GCU has tried to fake out the Dept of Ed to appear non profit. They basically separated some of the academic personnel from the rest of the college. They call the professors non profit.
Pretty much everything else is own by Grand Canyon Education, Inc (Stock ticker LOPE)
https://www.msn.com/en-us/money/stockdet...uration=1Y
The publicly traded corporation owns the campus, the arena, athletic fields, dorms, classrooms etc. The Corporation employs most of the employees normal functioning campuses have like Admissions, Financial Aid, Bursars Office, Bookstore, Cafeteria, Maintenance, HR, etc. The telemarketers that hound you if you respond to their $100+ million dollar a year advertising blitz are employees of the Corporation.
Grand Canyon University does not have a nice campus, Arena, a soccer stadium, high tech classrooms or pools at the dorms. Those are Grand Canyon Education Inc, and its investors, and GCU leases them.
Students are recruited by the corporation, and when they pay tuition, and nearly all of that tuition is then handed to the Wall Street side for the services they provide in support of the teaching. Its a shell game with the money basically.
The president of the University's "non profit" academic side is also the CEO of the Wall Street Corporation side. Convenient. He is also former CEO of the University of Phoenix, another for profit school.
I don't think GCU is a fraud or a scam. On campus, I don't think they have low standards or poor students. Online, I cannot say. But I don't doubt its on the up and up as well. However, that 100,000 number of students is a little jarring, and I know even today, even at schools with active online programs, they put GCU in a whole other category.
I know the theory that all schools are basically for profit blah blah blah. But not all schools have any connection to Wall Street, investors, returns, stock prices, dividends etc. And as long as that side is even in the picture, the status will be for profit in the public perception, as well as the perception of other college presidents.
In some ways, it might look like I'm splitting hairs here. I'm not. They split them to try to appear non profit. I'm just separating said split hairs so they can be seen individually.