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Industry leaders aim to secure WVU media rights
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bitcruncher Offline
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Posts: 61,863
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I Root For: West Virginia
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Industry leaders aim to secure WVU media rights
There are a lot of players in the card game for WVU's tier 3 rights. It will be interesting to watch this play out... 07-coffee3

Industry leaders aim to secure WVU media rights
Quote:Some of the biggest names in the multimedia rights business have lined up to take a look at West Virginia University and maybe take a shot at securing the athletic department's Tier 3 properties.

The Charleston Daily Mail has learned IMG College, Learfield Sports, Comcast/NBC, Nelligan Sports Marketing, CBS Collegiate Sports Properties, Legend Sales & Marketing, The Hub Companies, XOS Digital, West Virginia Radio Corporation and West Virginia Media Holdings are involved early in the process.

It's an important list with recognizable and successful names as WVU seeks to join virtually the rest of the world of intercollegiate athletics. WVU and Michigan State are the only major colleges that handle their own Tier 3 rights.
06-25-2012 09:16 AM
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