Pat Tillman, who literally sacrificed EVERYTHING, would be a sure thing, IMO.

(09-04-2018 12:49 PM)tigergreen Wrote:  

(09-04-2018 12:37 PM)Chappy Wrote:  If I'm Adidas, I sign Buzz Aldrin right away and do a commercial where he plants a flag on the moon wearing Adidas. Then Run DMC stand up and salute the flag while the national anthem plays.

While funny, I don't see Run DMC going for an ad that disses the message Nike is sending.

Yeah, might have to find someone else famous who loves Adidas, but they were first ones I could think of.

James Woods‏Verified account @RealJamesWoods 4h4 hours ago

More

To be truly effective, make sure you not only #DumpNikeStock, but dump any investment fund or mutual fund that holds @Nike stock. Further send an email stating the reason you are dumping that mutual fund. #DumpNike #ScrewNike

552 replies4,013 retweets9,803 likes

__________

This will leave a mark

(09-04-2018 07:38 AM)VA49er Wrote:  Who cares? It's obvious he isn't cut out for football and activism is his primary objective anyway. Let him go and do whatever campaign he desires. Folks can choose to buy Nike or the other various brands with their money, etc..

We'll be seeing him standing next to Jesse Jackson and Al Notsosharpton. Pillars of the BooHoo Movement.

(09-04-2018 08:05 AM)BadgerMJ Wrote:  

(09-04-2018 07:55 AM)ODUsmitty Wrote:  This is the best advertising campaign that ADIDAS has ever had.

My guess is that Under Armor, Adidas, Reebok, Sketchers,etc. are all licking their chops....

Personally, I love Skechers. I've got about 4 and they are super comfortable.

Well this stunt is going to cost Nike at least a couple thousand dollars I know of right now. A good friend of mine who used to coach HS baseball and went into real estate runs a four team travel ball program. They used Nike as their uniform supplier for the past few years because that's who he had dealt with when he was coaching school ball. He posted on Facebook last night asking for uniform info from any of his friends who didn't use Nike. He said that none of his program's teams will be wearing Nike next season. Four teams of fifteen players and three uniform sets per player is 180 uniforms plus the associated coaching shirts, hats, bags, etc.

I guess it doesn't pay to piss off the son of a retire SC State Trooper and grandson of a Sheriff.

(09-04-2018 01:09 PM)Kaplony Wrote:  Well this stunt is going to cost Nike at least a couple thousand dollars I know of right now. A good friend of mine who used to coach HS baseball and went into real estate runs a four team travel ball program. They used Nike as their uniform supplier for the past few years because that's who he had dealt with when he was coaching school ball. He posted on Facebook last night asking for uniform info from any of his friends who didn't use Nike. He said that none of his program's teams will be wearing Nike next season. Four teams of fifteen players and three uniform sets per player is 180 uniforms plus the associated coaching shirts, hats, bags, etc.

I guess it doesn't pay to piss off the son of a retire SC State Trooper and grandson of a Sheriff.

That is fantastic. Kap can go take a flying leap into the Grand Canyon.

Lol

(09-04-2018 12:42 PM)tigergreen Wrote:  

(09-04-2018 12:20 PM)shere khan Wrote:  

(09-04-2018 12:18 PM)Eldonabe Wrote:  I think most people could give a rat's arse about this either way actually...... This is the essence of marketing - Any Publicity is Good Publicity. More people talking about Nike today than in the last 12 months combined. Probably a Zero Sum Game after all the hub-bub settles down.

MARKETING 101 BABY!!!!

Marketing 4201. Don't piss off half of your customers

Again - where is this idea coming from that "half" of Nike's customers are pissed about this?

At the most, I'd guess that around 3-5% of their customer base are actually going to still be pissed off about this the next time they need to buy some shoes or athletic gear enough to choose another brand. The numbers they'll pick up during that time will likely vastly outweigh that.

You are willing to admit 3 to 5% of their base will not buy. So now tell me how you came to the conclusion they will gain that many new buyers off this ad?

I dont see their hardcore base buying more and with the price of Nike's compared to a comparable off brand (in off brand I'm taking well known but at a lot lower cost) I dont see 5% of middle America spending $50 to $100 more on a shoe for little Judy or Johnny just because of this ad.


So where is that 5% coming from? And a 3 to 5% drop is a huge hit to the bottom line. Especially when you could have spent that money on a athlete that people other than your hardcore base might like.

