(01-05-2017 01:05 PM)South Carolina Duke Wrote:  For the record , I was being facetious. However, I see this a lot to do about nothing. It appears that the school spent some $$$ for a retread.
Our admin waste a lot of cash it seems.

I don't mean to get personal at all, but this kind of thinking needs to be called out. We all claim we want to be big-time until we actually do things that way. These logos and marks are going to be a huge upgrade in the way they look stylistically, in particular on unis where the old mismatched-size-downstrokes on the "M" in JMU made embroidering on merch and unis look stupid. The simplification of the color scheme (removal of black) on the Duke Dog head is also going to look so much better on multiple uniforms across sports and make that logo so much more available. That Black Forza Italic is from Hoefler & Co. It's pricey yes, but it's also something you can use to distinguish yourself in a crowded market and, should they ever have more problems with this as they gain increased notoriety, prevent copyright infringement and easily tell what's legit from what isn't. Just my opinion but bravo JMU.