Hello There, Guest! (LoginRegister)

Post Reply 
Football Season Ticket Question
Author Message
Bookmark and Share
ChicagoHuskie Offline
1st String
*

Posts: 1,754
Joined: Oct 2008
Reputation: 10
I Root For: NIU Huskies
Location: Chicago, Old Irving
Post: #1
Football Season Ticket Question
We all know our Football season ticket holder base is much smaller than we would like and not near what the caliber of our football team deserves.

With that in mind, I have a question for the group. What do you think would be the result in NIU athletic department decided to offer season ticket packages this year at 50% of the current pricing?

Would we double our season ticket holder base? Another 2,000 or so?

My take is I do not think it would up the season ticket holder count that much. The thinking is that Huskie football is already such a bargain IMO and that price currently is not driving people away from signing up.

I would be interested in your opinions on this. If a one or two year heavy discount for season tickets brought in a ton of new sign ups and we got more butts in seats it would be worth it for sure. Double the sign ups at 50% off and basically break even financially.
(This post was last modified: 05-19-2022 07:46 AM by ChicagoHuskie.)
05-19-2022 07:45 AM
Find all posts by this user Quote this message in a reply
Advertisement


HuskieDave Offline
All American
*

Posts: 3,245
Joined: Mar 2003
Reputation: 19
I Root For: The NIU Huskies
Location: Homer Glen, Illinois
Post: #2
RE: Football Season Ticket Question
(05-19-2022 07:45 AM)ChicagoHuskie Wrote:  We all know our Football season ticket holder base is much smaller than we would like and not near what the caliber of our football team deserves.

With that in mind, I have a question for the group. What do you think would be the result in NIU athletic department decided to offer season ticket packages this year at 50% of the current pricing?

Would we double our season ticket holder base? Another 2,000 or so?

My take is I do not think it would up the season ticket holder count that much. The thinking is that Huskie football is already such a bargain IMO and that price currently is not driving people away from signing up.

I would be interested in your opinions on this. If a one or two year heavy discount for season tickets brought in a ton of new sign ups and we got more butts in seats it would be worth it for sure. Double the sign ups at 50% off and basically break even financially.

My first question is……when do I get my 50% refund? I agree that it would have minimal, if any, impact. I think our season ticket holder base is pretty well established. Also, I don’t see casual fans having any interest in season tickets.
05-19-2022 07:58 AM
Find all posts by this user Quote this message in a reply
epasnoopy Offline
Diehard Huskie
*

Posts: 23,542
Joined: May 2005
Reputation: 89
I Root For: NIU Huskies
Location: Huskie Stadium
Post: #3
RE: Football Season Ticket Question
It wouldn't have an impact. Everyone already knows NIU football is a good brand and cheap but the Athletic Department needs to put in the work to cultivate new season ticket holders. Simply putting an article on niuhuskies.com to announce season ticket sales and emailing people who are already season ticket holders is clearly not enough or working effectively.
05-19-2022 08:00 AM
Visit this user's website Find all posts by this user Quote this message in a reply
chihuskie Offline
All American
*

Posts: 4,851
Joined: Aug 2004
Reputation: 28
I Root For: NIU Huskies
Location:
Post: #4
RE: Football Season Ticket Question
It's a good question. The answer is ..... we don't know what would happen. Apparently no one has studied this very important question. Our various season ticket plans are so complicated, it's ridiculous. It's like as if we had a demand for 60,000 season tickets but only had a 50,000 seat stadium. Last I checked, that's not us.

But the powers that be will just go along pretending the season ticket and fundraising policies and tactics that work at Wisconsin, or Alabama, or Notre dame are the same for NIU. They are not. We don't need to ration who gets to see our home football games. Rather, we have to go out and hunt up people and entice them to come. Until our administration comes to grips with that, we are just wasting our breath, spinning our wheels, or some more vulgar things I could say we are doing instead of actually moving the program one iota forward in terms of building a fan base.

By the way, I just said "building a fan base!" Those words came out naturally because to me that is what we ALWAYS should be looking to do. It is truly NOT all just about .... whatever it is STF thinks it's about. It is about planting the seed for a fan base. Feeding it. Nurturing it. And then watching it grow, as you put work in to tend to it. Only when that is established can sustained growth in fans in seats or in athletic donations be expected.

So ... good question. Good luck having anyone take up a real discussion about it. BTW, 2,000 tickets at $10 is NOT the same as 4,000 tickets at $5. While both yield $20,000, the 4,000 also pay for parking (unless you inexplicably make it free out of the blue when absolutely no one was asking for that), they buy more hot dogs (assuming you have functioning concessions), they may buy a program, they may buy Huskie merchandise (if you can manage to put up some sort of Huskie Merchandise sales spot). The increase in attendance will yield a whole host of other revenue possibilities. In addition, they will make a better atmosphere, look better on TV and in itself serve to lure in more fans, and more revenue.

