(08-28-2026 08:54 AM)numbersdontlie Wrote:  I'm glad we're partnering with someone.

They are a regional business and im glad they chose NIU to partner with. People need to temper expectations about what NIU is able to achieve. We're not Ohio State partnering with Chase for 21M annually.

It's a new revenue stream that can evolve.

Just coming off the Hammock era? The most boring offense we’ve seen at NIU in over a quarter century - who are we to call a sponsor “boring” or “underwhelming “

STF deserves a lot of credit for not letting Hammock hurt this program more than he already did. He helped Hammock cut bait and leave. Was going to force a new OC on him if he didn’t.

I think we only need to temper expectations because of the 13-year athletic department staff that we have in charge. They set your expectations low because their success has been minimal in fundraising, sponsorships, and sports success.

If a D2 school can get a jersey sponsorship there is no reason we shouldn't.

Nonetheless, I am glad they found someone. And I am excited to see this football team, hopefully, prove a lot of the "experts" wrong this season. Go Huskies!

(08-28-2026 09:06 AM)Stay Cool Wrote:  

(08-28-2026 07:08 AM)HawaiiToNIU Wrote:  

(08-28-2026 06:45 AM)BigChilla Wrote:  

(08-28-2026 12:32 AM)NIU84 Wrote:  yeah no not that triple A, sorry

AAA Roofing contractors, kinda underwhelming.

But our new QB, Charles Dickens, will lead us to many victories and more lucrative sponsors.

Money is money. And as long as it’s not something embarrassing there really isn’t much to be underwhelmed about.

What is embarrassing nowadays?

My life, well at least if you ask my parents

"You... moderate a... sports message board?"

Hey now, you moderate healthy sports and modern culture discussions on a premier Mountain West school's fan forum.

(08-28-2026 08:54 AM)numbersdontlie Wrote:  I'm glad we're partnering with someone.

They are a regional business and im glad they chose NIU to partner with. People need to temper expectations about what NIU is able to achieve. We're not Ohio State partnering with Chase for 21M annually.

It's a new revenue stream that can evolve.

+100

This is just another avenue of the athletic department getting more this year. I said it earlier that this season has to be the highest revenue ever received between the MW money, savings in Horizon, buyout received from Hammock, normal sponsors and now the patches.

Would love to know the exact number, but probably won't ever know.

How does a really bad football program get TWO jersey sponsors?

Someone put our Van Wagner team back to work!

https://utepminers.com/news/2026/8/31/ut...tball.aspx

Quote:UTEP is the first school in the Mountain West with two jersey patches for football.

Wow, even Rice football is getting 20-year stadium naming rights.

Same rice football that hasn't had a winning football season since 2014 and only five winning seasons in the last 25 years.

(10-01-2026 01:35 PM)epasnoopy Wrote:  Wow, even Rice football is getting 20-year stadium naming rights.

Same rice football that hasn't had a winning football season since 2014 and only five winning seasons in the last 25 years.

Rice is smart kids with deep pockets that's how.

(10-01-2026 02:50 PM)numbersdontlie Wrote:  

(10-01-2026 01:35 PM)epasnoopy Wrote:  Wow, even Rice football is getting 20-year stadium naming rights.

Same rice football that hasn't had a winning football season since 2014 and only five winning seasons in the last 25 years.

Rice is smart kids with deep pockets that's how.

And wait....it is located in Houston.

I love NIU, but there is no one driving by daily to see our field with naming rights on the side of Huskies stadium in crappy Dekalb.

As a business owner what pros does it provide to provide naming rights on something there is basically next to no viability for public in a small town. The only thing would be for tax reasons to write off.

This is why they got a deal for the jersey patch and field logo. People see it on TV in photos of the team etc. Not hard to understand.

(10-01-2026 02:56 PM)HuskiePride12 Wrote:  

(10-01-2026 02:50 PM)numbersdontlie Wrote:  

(10-01-2026 01:35 PM)epasnoopy Wrote:  Wow, even Rice football is getting 20-year stadium naming rights.

Same rice football that hasn't had a winning football season since 2014 and only five winning seasons in the last 25 years.

Rice is smart kids with deep pockets that's how.

And wait....it is located in Houston.

I love NIU, but there is no one driving by daily to see our field with naming rights on the side of Huskies stadium in crappy Dekalb.

As a business owner what pros does it provide to provide naming rights on something there is basically next to no viability for public in a small town. The only thing would be for tax reasons to write off.

This is why they got a deal for the jersey patch and field logo. People see it on TV in photos of the team etc. Not hard to understand.

I think you should be our new athletic director. We can hear all the excuses of why everyone else can get things accomplished but we can't.

(10-01-2026 03:17 PM)epasnoopy Wrote:  

(10-01-2026 02:56 PM)HuskiePride12 Wrote:  

(10-01-2026 02:50 PM)numbersdontlie Wrote:  

(10-01-2026 01:35 PM)epasnoopy Wrote:  Wow, even Rice football is getting 20-year stadium naming rights.

Same rice football that hasn't had a winning football season since 2014 and only five winning seasons in the last 25 years.

Rice is smart kids with deep pockets that's how.

