Having gambled on better media pot, Big East facing deal of its lifetime...

So how much revenue will the new deal earn the league? It depends on who you ask.

"In one sense it's very difficult to compare and contrast these sorts of things because every conference is a little bit different," Big East interim commissioner Joe Bailey said. "This is a very different conference from other conferences."

The Big East's footprint -- just picture a map of the United States -- includes 32 million households and 27 percent of the television markets. The next closest is the Pac-12 with 15 million households.

Obviously, there actually have to be people inside those households interested in watching the Big East, but it is an impressive number of potential eyeballs.

Neil Pilson, a media consultant and former president of CBS Sports, told the New York Times he believes the Big East could surpass the $130 million-per-year deal rejected last year.

But industry sources told CBSSports.com they expect the Big East to get much less -- maybe as low as $50 million annually -- because of the loss of West Virginia, Pittsburgh, Syracuse and TCU. And then there's the possibility the Big East could lose two more of its biggest names -- most likely Louisville, Connecticut or Rutgers -- if the Big 12 expands and the ACC has to replace two schools.

http://www.cbssports.com/collegefootball...s-lifetime