So... unfortunately I think I will be hearing myself talk to the wall for the foreseeable future or as long as the current administration is in place.
05-19-2022 10:31 AM
Find all posts by this user Quote this message in a reply
Advertisement


Dog Fan Offline
Hall of Famer
*

Posts: 23,972
Joined: Dec 2003
Reputation: 132
I Root For: NIU Huskies
Location: The Paperback Grotto

Donators
Post: #5
RE: Football Season Ticket Question
(05-19-2022 10:31 AM)chihuskie Wrote:  It's a good question. The answer is ..... we don't know what would happen. Apparently no one has studied this very important question. Our various season ticket plans are so complicated, it's ridiculous. It's like as if we had a demand for 60,000 season tickets but only had a 50,000 seat stadium. Last I checked, that's not us.

But the powers that be will just go along pretending the season ticket and fundraising policies and tactics that work at Wisconsin, or Alabama, or Notre dame are the same for NIU. They are not. We don't need to ration who gets to see our home football games. Rather, we have to go out and hunt up people and entice them to come. Until our administration comes to grips with that, we are just wasting our breath, spinning our wheels, or some more vulgar things I could say we are doing instead of actually moving the program one iota forward in terms of building a fan base.

By the way, I just said "building a fan base!" Those words came out naturally because to me that is what we ALWAYS should be looking to do. It is truly NOT all just about .... whatever it is STF thinks it's about. It is about planting the seed for a fan base. Feeding it. Nurturing it. And then watching it grow, as you put work in to tend to it. Only when that is established can sustained growth in fans in seats or in athletic donations be expected.

So ... good question. Good luck having anyone take up a real discussion about it. BTW, 2,000 tickets at $10 is NOT the same as 4,000 tickets at $5. While both yield $20,000, the 4,000 also pay for parking (unless you inexplicably make it free out of the blue when absolutely no one was asking for that), they buy more hot dogs (assuming you have functioning concessions), they may buy a program, they may buy Huskie merchandise (if you can manage to put up some sort of Huskie Merchandise sales spot). The increase in attendance will yield a whole host of other revenue possibilities. In addition, they will make a better atmosphere, look better on TV and in itself serve to lure in more fans, and more revenue.

So... unfortunately I think I will be hearing myself talk to the wall for the foreseeable future or as long as the current administration is in place.

Yes, all true. Unfortunately, as long as STF is at the helm - with his tiny staff - we can expect nothing to change. If we were ever to get an AD with the drive and some brains at how to run a mid-level G-5 program, I'm sure things would change for the better. Until that happens, you will just need to keep talking to that wall.
(This post was last modified: 05-19-2022 10:53 AM by Dog Fan.)
05-19-2022 10:51 AM
Find all posts by this user Quote this message in a reply
ChicagoHuskie Offline
1st String
*

Posts: 1,754
Joined: Oct 2008
Reputation: 10
I Root For: NIU Huskies
Location: Chicago, Old Irving
Post: #6
RE: Football Season Ticket Question
It is so hard for me to wrap my head around the lack of attendance at our football games, but I know I am a die-hard.

I agree with all the comments so far and appreciate them. We need a complete grass roots campaign to build awareness and excitement and nothing is happening. Pricing is fine, just need to create buzz, allot of it would cost nothing.

This year's team is going to be so exciting to watch- get people in the seats and get hooked, just like I did initially in 1983 when we took the goal posts down. Been a fan ever since.
(This post was last modified: 05-19-2022 10:59 AM by ChicagoHuskie.)
05-19-2022 10:59 AM
Find all posts by this user Quote this message in a reply
Dog Fan Offline
Hall of Famer
*

Posts: 23,972
Joined: Dec 2003
Reputation: 132
I Root For: NIU Huskies
Location: The Paperback Grotto

Donators
Post: #7
RE: Football Season Ticket Question
(05-19-2022 10:59 AM)ChicagoHuskie Wrote:  It is so hard for me to wrap my head around the lack of attendance at our football games, but I know I am a die-hard.

I agree with all the comments so far and appreciate them. We need a complete grass roots campaign to build awareness and excitement and nothing is happening. Pricing is fine, just need to create buzz, allot of it would cost nothing.

This year's team is going to be so exciting to watch- get people in the seats and get hooked, just like I did initially in 1983 when we took the goal posts down. Been a fan ever since.

You correctly stated a two-word need: "create buzz". That is something Athletics has never been able to do. And, yes, a lot of it would be for minimal cost. Show some damn excitement - and I don't mean the fake used-car salesman excitement that STF shows when he bellows out in the HAF tent to fans before the game. I get so sick of hearing his drivel that I walk out the moment he gets up to talk.
05-19-2022 11:05 AM
Find all posts by this user Quote this message in a reply
Post Reply 




User(s) browsing this thread: 1 Guest(s)


Copyright © 2002-2022 Collegiate Sports Nation Bulletin Board System (CSNbbs), All Rights Reserved.
CSNbbs is an independent fan site and is in no way affiliated to the NCAA or any of the schools and conferences it represents.
This site monetizes links. FTC Disclosure.
We allow third-party companies to serve ads and/or collect certain anonymous information when you visit our web site. These companies may use non-personally identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) during your visits to this and other Web sites in order to provide advertisements about goods and services likely to be of greater interest to you. These companies typically use a cookie or third party web beacon to collect this information. To learn more about this behavioral advertising practice or to opt-out of this type of advertising, you can visit http://www.networkadvertising.org.
Powered By MyBB, © 2002-2022 MyBB Group.