ACC proved out of UC's league
UC heads tried their hardest to reposition the athletics program, but, for now, they're stuck where they are
May 11, 2013 5:25 PM
Basketball coach Mick Cronin says former President Greg Williams was exploring options other than the Big East. enquirer file
Written by
Bill Koch
Monday
» Why has UC struggled historically to find a conference home for its athletics program?
Tuesday
» A look at UC’s conference affiliations through the years.
Wednesday
» A look at how UC stacks up in the American Athletic Conference.
Thursday
» What does the UC athletic department have to sell to a major conference?
Former University of Cincinnati president Greg Williams said he did everything he could to keep the school in one of the nation’s major leagues, including seeking alternatives beyond the Big East Conference.
Williams, who resigned suddenly last August and now lives in New York, has been criticized by some for putting too much effort into keeping the Big East afloat in what turned out to be a lost cause, but in an interview with The Enquirer last week, he said he was pursuing other options for UC even as he was working to keep the Big East intact.
He declined to give details about what those options were.
Williams acknowledged that he spent the bulk of his time trying to salvage the Big East because that’s where his athletic director and most of UC’s coaches wanted the school to be.
“It seemed like the best place for us,” Williams said. “At the same time, it was always clear to us that we were talking about a rapidly changing situation. We always had to try to position Cincinnati as best we could. There were always multiple scenarios going on at the same time. Some things were public. Some things weren’t. People were holding their cards close to their chest.”
UC basketball coach Mick Cronin said he knows that Williams was pursuing other options.
“It’s a fallacy that because President Williams was trying to save the Big East that he wasn’t also looking at other options,” Cronin said. “That’s why I would caution people just because you read something, don’t think, ‘Well, they were banking on that,’ because I know he was looking at every possible option for our university. … That kind of stuff is not going to play out publicly, but it doesn’t mean that people aren’t working on it every day.”
Asked if he would have done anything differently, Williams said, “Hindsight is always 20-20. We were doing the best we could do at the time trying to figure it out and realizing that we had to be on multiple fronts at the same time, but the No. 1 goal was to see if we could keep the Big East together. It was very clear to us that conference realignment was rapidly changing and no one could bet on anything. We had to think about different strategies.”
Unfortunately for UC, Williams’ efforts to save the Big East failed and UC has ended up in the new American Athletic Conference.
After he left UC, Big East members Louisville and Notre Dame were gobbled up by the ACC and Rutgers by the Big Ten. Before long, the Big East’s seven Catholic basketball schools, weary of having their fates dictated by the football schools, decided they would leave to form their own basketball conference, taking the Big East name with them.
UC did make an aggressive pitch to join the ACC last fall with an impressive presentation, according to an official from an ACC school who asked that his name not be used. But UC simply couldn’t offer the league what Louisville had – state-of-the-art football and basketball venues, an $84 million athletics budget and successful programs in football, men’s basketball and women’s basketball in addition to solid programs in the Olympic sports.
When the Cardinals won the national championship in men’s basketball this past season and lost in the national championship game in women’s basketball, it was hard to argue with the ACC’s decision.
Although no vote was taken that would have determined whether UC or Connecticut was next in line, the official said it was clear from the tone of the discussions that Connecticut was viewed more favorably than UC.
In the end, UC, Connecticut and South Florida were left behind in the Big East and now in The American. And when the ACC announced recently that all of its members have agreed to allow the league to retain media rights for any school that leaves the conference, the odds that the ACC will have a reason to seek new members in the near future were greatly reduced.
The new league in 2013-14 will include UC, Connecticut, South Florida, Central Florida, Houston, Memphis, SMU, Louisville, Rutgers and Temple. After Louisville and Rutgers leave in 2014, Tulane, East Carolina and Tulsa will join the league.
“I think we have a great opportunity to be the marquee program of the new league,” said UC athletic director Whit Babcock.
But UC fans would prefer to see the Bearcats headed to the ACC or the Big 12 to assume what they believe is the school’s rightful place among the nation’s major players in collegiate athletics. That seems unlikely, at least in the near future, leaving UC officials to make the best of their situation.
What it means for the school is that after the Bowl Championship Series dissolves this year, the Bearcats will no longer have a direct path to the new playoff football system and the major bowl games. More importantly, it also means that as a member of The American, the school will receive about $1.8 million in annual television revenue compared with $18 million to $20 million the ACC schools receive.
“I feel sorry for them,” said former UC athletic director Bob Goin, who engineered UC’s move from Conference USA to the Big East in 2003. “They’ll bounce back somewhere, but the only chance they’ve got now is having (the ACC) say we’re better off adding somebody. It does hurt me. I was really proud that our football team was playing in the Orange Bowl and the Sugar Bowl and now the basketball team is going to the NCAA. They have things going. Now we’re back to Memphis coming to town, Tulane coming to town and SMU. The city’s not going to buy into that.”
http://news.cincinnati.com/article/20130...C-s-league