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RE: Future Media Rights? - MinerInWisconsin - 01-25-2022 11:13 AM

(01-24-2022 07:21 PM)LUbball23 Wrote:  Our ESPN deal runs through 2025. I know we have a great relationship with ESPN. Maybe once we officially join, CUSA can be a part of it. As some said, a short term deal.

Our deal, guarantees one game on one of their main channels and a week day game, if one is scheduled.

And CUSA's deal with ESPN, streaming but with ESPN right to move games to linear, has one year left. That needs to be renewed and upgraded if possible. Mid week games will likely be coming our way, imo.


RE: Future Media Rights? - gdunn - 01-25-2022 11:26 AM

(01-24-2022 06:27 PM)All4One Wrote:  
(01-24-2022 04:19 PM)ballantyneapp Wrote:  
(01-24-2022 10:02 AM)whupemall Wrote:  As a JSU fan, I'm obviously new to the drama between ESPN and CUSA, but I definitely understand how the mouse could hold a grudge.

That said, what do you think the odds are that CUSA signs a short-term deal with ESPN?

Understand, I'm not expecting a huge multi-zillion dollar deal putting multiple games on the big network on a weekly basis. I'm just talking about a low-end primarily ESPN3 deal on par with (or only slightly better than) what FCS leagues like the OVC and ASUN have.

The conference would have two goals with this deal: 1) mend the old rift between the league and the mouse... and 2) use this deal as a stepping stone to a better deal once this one expires. (That second goal would of course depend on the teams and fan bases holding up their end of the bargain.)

I'm just having a hard time understanding how signing an equally crappy deal with a less accessible platform would be any better.

the issue is that even if ESPN didn't have a grudge, they have few open slots that aren't currently in their other properties. You'd basically have to agree to all midweek games all year.

IMO CUSA best move is to go all in on CBS sports/Paramount + deal since you already have the relationship. Maybe you could even get a CBS showing occasionally since they are losing the SEC. Paramount + would be a relative easy sell to fans since they get access to other nice content (i love this about ESPN+ and the espn/hulu/disney+ bundle). I think its imperative CUSA gets under 1 banner, whether its ESPN or CBS or some other service

Like the Suck Belt? #FunBelt midweek games.
The reason the media deal for CUSA is bad is because they didn't want the mid week games, which I think lots of fans didn't mind, but CUSA wanted Saturday games.

With the current iteration of CUSA and future CUSA, I don't think there's a bargaining chip to go to ESPN and demand a media deal without those games. I think MIW stated it, talk to media company, sign a short term deal, and show them the product that's being provided. If there's viewers loving it and gravitating towards it then you can look at a longer term deal that's better. If the media sucks, you don't have to suffer for years on end and can begin looking for better options immediately.

Liberty has a deal with ESPN, if LU and CUSA can parley that into a short term deal (or until LU's contract runs out) then CUSA has the chance to show the mouse they have an exciting product. If the mouse isn't impressed and snubs the conference, CUSA isn't tied to a long term deal and can look at better options.

I believe one poster stated LU negotiated the deal due to their fans being far flung and that is how CUSA needs to market it. We've all said the conference is spread out, that's how you sell the conference and potential viewership to a media partner.

That's just my two cents. I couldn't tell you if that's a viable plan or not. I just watch the games, I don't produce them.


RE: Future Media Rights? - chidave - 01-25-2022 11:36 AM

Wasn't it Fox that wanted mid-week games to be part of the deal? I could be wrong but that's in my head for some reason. It could be a nice fit for FS1.


RE: Future Media Rights? - gdunn - 01-25-2022 11:37 AM

(01-25-2022 11:36 AM)chidave Wrote:  Wasn't it Fox that wanted mid-week games to be part of the deal? I could be wrong but that's in my head for some reason. It could be a nice fit for FS1.

I can't remember, but that's why they left ESPN if I recall. ESPN wanted to show more mid-week or Thursday night games instead of Saturday games.

I'm sure if I'm wrong someone will correct me.


RE: Future Media Rights? - sstaedtler88 - 01-25-2022 11:38 AM

(01-24-2022 11:08 PM)TOPSTRAIGHT Wrote:  UNFORTUNATELY, basketball seems to pull very little weight. It is hard for me to identify with this reality but that is the fact.

