quo vadis
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RE: Disney And ESPN “Uniquely Positioned” To Move Sports Fully Into Streaming – Analyst
(06-28-2020 06:00 PM)Tigersmoke4 Wrote: (06-28-2020 05:52 PM)quo vadis Wrote: (06-26-2020 08:02 PM)Tigersmoke4 Wrote: (06-26-2020 01:56 PM)CliftonAve Wrote: (06-25-2020 10:54 PM)usffan Wrote: Wait, I thought the CSNBBS party line was to mock the AAC for letting some of their games be streamed instead of on cable. Somebody's got some 'splainin to do...
USFFan
Its one the things UConn was reportedly up in arms about with the latest media deal. All the Big East fans on the board and the "In Your Face AAC" crowd that support other schools, were right there with them. We had people suggesting it was going to cost each AAC school $2-3M a year for production costs. Now they are saying it is the future and everyone is going there.
Figures.
Well it appears that the AAC has positioned itself to not only survive but to actually thrive in the new coming reality of sports media. Could all of those detractors have been wrong about the AAC contract,,,,,well it seems likely. Should the NBE start plotting a path back to ESPN,,,,,well it seems likely. Would ESPN be willing to over pay for their rights like FOX has done,,,,, I highly doubt it due to their underperforming tv ratings. I could very well be wrong and if I am I'm positive that the known AAC detractors will coming running to dispute my statements asap and I'll respectfully be open to it.
Nobody I know ever said the AAC was wrong to sign with ESPN. Lots of sports entities have made money doing business with ESPN.
The problem with the new 2020 AAC deal is that it is basically a thud-dud deal given the previous six years of hype. For six years, it was explained to us that the AAC's 2012 peanut deal that "traded dollars for exposure" would pay off big-time if the football teams played well and got good ratings. A year before the deal, Aresco himself said it would be a "ballpark P5" deal or something similar.
And then the football teams played well, and got better ratings than just about anyone expected them to, and off that Aresco delivered ...... $7 million a year per school, and for 12 long years? Starting at $6m in 2020 and then creeping up to all of $8m over 12 long years, when the costs of athletics will surely be rising much faster than that over that time?
This was a deal that you or I could have signed. In fact, most posters figured on a deal of around $8m to $10m a year per team, and Aresco missed that mark.
It's not who the deal was with that was criticized, it was the dollars involved that were blah.
Well since you cherry picked one comment out of context,I guess you didn't understand the point was that the conferences that have a good working relationship with ESPN appear to be in a safe position as far as the very different future of sports media are concerned.
Safe position in what sense? Does anyone think that NBC or FOX or CBS is going away or something? Heck even if they do, value is value. If Lebron James has a deal with Nike and they go under, well Adidas will be happy to sign him. Same with sports leagues if their media partner collapses.
As for Disney, I'm a huge fan. But don't believe the positive hype any more than the negative hype. Remember just 2-3 years ago when the "smart" analysts were saying Disney and ESPN were in peril because cable was suddenly dead and they had been too slow to catch the streaming bus? Turns out they caught that bus pretty easily, right?
Same thing with the positive spin. Disney still exists in a very competitive environment. It faces a lot of threats, not just from traditional media competitors like CBS and FOX, Universal, Warner's, and Sony, but also newer entrants like Netflix, Apple, Facebook, Twitter, and Google, some of which have greater market capitalization. I like Disney's long run prospects because of their underlying brand value, but the notion that they will be the last streamer standing is just as silly as the notion that they would be run over by the streaming express was. Take a second look at those competitors I mentioned. That's a formidable lineup of competitors.
(This post was last modified: 06-28-2020 06:17 PM by quo vadis.)
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