(09-04-2018 09:16 AM)bullet Wrote:  

(09-04-2018 09:02 AM)GrayBeard Wrote:  

(09-04-2018 08:40 AM)58-56 Wrote:  

(09-03-2018 06:42 PM)GrayBeard Wrote:  Do you understand marketing at all?

I think it's something like this:

Boycott In-N-Out Burger: Stupid snowflakes, you only draw attention to that which you hate!

Boycott Nike: The wrath of 65-year-old white guys shall bring the corporate power to its knees!

But haven't sussed out just yet how it cripples Nike to go out and buy new shoes just to have some to burn:

You do realize there is a large difference between the issue with In-N-Out and Nike.

One was about a small donation to the Republican party (by the way, they had a history of giving to both sides IIRC) and the other is about using a polarizing figure in a national add campaign....

Oh and 1 of the companies is a privately held company, while the other is a publically traded company.

Nobody is saying Kapernick can't protest the flag. People just don't want to pay to see it. And Nike is giving a big middle finger to half its customers. In and Out is just exercising their political rights. Objecting to that is Stalinist.

Exactly. Paying good money to watch players and celebs political stands is like watching commercials before every movie. My wife is a movie buff and that's the only reason I go to them. Otherwise, I'd just watch what networks put out. Eventually, they'll wind up on tv anyway but my wife can't wait till then. LOL

Football on the other hand can wait until the Crybabies get their act together. Haven't watched a pro game since last year when that Dip Colon ruined it for everyone.

(09-04-2018 01:14 PM)shere khan Wrote:  

Lol

Yeah, this certainly didn't backfire. Sort by % Change

https://www.cnbc.com/dow-30/

(09-04-2018 01:09 PM)Kaplony Wrote:  Well this stunt is going to cost Nike at least a couple thousand dollars I know of right now. A good friend of mine who used to coach HS baseball and went into real estate runs a four team travel ball program. They used Nike as their uniform supplier for the past few years because that's who he had dealt with when he was coaching school ball. He posted on Facebook last night asking for uniform info from any of his friends who didn't use Nike. He said that none of his program's teams will be wearing Nike next season. Four teams of fifteen players and three uniform sets per player is 180 uniforms plus the associated coaching shirts, hats, bags, etc.

I guess it doesn't pay to piss off the son of a retire SC State Trooper and grandson of a Sheriff.

He should have been getting that stuff comped in the first place.

Nike is getting some free pub from this........

Quote:The image immediately drew the ire of those who view Kaepernick -- and others who joined him in protest -- as selfish millionaires who disrespect America. Some posted videos of themselves burning Nike shoes and apparel or cutting the swoosh logo off their clothing.

Others praised the ad, including former CIA Director John Brennan , Iran’s former president Mahmoud Ahmadinejad, and fellow Nike endorser Serena Williams.

https://www.yahoo.com/finance/news/kaepe...35852.html

What a odd combination of people to quote

What is Nike really up to? They know this is going to hurt sales. So why do it? You got folks burning their product and saying they will not buy anything else. So whats up? Whats the end game? They got to know the backlash of this.

(09-04-2018 01:37 PM)pcm0103 Wrote:  What is Nike really up to? They know this is going to hurt sales. So why do it? You got folks burning their product and saying they will not buy anything else. So whats up?

Do they?

They are either brainwashed to the point of thinking it was a good idea, or care more about virtue signaling than $$$.

(09-04-2018 01:18 PM)WKUYG Wrote:  

(09-04-2018 12:42 PM)tigergreen Wrote:  

(09-04-2018 12:20 PM)shere khan Wrote:  

(09-04-2018 12:18 PM)Eldonabe Wrote:  I think most people could give a rat's arse about this either way actually...... This is the essence of marketing - Any Publicity is Good Publicity. More people talking about Nike today than in the last 12 months combined. Probably a Zero Sum Game after all the hub-bub settles down.

MARKETING 101 BABY!!!!

Marketing 4201. Don't piss off half of your customers

Again - where is this idea coming from that "half" of Nike's customers are pissed about this?

At the most, I'd guess that around 3-5% of their customer base are actually going to still be pissed off about this the next time they need to buy some shoes or athletic gear enough to choose another brand. The numbers they'll pick up during that time will likely vastly outweigh that.

You are willing to admit 3 to 5% of their base will not buy. So now tell me how you came to the conclusion they will gain that many new buyers off this ad?