It does seem in recruiting, some of these football schools are picking up. WKU has a lot of transfers coming in. LA Tech is recruiting well. Sam Houston is recruiting incredibly well for an FCS team just coming in. I expect them won win half their games in CUSA football the first year, or close to it. FIU got a new athletic director and coach and seem to be turning things around slowly. New Mexico State will benefit joining a conference and they've moved up few spots in recruiting.


RE: Future Media Rights? - FrankyP - 01-25-2022 12:05 PM

(01-25-2022 11:36 AM)chidave Wrote:  Wasn't it Fox that wanted mid-week games to be part of the deal? I could be wrong but that's in my head for some reason. It could be a nice fit for FS1.

Well, speaking for UL (and the SBC as a while) though no one is a fan of those mid-week/Thursday games, over the last 2 years they have help provide us with more eyeballs to our program than just any other G5 program. So there’s that.


RE: Future Media Rights? - inutech - 01-25-2022 12:13 PM

It's a really hard choice.

Everyone (nationally) loves MACtion and it's certainly increased the buzz around some of those schools from time to time (and the conference as a whole). Same for SB. But (especially) with the MAC, it hasn't seemed to have translated into anything tangible. Which may be fine. Maybe it's worth it just for marketing and recruiting (both football players and just regular students). Who knows?

But it's awful for the local fans. Or the ones that aren't local but might be able to drive in for a weekend but can't on a weeknight. And of course the more G5 games get shunted off to Thursdays and Fridays the more diluted the eyeballs and the twitter buzz will be (not to mention the NFL having more Thursday night presence). So the return for the trade-off is weakened.

But if that's what the media partners insist on, you're kind of stuck (or you end up with a crappy deal like current CUSA with mostly Saturday games but they move around all the time, hard to find, very little payout, and still have the normal G5 problem of getting over-shadowed by the big P5 games happening the same time).

It's a rock and a hard place situation to be in. I'm not sure there is one right approach.


RE: Future Media Rights? - FrankyP - 01-25-2022 12:16 PM

(01-25-2022 12:13 PM)inutech Wrote:  It's a really hard choice.

Everyone (nationally) loves MACtion and it's certainly increased the buzz around some of those schools from time to time (and the conference as a whole). Same for SB. But (especially) with the MAC, it hasn't seemed to have translated into anything tangible. Which may be fine. Maybe it's worth it just for marketing and recruiting (both football players and just regular students). Who knows?

But it's awful for the local fans. Or the ones that aren't local but might be able to drive in for a weekend but can't on a weeknight. And of course the more G5 games get shunted off to Thursdays and Fridays the more diluted the eyeballs and the twitter buzz will be (not to mention the NFL having more Thursday night presence). So the return for the trade-off is weakened.

But if that's what the media partners insist on, you're kind of stuck (or you end up with a crappy deal like current CUSA with mostly Saturday games but they move around all the time, hard to find, very little payout, and still have the normal G5 problem of getting over-shadowed by the big P5 games happening the same time).

It's a rock and a hard place situation to be in. I'm not sure there is one right approach.

Spot on. Except I kind of disagree with your last statement. I tend to think of it as a choice of the lesser of 2 evils. And it’s pretty clear that of those two choices more national exposure will help more. At least in the short-run.


RE: Future Media Rights? - inutech - 01-25-2022 12:20 PM

(01-25-2022 12:16 PM)FrankyP Wrote:  
(01-25-2022 12:13 PM)inutech Wrote:  It's a really hard choice.

Everyone (nationally) loves MACtion and it's certainly increased the buzz around some of those schools from time to time (and the conference as a whole). Same for SB. But (especially) with the MAC, it hasn't seemed to have translated into anything tangible. Which may be fine. Maybe it's worth it just for marketing and recruiting (both football players and just regular students). Who knows?

But it's awful for the local fans. Or the ones that aren't local but might be able to drive in for a weekend but can't on a weeknight. And of course the more G5 games get shunted off to Thursdays and Fridays the more diluted the eyeballs and the twitter buzz will be (not to mention the NFL having more Thursday night presence). So the return for the trade-off is weakened.

