Realignment Chess as Played by the Big 10. Why Oklahoma and Texas?
First the table set up:
PAC 12: Experiencing turmoil over poor carriage and lousy earnings.
Big 12: Holding their own in 3rd position overall in the P5. T3 rights and footprint size remain key issues, especially with a lack of qualified expansion targets.
ACC: Doing well but still in need of the ACCN to be a success if they are to close the revenue gap and move ahead of the Big 12.
SEC: Doing fine. Would do even more wonderfully with a couple of home run additions. Strong on performance, strong on recruiting, strong in content as we move into even more of a content driven market.
B1G: Earning the most TV revenue currently but a new deal will be worked for 2023. Competitive on performance. Only a few traditional powers recruit at SEC levels, content is becoming an issue with Michigan State, Nebraska, Michigan, and Wisconsin all down at once.
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Where are their prospects:
PAC 12 has no prospects outside of a few top Big 12 schools which currently own more than PAC schools.
Big 12 only has the PAC for any potential P5 prospects. Their problem is that the security of the PAC has been greater than the perceived security of the Big 12.
ACC has hopes of acquiring all of Notre Dame and then adding either a Cincinnati or West Virginia with them to boost their overall content value.
SEC realistically looks to the west to the top 3 programs Texas, Oklahoma and Kansas.
Big 10 can eye future potential in a disturbed PAC but only has one place to go to bolster their glaring content weakness, Texas and Oklahoma. ACC additions can't add where they need it most in football and PAC additions might have to come in numbers that would diminish the return. And both are long shots right now.
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Strategies for the future:
PAC: Make another strong play for perhaps as many as 6 Big 12 schools: Texas, Oklahoma, Kansas, Iowa State, K State, Texas Tech. I don't see them taking OSU. Try to sell a piece of the PACN to either or both of FOX and/or ESPN to get carriage and generate a cash boost by adding content and markets in the CTZ.
Big 12: Hold on and hope that either the ACCN flops and schools might become available that could add markets and content, or hope that the PAC muddles lead to implosion and try to build a viable conference out of the remnants and key schools of the PAC.
SEC: Sit tight and hope that two of either Texas, Oklahoma, or Kansas want a new conference home when the GOR is up. The SEC is almost certainly to gain and hold onto the top spot for TV revenue if they get either of Texas or Oklahoma and a second school like Kansas that shores up an SEC weakness, hoops content. If Texas and Oklahoma fell into the SEC lap that would set things in stone for the SEC moving forward.
ACC: Sit tight and hope for a Big 12 implosion that leads to a champs only format that would drive Notre Dame all in and allow them to pick up football and hoops content with West Virginia.
Big 10: It's a complicated world for the Big 10. They not only have things that need to happen, but they also have things they have to hope never happen.
What they need to happen are these things:
1. Texas, Oklahoma and Kansas desire to leave a landlocked Big 12 with no real prospects for expansion and are looking for larger revenue.
2. The PAC needs to right its ship without feeling the need to expand.
3. The SEC has to stay passive in the next round of realignment.
What they can't have happen:
1. Texas, Oklahoma and Kansas move to either the SEC or PAC. In the SEC they lock the Big 10 into an inferior position in revenue and deny them Southern recruiting states. And that locks their content value solidly into a distant 2nd place.
2. The absolutely can't afford to have the Big 12 dissolve following the GOR and have the PAC whose GOR is up the next year do the same and reform a new conference consisting of these two divisions:
Arizona, Arizona State, California, Cal Los Angeles, Oregon, Southern Cal, Stanford, Utah, Washington
Colorado, Iowa State, Kansas, Kansas State, Oklahoma, Oklahoma State, Texas, Texas Tech to which it is highly likely that either Notre Dame, or Nebraska might desire a slot.
What that kind of move means is that the Texas and Oklahoma are not only unavailable to bolster the content revenue of the Big 10, but that by allying with the best PAC schools they deny the Big 10 any access of the second most valuable product they might one day potentially have a shot at getting.
That move by the key Big 12 and PAC schools creates a conference with sizable markets, solid content, and likely a competitive payout, especially if for their 9th school in the East they land a Notre Dame or Nebraska instead of holding onto T.C.U..
This kind of move also forces the Big 10 to only look East for product which puts the ACC dead in their sights. And should Notre Dame faced with having to go all in make a move to the newly formed conference where they have Stanford, U.S.C., Texas, Oklahoma, and Kansas to contend with for a better payout than a vulnerable ACC could offer, and without having to entertain the anathema of the Big 10, it leaves Virginia, North Carolina, Duke and Georgia Tech as the menu for the Big 10 and all of those combined address nothing of their needs. Especially if the SEC uses the opportunity to snag F.S.U., Clemson, N.C. State and Virginia Tech which not only adds markets but three of them add content value too.
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Now to Fluguar's Big 10 man tweet and what it really represents:
It represents an intense desire to sell a scenario, ever how unlikely, as a fete accompli in order to yield the perception that a weakened Big 10 has everything before them.
They can't afford for people to believe in the possibility of a PAC/Big 12 merger or the formation of a new and daunting conference comprised of their strongest members.
They can't afford to have the SEC pick off Oklahoma or Texas, or God forbid get aggressive and take the Texa-homa four.
They must have the PAC remain without options and keep Texas and Oklahoma in play or their days as claiming to be to top conference are over for good as they are locked out of content, locked out of recruiting grounds they desperately need, and as a new more threatening conference emerges to challenge the SEC.
And they can't be forced to only grow with basketball schools from the AAU ACC schools.
So their strategy is to talk up Texas and Oklahoma. Play down UT and OU's ability to form anything new with the PAC, discourage them from the SEC, and pray like hell that things break their way. Fluguar's tweet is designed to put the talk out there about the Big 10. Keep talk off of other options while their alleged message board plants on the Oklahoma and now Texas sites start to play up and sell the idea of Texas and Oklahoma to the Big 10.
They also know if they landed Texas and Oklahoma they might be able to entice N.D. on money alone to join those two with Kansas for their big play for dominance of revenue.
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My hopes here:
For the betterment of the game I would like to see the Big 12 and PAC dissolve and form that new entity.
I would love to see N.D. join that group and for the SEC to expand more naturally out of the ACC after the Big 10 and the revenue deficit forces some of the ACC bell cows out.
I would love to see 3 conferences of 18 emerge and if a 4th conference forms because of it consisting of the 18 best remaining schools then fine. If not, then fine.
But I do think the Big 10 is pressing because they fear the loss of Texas and Oklahoma and especially fear any possible arrangement they might make with the PAC schools. I believe this is why on those other boards the Big 10 posters go hardest after the posters seeking a PAC/Big12 cooperative move.
We'll see.
But if I were the Big 12 right now I would be talking with the PAC's top schools and with N.D. and I would be dragging my feet on committing to anything until the word was in on the ACCN and all of those can still happen before 2024.
If the Big 12 does break apart I'd love to see the SEC go hard after two of Texas, Oklahoma and Kansas and if all three are interested to pick up WVU or the most required little brother to go along with them.
(This post was last modified: 12-11-2018 02:04 AM by JRsec.)
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