I dont see their hardcore base buying more and with the price of Nike's compared to a comparable off brand (in off brand I'm taking well known but at a lot lower cost) I dont see 5% of middle America spending $50 to $100 more on a shoe for little Judy or Johnny just because of this ad.


So where is that 5% coming from? And a 3 to 5% drop is a huge hit to the bottom line. Especially when you could have spent that money on a athlete that people other than your hardcore base might like.

I'm going to edit my statement to say I think that a 3-5% loss of existing market would be extreme. I think that's more than would actually follow through.

I also posted another link regarding 12 target cities worldwide that they believe are going to be representative of 80% of their growth for the next several years - using the figure I said before, the potential 3-5% of current market lost in protests will be outweighed by increase in sales in those markets, regardless of who's on the ad, or who isn't.

As far as price point goes, their tennis shoes are comparable in price to other similar brands (I'm talking about my experience with buying kids' athletic shoes - I'm not talking about the high-end Jordans, Pennys, etc.) I don't think much of middle America is going to pay more for shoes for little Judy or Johnny to NOT buy Nike.

(09-04-2018 01:41 PM)Kronke Wrote:  

(09-04-2018 01:37 PM)pcm0103 Wrote:  What is Nike really up to? They know this is going to hurt sales. So why do it? You got folks burning their product and saying they will not buy anything else. So whats up?

Do they?

They are either brainwashed to the point of thinking it was a good idea, or care more about virtue signaling than $$$.

Nobody is that brainwashed. They have been making money for to long to care about virtue signaling. Almost every professional/collegiate sport has had some type of connection with Nike. They are not going to throw that all away for thinking this is a good idea.

(09-04-2018 01:48 PM)pcm0103 Wrote:  

(09-04-2018 01:41 PM)Kronke Wrote:  

(09-04-2018 01:37 PM)pcm0103 Wrote:  What is Nike really up to? They know this is going to hurt sales. So why do it? You got folks burning their product and saying they will not buy anything else. So whats up?

Do they?

They are either brainwashed to the point of thinking it was a good idea, or care more about virtue signaling than $$$.

Nobody is that brainwashed. They have been making money for to long to care about virtue signaling. Almost every professional/collegiate sport has had some type of connection with Nike. They are not going to throw that all away for thinking this is a good idea.

Tell that to Starbucks, Burger King, Airbnb, Target, T-Mobile, etc. That's just off the top of my head, the list is endless.

(09-04-2018 01:52 PM)Kronke Wrote:  

(09-04-2018 01:48 PM)pcm0103 Wrote:  

(09-04-2018 01:41 PM)Kronke Wrote:  

(09-04-2018 01:37 PM)pcm0103 Wrote:  What is Nike really up to? They know this is going to hurt sales. So why do it? You got folks burning their product and saying they will not buy anything else. So whats up?

Do they?

They are either brainwashed to the point of thinking it was a good idea, or care more about virtue signaling than $$$.

Nobody is that brainwashed. They have been making money for to long to care about virtue signaling. Almost every professional/collegiate sport has had some type of connection with Nike. They are not going to throw that all away for thinking this is a good idea.

Tell that to Starbucks, Burger King, Airbnb, Target, T-Mobile, etc. That's just off the top of my head, the list is endless.

Ask the Red Hen how virtue signaling worked out for their business. For that matter, ask the town how they feel about it now.

Better to remain silent and be thought a fool than to speak and to remove all doubt. - Mark Twain


https://townhall.com/tipsheet/mattvespa/...t-n2515501

(09-04-2018 01:52 PM)Kronke Wrote:  

(09-04-2018 01:48 PM)pcm0103 Wrote:  

(09-04-2018 01:41 PM)Kronke Wrote:  

(09-04-2018 01:37 PM)pcm0103 Wrote:  What is Nike really up to? They know this is going to hurt sales. So why do it? You got folks burning their product and saying they will not buy anything else. So whats up?

Do they?

They are either brainwashed to the point of thinking it was a good idea, or care more about virtue signaling than $$$.

Nobody is that brainwashed. They have been making money for to long to care about virtue signaling. Almost every professional/collegiate sport has had some type of connection with Nike. They are not going to throw that all away for thinking this is a good idea.

Tell that to Starbucks, Burger King, Airbnb, Target, T-Mobile, etc. That's just off the top of my head, the list is endless.

those companies seem to still be around.