(05-12-2022 01:26 PM)Big 12 fan too Wrote:  

(05-11-2022 03:58 PM)TexanMark Wrote:  

(05-11-2022 01:06 PM)bullet Wrote:  

(05-11-2022 12:40 PM)Attackcoog Wrote:  

(05-11-2022 12:26 PM)Frank the Tank Wrote:  The school doesn't pay NIL in the first place. This is third party money. That's the first mistake that so many posts seem to make. No school should care whatsoever how much NIL money their players are receiving (and if anything, ought to be encouraging it so it disincentivizes those players from seeking more direct compensation from the schools themselves). A school earning $40 million from TV while their roster is receiving $400 million in NIL compensation is a school that's earning $40 million from TV while paying $0 in NIL compensation (with a lot of happy players that aren't trying to get money directly from the schools). That's essentially the best deal ever for the schools.

Ideally, NIL doesnt affect school revenue. However, in practice, college AD's are now discovering thats not how its working. The reality? The pool of revenue potentially available to college sports hasn't actually changed. The same total pool of advertising, corporate sponsorship, and alum donation dollars that existed before NIL exists after NIL. The real difference is to whom it will be paid. The that pool of money used for direct payments to players, means less will be available to flow directly to the schools.

I don't totally agree. At some point NIL money will be replacing direct donations to the schools. But I see a lot of new money out there right now.

Zero Sum game.

Seriously it is a huge risk for a business to invest in an 18 year old. For every Tebow, Melo and Brady there are 200 4 and 5 star kids who might make pro but have very limited marketability.

Much safer for a business to donate to a school.

Is the NBA aware that they should be drafting buildings rather than 19 year olds?

It's an operating expense. The most impactful to winning, ratings, and thus revenue

The bucks never won anything. Then they announced they were building new locker rooms with a waterfall and putting a lazy river around their facilities. Next thing you know it's a championship. It's all on the administration in Milwaukee and coach bud, ignore that 7 foot tall Greek dude. He just happened to be there.