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+---- Thread: Budweiser Renames Itself ‘America’ Until Campaign Is Over (/thread-779652.html)
Budweiser Renames Itself ‘America’ Until Campaign Is Over - usmbacker - 05-10-2016 12:19 PM
![[Image: bud.png]](http://s32.postimg.org/gqbalo45x/bud.png)
So will we have 'America Light' also?
Quote:ST. LOUIS (KTVI) – “America is in Your Hands.” That’s the slogan for Anheuser-Busch’s upcoming summer ad campaign, which will see the brewer make several patriotic tweaks to its labeling on Budweiser cans and bottles.
The advertising campaign launches June 1 with a new commercial, as well as billboards and other select online promotions, but the cans and bottles will be available as early as May 23.
A promotional image obtained by our partners at the St. Louis Post-Dispatch shows off the new changes:
– The word “America” replaces “Budweiser”
– The famed “King of Beers” motto is switched out for “E Pluribus Unum” (the nation’s motto)
– The “A-B” logo/crest will be changed to display “US”
– The trademark has been changed to read “Indivisible since 1776”
– The lyrics to the “Star Spangled Banner” will now appear in the banner at the top of the label
The ‘America’ labeling will be discontinued following the November presidential election.
Meanwhile, Anheuser-Busch also plans to add an image of the Statue of Liberty’s torch on Budweiser cans and bottles in support of the U.S. Olympic and Paralympic teams. Those cans and bottles are expected to appear in stores later this month.
http://fox2now.com/2016/05/10/budweiser-rebrands-itself-america-for-2016-campaign/
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - olliebaba - 05-10-2016 12:22 PM
Very fitting. It seems this country is run by a bunch of drunks. And more are behind those. Hick…
https://www.youtube.com/watch?v=vD0gWJD1E-E
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - UTSAMarineVet09 - 05-10-2016 12:22 PM
Let the liberal butthurt begin!
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - fsquid - 05-10-2016 12:24 PM
Ummm, aren't they a Belgian company now?
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - Fitbud - 05-10-2016 12:25 PM
Very funny considering they are not even American in origin or ownership.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - Redwingtom - 05-10-2016 12:33 PM
Stupid.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - boroeagle2 - 05-10-2016 01:10 PM
(05-10-2016 12:33 PM)Redwingtom Wrote: Stupid.
People who don't like it, probably weren't buying much Budweiser anyway. Trump voters should eat this up.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - UTSAMarineVet09 - 05-10-2016 01:13 PM
(05-10-2016 01:10 PM)boroeagle2 Wrote:(05-10-2016 12:33 PM)Redwingtom Wrote: Stupid.
People who don't like it, probably weren't buying much Budweiser anyway. Trump voters should eat this up.
and liberals will find a way to be butthurt
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - DaSaintFan - 05-10-2016 01:16 PM
(05-10-2016 12:19 PM)usmbacker Wrote:
So will we have 'America Light' also?
Quote:ST. LOUIS (KTVI) – “America is in Your Hands.” That’s the slogan for Anheuser-Busch’s upcoming summer ad campaign, which will see the brewer make several patriotic tweaks to its labeling on Budweiser cans and bottles.
The advertising campaign launches June 1 with a new commercial, as well as billboards and other select online promotions, but the cans and bottles will be available as early as May 23.
A promotional image obtained by our partners at the St. Louis Post-Dispatch shows off the new changes:
– The word “America” replaces “Budweiser”
– The famed “King of Beers” motto is switched out for “E Pluribus Unum” (the nation’s motto)
– The “A-B” logo/crest will be changed to display “US”
– The trademark has been changed to read “Indivisible since 1776”
– The lyrics to the “Star Spangled Banner” will now appear in the banner at the top of the label
The ‘America’ labeling will be discontinued following the November presidential election.
Meanwhile, Anheuser-Busch also plans to add an image of the Statue of Liberty’s torch on Budweiser cans and bottles in support of the U.S. Olympic and Paralympic teams. Those cans and bottles are expected to appear in stores later this month.
http://fox2now.com/2016/05/10/budweiser-rebrands-itself-america-for-2016-campaign/
So a company owned by a Belgium conglomerate is going to try to re-Americanize themselves?
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - Kaplony - 05-10-2016 01:41 PM
(05-10-2016 01:10 PM)boroeagle2 Wrote:(05-10-2016 12:33 PM)Redwingtom Wrote: Stupid.
