(06-24-2021 01:42 PM)doss2 Wrote: If Aresco locked in suck paltry TV revenue for 10 more years what makes anyone think the network will say "Oh your league is doing great we will redo the deal"?
More like they think "Those dumb schmucks are stuck getting peanuts for 10 more years". We need to take Aresco to dinner more.
This has been a sore point for me over the years on the AAC board. The logic over there says:
"The Conference [AAC] is getting underpaid/undervalued (usually for "reasons") and when ESPN/ABC next negotiates the contract they will inevitably pay us what 'we're really worth'."
The trouble is that it is the BUYER, and NOT the seller who really sets the price. If you're selling a house or a car, you can put whatever pricetag you want on it. But if no buyer wants to pay "more" for your product, then what in effect you get, is NOTHING. It's ESPN/ABC who decides what this (or any) conference "is worth." And simply saying, "Well...they're 'underpaying us'!" doesn't change that fact.
Why would ESPN enter into the MIDDLE of a contract and say, "You know what? We're going to pay you MORE!" If the AAC is "over-performing" for ESPN, then that's ESPN's gain. On the other hand, it is somewhat more reasonable for ESPN to seek a renegotiation in the middle of a contract to pay LESS. Yes, the Conference might say, "We have a contract here!" but if ESPN goes bankrupt all contracts become null-and-void; something is always worth more than nothing and a bird-in-the-hand is worth more than one in the bush.
The ONLY way I see the AAC contract going "UP" in the middle of a term is if the foundation of the conference is substantially changed. A break-up or a consolidation with the MW. Perhaps BYU coming on board. Something in the base calculus of the conference make-up would have to change.
And, of course, BYU is only "coming on board" if ESPN manages to make the deal sweet enough. It was ESPN that really dictated the death of the Big East and the expansion of the ACC. If ESPN wants BYU "in the conference" then they will find a way to make it happen. Likewise, if Fox wanted Cincinnati in the B12, we'd be there right now. To hell with Texas and Oklahoma...it was Fox that stepped up and said "We'll pay you more NOT to add two teams!" And suddenly the B12 is making rumblings about UC again...it's a message to Fox ahead of the next media contract.
End-of-rant...