We talk about how the south and north are different cultures almost every day.

Maybe not. But go back to 1787 and I think you'll see more homogeneity.

The "three fifths" crowd probably would have disagreed. But then again, you may not be considering them Americans.

(02-03-2014 10:59 AM)nomad2u2001 Wrote:  

(02-03-2014 10:32 AM)oklalittledixie Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

Because we are one culture.

Never been one culture. We talk about how the south and north are different cultures almost every day.

Those are sub cultures. The South Doesn't speak Arabic and the North doesn't speak Chinese. We have an American identity. We are not a chameleon nation. I know it's a feel good notion for liberals, but its not reality.

(02-03-2014 10:50 AM)Hitch Wrote:  

(02-03-2014 10:36 AM)DrTorch Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

I didn't say it was. In fact, that was explicitly stated in my next sentence. Why did you leave that out, and then ask a leading question?

Fine, here's your response in full:

Quote:Why do you assume it must be either/or? There is no doubt that leftists have worked their way into corporate exec positions and BOD. It's not hard to believe they insisted on having some multi-cultural theme to their ad. They may or may not believe it to be malicious, but they fully intend to influence American identity.

So to clarify my question, which I agree wasn't fair in its shortness:

Of course they intended the ad to have influence, that's the point of advertising. Though it's not unreasonable to assume that their intended influence was limited to coke sales. But to your critique, why is the multi-cultural aspect of the ad automatically negative in your eyes?

Because the US was founded based on a very specific English political philosophy. That is what has brought liberty and success.

When other cultures come in, they show no respect for that foundation, and tolerate or even promote, philosophies that run contrary to it.

That by definition is malicious.

(02-03-2014 11:06 AM)DrTorch Wrote:  

(02-03-2014 10:59 AM)nomad2u2001 Wrote:  

(02-03-2014 10:32 AM)oklalittledixie Wrote:  

(02-03-2014 10:30 AM)Hitch Wrote:  

(02-03-2014 10:23 AM)DrTorch Wrote:  It's not hard to believe they insisted on having some multi-cultural theme to their ad.

Why is "multi-cultural" inherently malicious?

Because we are one culture.

Never been one culture. We talk about how the south and north are different cultures almost every day.

Maybe not. But go back to 1787 and I think you'll see more homogeneity.

In color, but not culture. Even then you had a rift between north and south. We were also essentially different countries.

(02-03-2014 11:06 AM)oklalittledixie Wrote:  

(02-03-2014 10:50 AM)VA49er Wrote:  

(02-03-2014 10:42 AM)LSU04_08 Wrote:  

(02-03-2014 10:30 AM)Fitbud Wrote:  

(02-03-2014 10:26 AM)VA49er Wrote:  That IS the United States. Might as well get used to it. I have no idea why this commercial is causing heartburn for some folks. I watched the game with people from at least 4 different cultures that I know of, South America, Germany, Italy, and the UK. All of them migrated to the US and are now US citizens. THAT is today's United States and it's what helped made this country a place thousands around the world dream of becoming a citizen of. Everyone is entitled to his/her opinion, but the folks in that room with me last night were watching a quintisential American game and loving every minute of it. Well, at least the ones that were pulling for the Seahawks.

Well said. It's unfortunate that some in this country believe that they are more deserving of it than others and that they were here before anyone else.

I was born and raised here, this is my country, I DO deserve it more than others not born and raised here. Go to China or Mexico and say the same thing to a Chinese or Mexican.

Those before you came from somewhere else. This country was built on the backs of immigrants. No need to feel superiority over those back then or those coming now.

That's fine, but that was long before America has established a culture and history of its own. That song was written in English. It should not be sung in Spanish or Arabic at an American event.

Didn't see it sung in a different language at the Super Bowl. It was commercial on television. I just don't see the big deal, but maybe that's because I live within and see a different culture daily. Those I see are proud to be American, and little things like a commercial don't raise that big a stink, etc.

(02-03-2014 11:08 AM)Hitch Wrote:  The "three fifths" crowd probably would have disagreed. But then again, you may not be considering them Americans.

I said more homogeneity. I didn't say fully homogenous.