People who don't like it, probably weren't buying much Budweiser anyway. Trump voters should eat this up.
In my experience Bud Heavy is the beer of choice among the illegal immigrant population in these parts.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - HeartOfDixie - 05-10-2016 01:52 PM
I like it.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - ECUGrad07 - 05-10-2016 02:08 PM
Go figure - the token liberal in this thread thinks something being called "America" is stupid.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - chess - 05-10-2016 02:16 PM
When InBev bought Anheuser-Busch in 2008, there became an opportunity for domestic brewers and a, potential, liability for the new AB InBev company.
Beer sales, in general, have declined since then. Of the sales, craft beers have grown and Budweiser sales have continued to decline. It isn't hard to see why a advertising service sought this kind of marketing.
It looks like AB InBev made a Schlitz decision by "going for the gusto" and taking over Anheuser-Busch. Schlitz ruled until they changed their formula and Budweiser took over as the American brew of choice. Well, until InBev.
Quote: 30 Jul 2015
Anheuser-Busch InBev, the owner of Budweiser and Bud Light, said Thursday that sales of its two top beers have continued to fall "in the low single digits" in the United States in the second quarter -- despite a ton of marketing for both brands.
Sales of Bud and Bud Light have been waning for years, putting the brewer in a tough spot. Wall Street isn't pleased either. Shares of AB InBev (BUD) fell 5% Thursday.http://money.cnn.com/2015/07/30/investing/budweiser-bud-light-sales-anheuser-busch-inbev/
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - gsu95 - 05-10-2016 02:40 PM
Used to drink lots of Bud in the Army. Don't really drink much beer now, but don't have anything against beer drinkers in general or Bud drinkers as long as they don't run over anybody I love, tear up anything I own, steal from me or keep my wife awake at night.
As for Budweiser, it can do what it wants. It's a free country and they got the money to do it. Somebody will probably even buy a can of it thinking it makes them patriotic. Whatever gets them through the day.
Oh, and I'm a liberal. And I think butthurt must have been invented by the same pig-minded, small-souled dipstick who thought up libturd and 'Chimpy' (for George W. Bush). Really elevates the debate.
But again. Whatever gets some of you through your life.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - Redwingtom - 05-10-2016 02:54 PM
(05-10-2016 02:08 PM)ECUGrad07 Wrote: Go figure - the token liberal in this thread thinks something being called "America" is stupid.
Oh for the love of God STFU. It's a stupid marketing idea.
You people...
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - UTSAMarineVet09 - 05-10-2016 03:09 PM
(05-10-2016 02:54 PM)Redwingtom Wrote:(05-10-2016 02:08 PM)ECUGrad07 Wrote: Go figure - the token liberal in this thread thinks something being called "America" is stupid.
Oh for the love of God STFU. It's a stupid marketing idea.
You people...
Butthurt Liberal #1...
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - Greenroom - 05-10-2016 03:42 PM
(05-10-2016 12:22 PM)UTSAMarineVet09 Wrote: Let the liberal butthurt begin!
Why would the "liberal's" have issue with this? Just wondering where your are trying to go or reach on this.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - UTSAMarineVet09 - 05-10-2016 03:55 PM
(05-10-2016 03:42 PM)Greenroom Wrote:(05-10-2016 12:22 PM)UTSAMarineVet09 Wrote: Let the liberal butthurt begin!
Why would the "liberal's" have issue with this? Just wondering where your are trying to go or reach on this.
ask real water tanker
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - Redwingtom - 05-10-2016 04:03 PM
(05-10-2016 03:42 PM)Greenroom Wrote: Why would the "liberal's" have issue with this? Just wondering where your are trying to go or reach on this.
In general, they likely don't. But because I...one person who happens to be a liberal...says that I think it's just a stupid marketing idea, a couple folks here have to turn it into something it isn't. Mostly because they're nothing but trolls.
RE: Budweiser Renames Itself ‘America’ Until Campaign Is Over - JMUDunk - 05-10-2016 04:16 PM
Figures the Flag haters would hate this too.
First thing I thought of, wondering if this was a joke thread, was hunh-
Glomming onto "Make America (Budweiser) great again"? haha.
Not much of a Bud fan anyway, this won't change that.