UTC football in the black!
This was published today in the Chattanooga paper. It beats all... Chattanooga is making money with football!
With its resurgent football program as the "driver" of new revenue, the University of Tennessee at Chattanooga athletic department will avoid any major repercussions from the latest round of budget cuts.
Athletic director Rick Hart said Monday that of the $186,000 in cuts UTC had to make from its projected 2010-11 fiscal year budget of about $9 million, it was able to "conservatively" project that football revenues "would help to mitigate $150,000 of that $186,000, so then there was $36,000 left."
The football program, which went 6-5 under first-year coach Russ Huesman in 2009, had a budget of $540,000 last year and realized revenues of "a little over $677,000," said Matt Pope, UTC's associate athletic director for internal operations, finance and marketing.
That's $137,000 on the plus side and UTC is expecting similar numbers this year. A record 2,527 season tickets were sold last season, more than double the amount (1,271) sold in 2008. The Mocs have sold 1,800 for the 2010 season, well ahead of last year's pace.
"We were able to come in to the (2010-11) budget and increase our base revenue expectations for ticket sales, sponsorships and other donations resulting from football, based on performance, not on a projection or a hope -- on actual data from last year," Hart said. "Every sport benefited from football's success, and that's what we've said all along: If we can get football operating at high level, then it will make the entire department stronger."
Of the remaining $36,000 in cuts, Hart said UTC was able to "tweak" some advertising and administrative strategies to cover the cuts so that none of UTC's 17 sports would have to have their budgets cut as they did last year.
In the 2009-10 budget, all of UTC's men's and women's sports had their recruiting and travel budgets cut by 10 percent. Numerous budget cuts in recent years have forced the Mocs to eliminate virtually everything non-vital.
Hart said UTC needed the football revenue increase, as well as increased sponsorship money, revenue from Mocs Sports Properties and donations, because there isn't much left in the budget to cut.
"We knew that we couldn't continue to cut into our budget," he said, "because if you're going to operate a Division I athletics program with 17 sports, at some point there's a threshold in terms of a minimum amount of resources that are needed to do that.
"We felt like we had reached that threshold and we were going to have to generate more revenues to offset or at least largely offset the cuts that were coming our way."
The 2009-10 fiscal year ends today and UTC is very optimistic that it will end the year with a balanced budget despite cuts of more than $480,000 and a rollover deficit of $229,673.89 from the 2008-09 fiscal year.
Pope said the final numbers will be in around mid July and "we have every reason to believe we will balance."
To do so in this economic climate, Hart said, "I think that's a tremendous thing to be able to say."
Possible time change
Hart said UTC has been contacted by SportSouth about televising the Sept. 4 football season opener against Appalachian State at Finley Stadium. The game is scheduled for 6 p.m. but would be moved up to 3 for television.
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