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"Reinvigorated" Mark & Brand Coming on Wednesday
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bubbadog57 Offline
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Post: #161
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
Oy! This "discussion" has reached rock bottom.

File it with the Feathers discussion. And probably...and that discussion was probably held by US Mail, home-wired dial telephone, and Western Union...with the Fighting Virginians discussion of the early 1930s.
07-30-2018 05:52 AM
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nj alum Offline
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Post: #162
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
Hey Bubba- oy, your disparagement of the feathers is endless.

You may want to look at the new logo again, because you missed something.

The feathers returned. Lots of them. Not just two. More feathers than you can count.

To the PC warriors, Tribe means a community, and the new logo means Reveley now appears in the logo.

To some of us who played for the school when it's nickname was the "Indians", Tribe means Indian tribe, and the new logo adds lots of eagle feathers.

It's a happy compromise for the Tribe community.

Do you know what Eagle feathers stand for in Indian society? Look it up. The Eagle is sacred. Great strength, courage, leadership, and prestige. There is a special connection with the heavens and the Creator. It is an honor to be given an Eagle feather.

So, sir, file that away for future memory. Your repeated disparagement of the feathers does not do you credit.
(This post was last modified: 07-30-2018 07:44 AM by nj alum.)
07-30-2018 07:39 AM
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Tribal Offline
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Post: #163
"Reinvigorated" Mark & Brand Coming on Wednesday
Interestingly, some members periodically respond supportively to one of their accounts with a second account. Their insecurity is remarkable.

It's also a bit humorous that certain people love to talk about stuff that happened during the Truman administration but evidently take issue with others who appreciate Tribe traditions over the past 20 years.

May or may not be the same offender.
(This post was last modified: 07-30-2018 08:30 AM by Tribal.)
07-30-2018 08:25 AM
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62Indian Offline
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Post: #164
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
(07-29-2018 09:14 PM)zablenoise Wrote:  
(07-28-2018 09:08 PM)Tribe1693 Wrote:  And exactly how many of those 10 do you think would know that a W&M with a mythological creature is William and Mary? Let's face reality here, the W&M with the Griffin is no more recognizable to the random person than "Tribe" is. I'd argue even less likely since Tribe has been used to represent the school since the 80s...? It has a 30 year head start on the Griffin. The only brand that clearly expresses William and Mary to the random person is William and Mary.

I'd assume most people know W&M is William and Mary. Unless they havent heard of the school, which is a different problem entirely.

Just as an example: if a guy was walking down the street wearing a "F&M" shirt I am going to assume it is "Franklin & Marshall" even though I don't know their mascot, color scheme, or location.


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------------------------------------------------------------------------
Actually, I would associate F&M with Farmers & Mechanics, which was a common name for Banks in the early 20th century. Just about every small community had a bank dedicated to address the needs of farmers and mechanics, who were the workmen of the day. So, for effective "branding" you need to modify the organization initials with something more.
07-30-2018 09:20 AM
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LeadBolt Offline
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Post: #165
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
(07-30-2018 08:25 AM)Tribal Wrote:  Interestingly, some members periodically respond supportively to one of their accounts with a second account. Their insecurity is remarkable.

It's also a bit humorous that certain people love to talk about stuff that happened during the Truman administration but evidently take issue with others who appreciate Tribe traditions over the past 20 years.

May or may not be the same offender.

And for 25-30 years thereafter...
07-30-2018 10:12 AM
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Zorch Offline
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Post: #166
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
(07-29-2018 08:05 PM)Florida tribe fan Wrote:  Better branding = good.
Something better to brand = gooder.
String together a couple of FCS playoff football seasons and a couple of NCAA basketball tournament appearances and they can change the ampersand to a platypus. The merchandise will probably still fly off the shelves.

As a huge platypus fan -- I love this! Billymac and Leadbolt are right on target with "Fighting Platypi".

Florida tribe fan mirrors what several of us have said: the best branding a school can do is to field winning teams. That is why Penn State and Ohio State get away with such boring uniforms/helmets -- because winning is cool.
07-30-2018 10:33 AM
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nogretheogre Offline
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Post: #167
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
Shoulda been the Woolly Mammoths.
07-30-2018 10:46 AM
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Tribal Offline
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Post: #168
"Reinvigorated" Mark & Brand Coming on Wednesday
Moving this to OT.
(This post was last modified: 07-30-2018 10:54 AM by Tribal.)
07-30-2018 10:53 AM
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LeadBolt Offline
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Post: #169
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
The pressure is on, I love OT games, one good move or bad move can determine the outcome. Buckle down Orange, Fighting' Virginians, Big Green, Braves, Warriors, Indians, Tribe, Griffins or however you identify, we've got this.

Personally, I've pretty well finished the transition from Indians to Tribe, although I could probably be persuaded to identify as the Fighting' Virginians or maybe even the Big Orange Andy Griffith made famous in "What is was was Football"...

P.S. - Note the North Dakota pennate in the drawing below, they don't have an issue with branding, Go Fighting Sioux, or Fighting Hawks or whoever you are these days...




(This post was last modified: 07-30-2018 12:27 PM by LeadBolt.)
07-30-2018 12:03 PM
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TDenverFan Online
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Post: #170
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
(07-30-2018 10:46 AM)nogretheogre Wrote:  Shoulda been the Woolly Mammoths.