But if that's what the media partners insist on, you're kind of stuck (or you end up with a crappy deal like current CUSA with mostly Saturday games but they move around all the time, hard to find, very little payout, and still have the normal G5 problem of getting over-shadowed by the big P5 games happening the same time).

It's a rock and a hard place situation to be in. I'm not sure there is one right approach.

Spot on. Except I kind of disagree with your last statement. I tend to think of it as a choice of the lesser of 2 evils. And it’s pretty clear that of the two of those choices more national exposure will help more. At least in the short-run.

Did it help the MAC?

Maybe.

It's also possible the 'belt would have had the same level of success with Saturday games. Who knows?

I think the AAC and MWC play the occasional weeknight game but less often than the 'belt or MAC. They seem to be doing ok relatively speaking with that.

I'm not so sure that it's "pretty clear" what will help more. But it's totally possible that weeknights are the lesser evil.


RE: Future Media Rights? - gdunn - 01-25-2022 12:26 PM

(01-25-2022 12:13 PM)inutech Wrote:  It's a really hard choice.

Everyone (nationally) loves MACtion and it's certainly increased the buzz around some of those schools from time to time (and the conference as a whole). Same for SB. But (especially) with the MAC, it hasn't seemed to have translated into anything tangible. Which may be fine. Maybe it's worth it just for marketing and recruiting (both football players and just regular students). Who knows?

But it's awful for the local fans. Or the ones that aren't local but might be able to drive in for a weekend but can't on a weeknight. And of course the more G5 games get shunted off to Thursdays and Fridays the more diluted the eyeballs and the twitter buzz will be (not to mention the NFL having more Thursday night presence). So the return for the trade-off is weakened.

But if that's what the media partners insist on, you're kind of stuck (or you end up with a crappy deal like current CUSA with mostly Saturday games but they move around all the time, hard to find, very little payout, and still have the normal G5 problem of getting over-shadowed by the big P5 games happening the same time).

It's a rock and a hard place situation to be in. I'm not sure there is one right approach.

I live 1600 miles from Hattiesburg, so me going to a home game probably isn't happening, but if it's televised I'll watch it no matter where I am.

I think we have to look at it, does the school make money from full stadiums and very little media exposure, full media exposure but not full stadiums, or is it a happy medium between the two.

Unfortunately it sucks.

Moo U barely has a good season, but they pack out the stands and can be found on TV any given Saturday. I would kill for that exposure. Not literally.

Am I making sense or am I mudding the water more?


RE: Future Media Rights? - FrankyP - 01-25-2022 12:45 PM

(01-25-2022 12:26 PM)gdunn Wrote:  
(01-25-2022 12:13 PM)inutech Wrote:  It's a really hard choice.

Everyone (nationally) loves MACtion and it's certainly increased the buzz around some of those schools from time to time (and the conference as a whole). Same for SB. But (especially) with the MAC, it hasn't seemed to have translated into anything tangible. Which may be fine. Maybe it's worth it just for marketing and recruiting (both football players and just regular students). Who knows?

But it's awful for the local fans. Or the ones that aren't local but might be able to drive in for a weekend but can't on a weeknight. And of course the more G5 games get shunted off to Thursdays and Fridays the more diluted the eyeballs and the twitter buzz will be (not to mention the NFL having more Thursday night presence). So the return for the trade-off is weakened.

But if that's what the media partners insist on, you're kind of stuck (or you end up with a crappy deal like current CUSA with mostly Saturday games but they move around all the time, hard to find, very little payout, and still have the normal G5 problem of getting over-shadowed by the big P5 games happening the same time).

It's a rock and a hard place situation to be in. I'm not sure there is one right approach.

I live 1600 miles from Hattiesburg, so me going to a home game probably isn't happening, but if it's televised I'll watch it no matter where I am.

I think we have to look at it, does the school make money from full stadiums and very little media exposure, full media exposure but not full stadiums, or is it a happy medium between the two.

Unfortunately it sucks.

Moo U barely has a good season, but they pack out the stands and can be found on TV any given Saturday. I would kill for that exposure. Not literally.

Am I making sense or am I mudding the water more?
No, I think we are all basically saying the same thing: there are no great choices for G5’s, period. So all we can do is do what helps us most.

So there’s the bottom line. What’s best for a G5? Again, I have to say that these past 2 years have been the best we could’ve hoped for.


