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NY Post: Hoops hold key for Big East TV deal
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anothertigerfan Offline
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NY Post: Hoops hold key for Big East TV deal
Quote:In less than two weeks, ESPN’s exclusive negotiating window with the Big East Conference will open for 60 days, after which the league can become a free agent.

Unless aliens invade planet Earth and abolish TV, the conference will have a big-time deal in place with some network or networks in a matter of months.

Even if such an invasion should occur (the abolition of synchronized swimming and BMX racing from the Olympics would be welcome) — considering the league has hired former CBS exec Mike Aresco as its new commissioner and CSTV founder Chris Belivacqua’s company as its media consultant — the Big East probably would simply hire the Alien Czar of Intergalactic TV and talks would resume.

The billion-dollar question, of course, is what will that deal fetch?

Read more: http://www.nypost.com/p/sports/college/b...z246QL53Zr
(This post was last modified: 08-20-2012 11:06 AM by anothertigerfan.)
08-20-2012 11:03 AM
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KnightLight Offline
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RE: NY Post: Hoops hold key for Big East TV deal
Like this part:

Remember when Pitt and Syracuse left for the ACC and there was speculation the ACC would move its conference hoops tournament to the Garden should the Big East crumble? It’s not going to happen.

Sources told The Post the Big East and the Garden are close to agreeing on a 10-year extension that will keep the league in the mecca of college basketball through the 2026 season.
08-20-2012 11:08 AM
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gotigers1 Offline
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RE: NY Post: Hoops hold key for Big East TV deal
Duke and North Carolina would stroke out if the ACC tournament moved out of the state.
08-20-2012 11:50 AM
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Derby Offline
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 11:50 AM)gotigers1 Wrote:  Duke and North Carolina would stroke out if the ACC tournament moved out of the state.

Like last year's?
08-20-2012 11:53 AM
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rulethirty Offline
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RE: NY Post: Hoops hold key for Big East TV deal
Man, I can't get over how much of an upgrade Aresco is. This is going to be fun.
08-20-2012 11:54 AM
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CliftonAve Online
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 11:50 AM)gotigers1 Wrote:  Duke and North Carolina would stroke out if the ACC tournament moved out of the state.

Or play the first two rounds of the NCAA tourament outside of the state of North Carolina.
08-20-2012 12:36 PM
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3601 Offline
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 11:08 AM)KnightLight Wrote:  Like this part:

Remember when Pitt and Syracuse left for the ACC and there was speculation the ACC would move its conference hoops tournament to the Garden should the Big East crumble? It’s not going to happen.

Sources told The Post the Big East and the Garden are close to agreeing on a 10-year extension that will keep the league in the mecca of college basketball through the 2026 season.

Wasn't the Garden extension announced a few months ago?
08-20-2012 12:39 PM
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KnightLight Offline
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 11:50 AM)gotigers1 Wrote:  Duke and North Carolina would stroke out if the ACC tournament moved out of the state.

Unlike the Big East...ACC Tourn has moved around a bit.

Since 2001, ACC Tourn has been played outside of NC a few times:

Washington, DC (2005)

Atlanta, GA (2001, 2009, 2012)

Tampa, FL (2007)

Its set again for the generic 50 plus year old Greensboro Coliseum for the next 3 years.
08-20-2012 12:48 PM
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TripleA Offline
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 12:39 PM)3601 Wrote:  
(08-20-2012 11:08 AM)KnightLight Wrote:  Like this part:

Remember when Pitt and Syracuse left for the ACC and there was speculation the ACC would move its conference hoops tournament to the Garden should the Big East crumble? It’s not going to happen.

Sources told The Post the Big East and the Garden are close to agreeing on a 10-year extension that will keep the league in the mecca of college basketball through the 2026 season.

Wasn't the Garden extension announced a few months ago?
Maybe it was made public, but not finalized, perhaps?
08-20-2012 01:02 PM
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TripleA Offline
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RE: NY Post: Hoops hold key for Big East TV deal
Other encouraging quotes in there, beyond those already posted:

It makes little sense to compare what the league will get based on what others have received, because conference size and markets vary...What it does have, without question, is one of the best, if not the best, basketball conferences in the nation.

