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College football has lowest average attendance in 22 years
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WesternBlazer Offline
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Exclamation College football has lowest average attendance in 22 years
https://www.cbssports.com/college-footba...-22-years/

Beyond the "KISS" stuff...

Of the top 30 schools in 2017 attendance, 20 stayed the same or declined in 2018.

The Pac-12, for example, posted its lowest average attendance since 1982.

The Big Ten sunk to its lowest average (65,365) since 1993. Conference USA and the Mountain West posted the lowest averages in their history.

C-USA 18,874 -1.9 percent Lowest in history
Sun Belt 17,396 -2.5 percent Lowest since 2007

"Winning is not a strategy," said Wurthman, who arrived at Virginia Tech from Illinois in 2017. "That's our general mantra. It's nice to win, but I tell our staff all the time, 'Build the model [because], when coaches catch lightning, we take advantage of it."

Television ratings for college football remain strong.The issue for Alabama on down is administrators figuring out how to keep fans -- particularly students -- coming through the turnstiles.

The thinking goes, if you lose students' attention early while they're in school, that makes it harder to go to students for contributions when they're established in the work force.

The issue doesn't end with students.

"We're competing more than ever before against the television product we helped create," Big 12 commissioner Bob Bowlsby said. "There's no line at the restroom, the beer is always cold [at home]. You don't have to invest 8 hours going to the stadium. There's no parking fees. You don't have to pay seat license, and on your 70-inch TV it's a pretty good viewing experience."

The reasons for attendance drop off are burned into the synapses of college marketers -- lack of in-stadium WiFi, shifting game times, student apathy, ticket prices, the conveniences that Bowlsby mentioned.

There are asterisks to be attached to this attendance downturn. Since 2012, 10 schools have moved up to the FBS. Those schools typically have smaller stadiums having usually come from the FCS. That is one drag on average attendance.

Another is stadium renovation. There is a push to build smaller stadiums in order to create a premium -- higher demand -- ticket.
03-25-2019 11:50 AM
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Auburn_Blazer Offline
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RE: College football has lowest average attendance in 22 years
I think UAB does a great job of competing with this: "We're competing more than ever before against the television product we helped create," Big 12 commissioner Bob Bowlsby said. "There's no line at the restroom, the beer is always cold [at home]. You don't have to invest 8 hours going to the stadium. There's no parking fees. You don't have to pay seat license, and on your 70-inch TV it's a pretty good viewing experience."

Tickets are well priced, I can get to the stadium in 20 minutes, etc. I'm a UAB fan because I love sports and live in Birmingham. It's insanely more cost & time effective to go to UAB events than Auburn. Agree with your highlighted point though. I'm confident that I'll be able to bring 3-5 more people with me once the stadium is built.
03-25-2019 12:59 PM
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BAMANBLAZERFAN Offline
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RE: College football has lowest average attendance in 22 years
A lot of the college grads do not get jobs that provide the "cushion" to allow paying the increasing costs of actual attendance listed above. Median individual income of working Americans has been shrinking since 2000 and is down about $10,000 per year from 1999. It may be that the reason Bama has had a packed house for its spring game is that it is free, making it the only Bama game many of its fans can afford to attend.

Stadiums have tried to duplicate the 70" home TV experience with huge video screens, but that has limited effect, particularly for bright sunny day games. Add in the new food delivery options, and you have a real challenge for stadium appeal.
03-25-2019 01:39 PM
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WesternBlazer Offline
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RE: College football has lowest average attendance in 22 years
Going to football games is a hassle for many. You can spend your entire Saturday at a college football game. Add to that your travel time and resting that Sunday and your whole weekend is shot because of the football game you attended on Saturday.
03-25-2019 01:44 PM
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