(03-09-2020 03:15 PM)Bathtub Gin Wrote: I am willing to bet that part of our growth in student applications outside of the mid south can be attributed to our success in football
Much more than just good football.
They changed their approach to recruiting by hiring more people, targeted major urban centers and became more aggressive in how they got names and how they marketed the university.
They reduced the out-of-state fees beyond just adjacent county fee waivers that made cost of coming much more attractive.
The FedEX arrangement and the massive increase in access to on-line courses had an impact.
The innovation and entrepreneurship efforts and new on campus enterprises is a great sell.
The designation as a military friendly campus is a multi-layer impact. Years ago when I was Asst Dean of Admissions I made an annual trip to San Diego to recruit Navy and Marine enlisted to enter a Broadened Officer Opportunity program called Boost. Having the Millington Base so close was a and can still be a great asset.
The improving academic status, the changing appearance of our campus and yes even success in sports plays a role. When you don't have a local area with great numbers to drive the growth you have to work harder and be more strategic with everything else.
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In case you have not seen the State of the Campus presentation