We actually have a women's frisbee team with that name: https://twitter.com/mammothultimate?lang=en
07-30-2018 05:17 PM
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mrjoolius Offline
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Post: #171
"Reinvigorated" Mark & Brand Coming on Wednesday
If you think the Griffin is ridiculous, take a look at the PC replacement for the rebel at Ole Miss. Nothing says Ole Miss like a.... Land shark.
[Image: DkV26epV4AAaMbB.jpg]
08-12-2018 01:10 PM
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hktribefan Offline
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Post: #172
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
(08-12-2018 01:10 PM)mrjoolius Wrote:  If you think the Griffin is ridiculous, take a look at the PC replacement for the rebel at Ole Miss. Nothing says Ole Miss like a.... Land shark.
[Image: DkV26epV4AAaMbB.jpg]

The landshark is their nicknames they use for their secondary. After a big play you often see them doing the sharkfin on the front of their helmet. Making it official is cute for a few football games, but does make the Griffin look normal. I guess once again proving the SEC is all about football.
08-12-2018 09:05 PM
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Tribal Offline
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Post: #173
"Reinvigorated" Mark & Brand Coming on Wednesday
I stopped by Campus Shop yesterday and asked the salesperson how people are receiving items marked with the new logo. I didn't lead him with my impression. He said, "No one likes it. I can't think of anyone who likes it. I've heard the new AD only changed it because she wanted to put her mark on athletics. We keep saying, do a great job and that'll be her mark." I told him I think she has done a great job, then bought a Tribe soccer shirt with the old lettering.

By the way, Caleb et al met with Huge:

Friend of the Tribe,
 
I hope your summer season is winding down well. As you know, we are soon beginning a very exciting year on campus. There are new buildings to enjoy, a new president to appreciate, and the continuous celebration of our one-hundredth year of co-education! Who said Williamsburg was a quiet town?
 
Too new on campus is the slow emergence of a new athletics logo. If you are still interested, I’m writing you today after having met with Athletic Director Samantha Huge and Creative Director Justin Schoonmaker ‘09 to discuss this change.
 
Last Friday, we spoke for near an hour about the design itself and the process and motivation behind it. Two of our biggest concerns were resolved quickly. Namely, that the athletics budget was used heavily in creation and implementation of this new brand, particularly for the repainted Kaplan Arena court and uniforms. I’m thankful in saying this was not the case, where rather the design team was in-house, the uniforms were contractually in need of another order, and the hardwood flooring was structurally up for repair.
 
From a budget standpoint, though, it seems near impossible that the logo will change. Despite our disapproval, it is more prudent now to return to financially supporting our teams, rather than restart the process at a major cost.
 
For me, this is disappointing, as I do not think a diagonally-aligned W&M or the growling Griffin image is the right look for our ancient university. That belief has certainly been heard now, as you and numerous others voiced your opinion seen by many on our design staff. In the next go-around, as logos go through their alterations, I fully believe our thoughts on the matter will be heavily taken into account.
 
Going forward: games, matches, and tournaments are scheduled still. Buy or don’t buy the bookstore’s new apparel, but I hope no one will be dissuaded from supporting the teams we clearly feel so passionate about. And I hope you’re still excited to watch the next win or, at the very least, tailgate from the outside of it!
 
Thank you again for caring deeply about William & Mary. And Go Tribe!

 
Caleb Rogers



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(This post was last modified: 08-12-2018 09:18 PM by Tribal.)
08-12-2018 09:17 PM
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WMInTheBurg Offline
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Post: #174
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
That's about what I expected to hear, but it's good to have confirmation. The biggest miss in all of this was the lack of vetting. It sounds like nobody outside the creative committee looked at it. Send it to the Tribe Club, run it by student groups... basically get lots of eyes on it. That's the reason the Griffin was as successful as it was. The Griffin certainly isn't universally accepted, but there was a public process and buy-in prior to release. Having no public process is also why the last WM logo was a disaster.
08-12-2018 11:05 PM
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nogretheogre Offline
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Post: #175
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
New Northeastern Athletics logo. See...its not that hard.

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08-17-2018 03:47 PM
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wml33t Offline
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Post: #176
"Reinvigorated" Mark & Brand Coming on Wednesday
That is undeniably boring.
08-17-2018 07:03 PM
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TDenverFan Online
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Post: #177
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
That looks like the most generic logo I've seen
08-18-2018 08:21 PM
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hktribefan Offline
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Post: #178
"Reinvigorated" Mark & Brand Coming on Wednesday
I think that’s actually the dog from the old Microsoft Word ClipArt gallery...


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08-19-2018 06:45 AM
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nogretheogre Offline
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Post: #179
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
(08-19-2018 06:45 AM)hktribefan Wrote:  I think that’s actually the dog from the old Microsoft Word ClipArt gallery...


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Still a big improvement...
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08-19-2018 08:57 AM
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nogretheogre Offline
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Post: #180
RE: "Reinvigorated" Mark & Brand Coming on Wednesday
So far this fall our teams have a pretty abysmal collective record. Is the new logo cursed? Lets beat VT at Lane and prove me wrong...
08-31-2018 09:05 PM
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