RE: Future Media Rights? - THUNDERStruck73 - 01-27-2022 07:03 PM

Pretty sure CUSA left Espn for CBS sports, didnt they?


RE: Future Media Rights? - sstaedtler88 - 01-28-2022 08:08 AM

I get the feeling from talking to an insider that Ian McCaw the athletic director from Liberty may be negotiating the next CUSA TV deal, a lot more than commissioner Judy. If true, this is very good news. He has a lot of experience and had negotiated successful deals with Liberty with ESPN. I wonder if this was a condition of Liberty joining, that he'd have a lot of say in the new TV deal.

Right now CUSA is primarily CBS, Stadium, and Facebook. Everyone else is ESPN, or a combination of ESPN/FOX or ESPN/CBS.


RE: Future Media Rights? - gdunn - 01-28-2022 09:08 AM

(01-27-2022 07:03 PM)THUNDERStruck73 Wrote:  Pretty sure CUSA left Espn for CBS sports, didnt they?

No they signed a deal with Fox Sports, ESPN sued CUSA because it was done without giving ESPN a chance to counter as per their contract. Fox Deal ended and they jumped to CBSSports.


RE: Future Media Rights? - MinerInWisconsin - 01-28-2022 10:19 AM

(01-28-2022 09:08 AM)gdunn Wrote:  
(01-27-2022 07:03 PM)THUNDERStruck73 Wrote:  Pretty sure CUSA left Espn for CBS sports, didnt they?

No they signed a deal with Fox Sports, ESPN sued CUSA because it was done without giving ESPN a chance to counter as per their contract. Fox Deal ended and they jumped to CBSSports.

Banowsky screwed up. In 2011 CUSA had deals with FOX and CBS at about $7M each or $14M total for a 12 school conference.


RE: Future Media Rights? - THUNDERStruck73 - 01-28-2022 11:45 AM

(01-28-2022 10:19 AM)MinerInWisconsin Wrote:  
(01-28-2022 09:08 AM)gdunn Wrote:  
(01-27-2022 07:03 PM)THUNDERStruck73 Wrote:  Pretty sure CUSA left Espn for CBS sports, didnt they?

No they signed a deal with Fox Sports, ESPN sued CUSA because it was done without giving ESPN a chance to counter as per their contract. Fox Deal ended and they jumped to CBSSports.

Banowsky screwed up. In 2011 CUSA had deals with FOX and CBS at about $7M each or $14M total for a 12 school conference.

Big time. And when he realized it, he did the ol' softshoe out the door exit stage left.


RE: Future Media Rights? - BKTopper - 01-31-2022 07:49 AM

(01-28-2022 08:08 AM)sstaedtler88 Wrote:  I get the feeling from talking to an insider that Ian McCaw the athletic director from Liberty may be negotiating the next CUSA TV deal, a lot more than commissioner Judy. If true, this is very good news. He has a lot of experience and had negotiated successful deals with Liberty with ESPN. I wonder if this was a condition of Liberty joining, that he'd have a lot of say in the new TV deal.

Right now CUSA is primarily CBS, Stadium, and Facebook. Everyone else is ESPN, or a combination of ESPN/FOX or ESPN/CBS.

I really hope this is the case.


RE: Future Media Rights? - TOPSTRAIGHT - 01-31-2022 04:43 PM

I think our media partners will advise the addition of a tenth member for more content availability.

They will probably ask us to add...........................














Gardner-Webb!!!


RE: Future Media Rights? - SlyFox - 02-02-2022 12:15 PM

Yeah those G-Dub admins are just sitting back and waiting for leagues to battle it out for access to the formidable Boiling Springs metroplex.

Honestly the mention of farflung fans applies to Liberty more than any other school. But with our 3rd tier rights belonging to ESPN we rarely ever miss having a televised game that our fans globally cannot see.


RE: Future Media Rights? - PojoaquePosse - 02-02-2022 03:52 PM

In this week's edition of Ask the AD, the NMSU AD, Mario Moccia, spoke about CUSA meetings that took place last week. He addresses the new media rights deal. Check out the 18:24 mark.

https://art19.com/shows/nm-state-athletics-insider/episodes/ddb4c1c7-f682-41e4-94e7-6794f969907d