...the conference diligently has been working to make sure its basketball asset is fully appreciated come negotiating time.

There’s no doubt football drives the bus in terms of media revenue. But Aresco knows if securing the TV deal is Job One, reaching across both sides of the Big East aisle is Job Two.
(This post was last modified: 08-20-2012 01:10 PM by TripleA.)
08-20-2012 01:09 PM
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BadWillHunting Offline
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RE: NY Post: Hoops hold key for Big East TV deal
How long has the BE Hoops Tourney been at the MSG?
08-20-2012 01:24 PM
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KnightLight Offline
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 01:24 PM)BadWillHunting Wrote:  How long has the BE Hoops Tourney been at the MSG?

Since 1983.

1980: Providence Civic Center

1981: Carrier Dome

1982: Hartford Civic Center

1983-Present: Madison Square Garden
08-20-2012 01:32 PM
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CincyBro Offline
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RE: NY Post: Hoops hold key for Big East TV deal
You know for all the heartache, not knowing what was going to happen to the league, all the b***s*** from the media and other leagues we've had to endure as fans, this now might just be FUN. We now have a commissioner in place who really seems to know what he is doing, presidents of some our leading universities who now seem to really get it, first class negotiating team in place and some really nice universities joining the conference. Now we can all just sit back, relax and let happen what will happen knowing it is the best as a conference we could do.
(This post was last modified: 08-20-2012 01:47 PM by CincyBro.)
08-20-2012 01:35 PM
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Lord2FLI Away
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 01:35 PM)CincyBro Wrote:  You know for all the heartache, not knowing what was going to happen to the league, all the b***s*** from the media and other leagues we've had to endure as fans, this now might just be FUN. We now have a commissioner in place who really seems to know what he is doing, presidents of some our leading universities who now seem to really get it, first class negotiating team in place and some really nice universities joining the conference. Now we can all just sit back, relax and let happen what will happen knowing it is the best as a conference we could do.

We watched it happen on a micro scale here at Memphis, it was awesome seeing all those lightbulbs lighting up. Suddenly everything at the school just started coming together and now it's happening to the Big East too! 03-cloud9

EDIT: Sorry for sounding like a homer, but yeah...
(This post was last modified: 08-20-2012 02:07 PM by Lord2FLI.)
08-20-2012 01:52 PM
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CincyBro Offline
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 01:52 PM)Lord2FLI Wrote:  
(08-20-2012 01:35 PM)CincyBro Wrote:  You know for all the heartache, not knowing what was going to happen to the league, all the b***s*** from the media and other leagues we've had to endure as fans, this now might just be FUN. We now have a commissioner in place who really seems to know what he is doing, presidents of some our leading universities who now seem to really get it, first class negotiating team in place and some really nice universities joining the conference. Now we can all just sit back, relax and let happen what will happen knowing it is the best as a conference we could do.

We watched it happen on a micro scale here at Memphis, it was awesome seeing all those lightbulbs lighting up. Suddenly everything at the school just started coming together and now it's happening to the Big East too! 03-cloud9

EDIT: Sorry for sounding like a homer, but yeah...

We're allowed to be homers.04-rock04-rock04-rock
08-20-2012 02:40 PM
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Frank the Tank Online
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RE: NY Post: Hoops hold key for Big East TV deal
I do think people are generally undervaluing the Big East's basketball product (while simultaneously overvaluing the Big East's football product). Basketball is what provides the day-to-day viewership for a network like NBCSN, so even though it might be more of a commodity compared to football, it's still an important commodity. The "volume of games" argument is more persuasive when buying basketball rights, whereas football rights have been much more hinged about "quality of games" (which in TV terms means higher rated games).
08-20-2012 05:29 PM
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Attackcoog Online
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 05:29 PM)Frank the Tank Wrote:  I do think people are generally undervaluing the Big East's basketball product (while simultaneously overvaluing the Big East's football product). Basketball is what provides the day-to-day viewership for a network like NBCSN, so even though it might be more of a commodity compared to football, it's still an important commodity. The "volume of games" argument is more persuasive when buying basketball rights, whereas football rights have been much more hinged about "quality of games" (which in TV terms means higher rated games).

