Doggone
1st String
Posts: 2,281
Joined: Sep 2004
Reputation: 6
I Root For: NIU
Location:
|
RE: UCF claims a National Championship. Why are they doing it?
(01-12-2018 11:13 AM)Rabid Squirrel Wrote: (01-12-2018 10:41 AM)Dog Fan Wrote: (01-12-2018 10:28 AM)HuskieRak Wrote: One of the most genius marketing campaigns ever... The sales from their "National Champs" tees & hats has been VERY strong as well
This is marketing at its best. Take advantage of being in the national spotlight and making money from it. And what did NIU do with all the Orange Bowl limelight?
I don't think there's a limelight like we like to think. Without that undefeated aspect it's not that big of a deal since there's a G5 in a NY6 bowl every year now. Does anyone even know the last 5 G5 reps since we were in the Orange bowl? UCF, Houston, Boise, WMU, UCF.
Heck,unlike NIU, Houston actually beat FSU. Think about that. Houston went 13-1. Beat Florida state. Was ranked 8th. And what effect did it have? 9-4 the next year. 7-5 the year after that.
IMO, One of the bigger issues that happens on this board is people thinking that the orange bowl should have catapulted NIU into stardom. It definitely can create some momentum, but it's not something that guarantees greater success. I think WMU fans are finding this out as well.
UCF appearance in the Fiesta Bowl for the 2013 season was not G5 related. That year was still part of the BCS. UCF was a member of the Big East which was an auto-qualifier for a BCS Bowl. Even if NIU beat BG that year in the MAC Championship and went to the Fiesta Bowl, UCF would have been in a BCS Bowl.
|
|
01-12-2018 05:06 PM |
|
uiniu57
All American
Posts: 2,991
Joined: Feb 2010
Reputation: 29
I Root For: Amanda Sauer
Location: Frozen part of hell
|
RE: UCF claims a National Championship. Why are they doing it?
(01-12-2018 11:13 AM)Rabid Squirrel Wrote: I don't think there's a limelight like we like to think. . It definitely can create some momentum, but it's not something that guarantees greater success. I think WMU fans are finding this out as well.
You just confirmed the problem. There was no limelight and there should have been. Where was a potential deal with an OJ drink "Huskies want more Orange!" Where was any consistent reminder of how unique it was for NIU to have played in that game?
The fact that there was no real marketing campaign is the reason no momentum was created. Guess we shouldn't have expected something greater because an Orange Bowl berth was treated like any other bowl berth under Rod Carey -- just another last loss.
|
|
01-12-2018 08:49 PM |
|
Rabid Squirrel
Heisman
Posts: 7,309
Joined: Feb 2014
Reputation: 40
I Root For: NIU Huskies
Location: St.charles, IL
|
RE: UCF claims a National Championship. Why are they doing it?
(01-12-2018 08:49 PM)uiniu57 Wrote: (01-12-2018 11:13 AM)Rabid Squirrel Wrote: I don't think there's a limelight like we like to think. . It definitely can create some momentum, but it's not something that guarantees greater success. I think WMU fans are finding this out as well.
You just confirmed the problem. There was no limelight and there should have been. Where was a potential deal with an OJ drink "Huskies want more Orange!" Where was any consistent reminder of how unique it was for NIU to have played in that game?
The fact that there was no real marketing campaign is the reason no momentum was created. Guess we shouldn't have expected something greater because an Orange Bowl berth was treated like any other bowl berth under Rod Carey -- just another last loss.
If you're referring to growing the fan base by capitalizing on the orange bowl, then yes. Totally agree. I was referring more so to national respect, recruiting, etc. Improving the program on the field. That game did little to nothing to improve the quality of niu football. And I'm not really sure it should have. But it could defiantly have been used to gain some more fans. Maybe it did and then Maction lost them all. Idk.
|
|
01-12-2018 09:35 PM |
|