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(07-13-2018 07:16 AM)ODU True Blue Wrote:  

(07-12-2018 12:25 PM)EverRespect Wrote:  I don't think having mids in the tournament is hurtful to NCAA $$$. I recall a few years back FGCU vs Georgetown had triple the ratings of Michigan State and I want to say Duke.

The NCAA gets its money based on a contract they have with various TV networks. If the ratings go up the networks can get more money from their advertisers thru their advertising sales. The contracted value paid to the NCAA does not change. Regardless of the ratings.

And More teams a conference gets in the more NCAA money the conference gets.

No doubt the conferences are acting in their best interest (as they should). The question is whether the NCAA is actively colluding with the power conferences to shut out the mid-majors. I don't believe they are nor do I believe it is in their best interests. The contracts with the networks are negotiated based on forecasted ratings. So while in the current contract, the NCAA gets paid $X whether the tournament gets an average rating of 1 or 50, the next contract will be impacted.