I dont know if thats completely true. The ACC estimated its basketball at 20% of the total contract. Most people have been estimating that basketball would be 30% of the Big East contract--a 50% increase over the ACC's basketball contribution. The basketball value is similar, so the difference in percentage comes from an acknowledged difference in football value. Even the raw Neilson numbers indicate that Big East football has nearly twice the viewership of Big East basketball.
(This post was last modified: 08-20-2012 06:10 PM by Attackcoog.)
08-20-2012 06:04 PM
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ollin Offline
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RE: NY Post: Hoops hold key for Big East TV deal
One of the reasons why the BE turned down ESPN's initial deal is because they thought it undervalued their basketball. For the Big East to get maximum value they'll look to sell the Big East tournament separate from regular season games and being able to sell naming rights to both the football conference championship game and BE men's and women's basketball tournaments.
(This post was last modified: 08-20-2012 06:28 PM by ollin.)
08-20-2012 06:27 PM
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FULL_MONTY Offline
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 05:29 PM)Frank the Tank Wrote:  I do think people are generally undervaluing the Big East's basketball product (while simultaneously overvaluing the Big East's football product). Basketball is what provides the day-to-day viewership for a network like NBCSN, so even though it might be more of a commodity compared to football, it's still an important commodity. The "volume of games" argument is more persuasive when buying basketball rights, whereas football rights have been much more hinged about "quality of games" (which in TV terms means higher rated games).

I don't follow. Here is how I look at the situation. For the regular season, basketbal teams play 28-30 games and football plays 12-13 games.

Basketball has twice the inventory than football, but football generates 2x the neilsen ratings. 1.0 to 1.9 per the nielsen report. Essentially it is a wash between the higher ratings of football and the increased inventory of basketball.

This would suggest that football should be 50% of the contract. But what that ignores is the market. Looking at the Nielsen report, you can see that advertisers place a huge premium on football over basketball.

Here were the ad spend dollars:

7-8 274 BB 585 FB
8-9 254 BB 577 FB
9-10 269 BB 573 FB
10-11 295 BB 604 FB

As you can see Advertizers spent 2.25 times more on ads running during football than basketball.

This means that Football received 70% of the kitty to Basketball's 30%. Sic, anyone who assumes that basketball will be 30% of the tv contract value is not undervalueing the basketball piece of the pie.

What this says is 1.0 nielsen point of football is worth 2.25 nielsen points in Basketball.

JMO.
08-20-2012 06:29 PM
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RE: NY Post: Hoops hold key for Big East TV deal
(08-20-2012 06:29 PM)FULL_MONTY Wrote:  
(08-20-2012 05:29 PM)Frank the Tank Wrote:  I do think people are generally undervaluing the Big East's basketball product (while simultaneously overvaluing the Big East's football product). Basketball is what provides the day-to-day viewership for a network like NBCSN, so even though it might be more of a commodity compared to football, it's still an important commodity. The "volume of games" argument is more persuasive when buying basketball rights, whereas football rights have been much more hinged about "quality of games" (which in TV terms means higher rated games).

I don't follow. Here is how I look at the situation. For the regular season, basketbal teams play 28-30 games and football plays 12-13 games.

Basketball has twice the inventory than football, but football generates 2x the neilsen ratings. 1.0 to 1.9 per the nielsen report. Essentially it is a wash between the higher ratings of football and the increased inventory of basketball.

This would suggest that football should be 50% of the contract. But what that ignores is the market. Looking at the Nielsen report, you can see that advertisers place a huge premium on football over basketball.

Here were the ad spend dollars:

7-8 274 BB 585 FB
8-9 254 BB 577 FB
9-10 269 BB 573 FB
10-11 295 BB 604 FB

As you can see Advertizers spent 2.25 times more on ads running during football than basketball.

This means that Football received 70% of the kitty to Basketball's 30%. Sic, anyone who assumes that basketball will be 30% of the tv contract value is not undervalueing the basketball piece of the pie.

What this says is 1.0 nielsen point of football is worth 2.25 nielsen points in Basketball.

JMO.
Well said. Makes sense to me.
08-20-2012 06:33 PM
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