And wait....it is located in Houston.

I love NIU, but there is no one driving by daily to see our field with naming rights on the side of Huskies stadium in crappy Dekalb.

As a business owner what pros does it provide to provide naming rights on something there is basically next to no viability for public in a small town. The only thing would be for tax reasons to write off.

This is why they got a deal for the jersey patch and field logo. People see it on TV in photos of the team etc. Not hard to understand.

I think you should be our new athletic director. We can hear all the excuses of why everyone else can get things accomplished but we can't.

Can he do more, yes, but Houston and Dekalb are apples and oranges.

There is a reason they could get jersey patches in basically a few months, but no naming rights on Huskie Stadium for years. It is not a smart marketing move for a business to give a lump sum on something with no ROI or visibility. Unless we get an alum with F*ck you money that is a CEO who is going to pay for naming rights on something used only 10-11 games a year (I'm including Dekalb HS) is when we see that happen.

Only other way that it is possible is NIU turns back into the Orange Bowl days and the odds at this point is an alum will come along before the football team ever gets back to those days.

(10-01-2026 06:13 PM)HuskiePride12 Wrote:  

(10-01-2026 03:17 PM)epasnoopy Wrote:  I think you should be our new athletic director. We can hear all the excuses of why everyone else can get things accomplished but we can't.

Can he do more, yes, but Houston and Dekalb are apples and oranges.

There is a reason they could get jersey patches in basically a few months, but no naming rights on Huskie Stadium for years. It is not a smart marketing move for a business to give a lump sum on something with no ROI or visibility. Unless we get an alum with F*ck you money that is a CEO who is going to pay for naming rights on something used only 10-11 games a year (I'm including Dekalb HS) is when we see that happen.

Only other way that it is possible is NIU turns back into the Orange Bowl days and the odds at this point is an alum will come along before the football team ever gets back to those days.

What company is getting any ROI on naming rights? The point of naming rights is to get your name on something.

Have you been to Carbondale, IL in last 7 years? Me neither. But SIU has naming rights for their basketball arena in a very small market, if you can call Carbondale a market.

I’ll say this with my whole chest: Sean Frazier can stay here as long as he wants for one simple reason: he got us out of the MAC and into the MWC. That’s an existential move. Have you been reading what’s going on with MAC schools? They are heading for the exits. All of the decent teams are trying to get into other conferences because it’s a sinking ship. Miami offered the AAC 30 to 40m to join. Ohio is in talks with the Sunbelt. Toledo is looking for a new home. The league is going down in flames and we got a better league, with a way bigger tv deal, to pay us to join. It’s the difference between surviving as an FBS program and be relegated to FCS. Jersey patches, naming rights, whatever nonsense people on here are complaining about—it’s all small potatoes compared to the money and stability we will get from joining the MWC. We haven’t gotten any of that money yet because we haven’t played even one damn game, but it’s going to keep us afloat for the next decade. So give it a rest. We’ll get there.

I don’t think we will make it for 10 years in the MWC, but Frazier will still be here.

(10-01-2026 07:56 PM)Rawdog10 Wrote:  I’ll say this with my whole chest: Sean Frazier can stay here as long as he wants for one simple reason: he got us out of the MAC and into the MWC. That’s an existential move. Have you been reading what’s going on with MAC schools? They are heading for the exits. All of the decent teams are trying to get into other conferences because it’s a sinking ship. Miami offered the AAC 30 to 40m to join. Ohio is in talks with the Sunbelt. Toledo is looking for a new home. The league is going down in flames and we got a better league, with a way bigger tv deal, to pay us to join. It’s the difference between surviving as an FBS program and be relegated to FCS. Jersey patches, naming rights, whatever nonsense people on here are complaining about—it’s all small potatoes compared to the money and stability we will get from joining the MWC. We haven’t gotten any of that money yet because we haven’t played even one damn game, but it’s going to keep us afloat for the next decade. So give it a rest. We’ll get there.

Should STF get much credit for the move to the MW? SHould he get some blame for not being able to influence the MAC to get better (eg pull in MTS and Western KY?) Blame for not convinving Toledo to come with to MW? Was he just the guy who happend to be in charge when the MW needed somoen and came calling?

I am just asking. I don't know. But I don't know that getting into the MW for football qualfies as something that earns life long credit.

NIU, Ball State, MIami, Ohio, Toledo, Western Michigan as an Eastern Division of the MW?
or take those and add MTSU and WKY and call it the "Great Midwest" conference.

Plenty of AD's at FCS schools, many in smaller markets, have closed on basketball and football stadium naming rights. Dekalb itself is not a big market, but we're located inside the #3 DMA for god sakes, and play in fairly visible conference.

The sponsor company name+logo would be repeated 1000's times/year in print, broadcast, email, social media. Plenty of ROI for feckless STF to sell. Go sell it at MWC prices, nobody's expecting Pig10 prices, just get it sold.

(10-02-2026 10:29 AM)chihuskie Wrote:  

(10-01-2026 07:56 PM)Rawdog10 Wrote:  I’ll say this with my whole chest: Sean Frazier can stay here as long as he wants for one simple reason: he got us out of the MAC and into the MWC. That’s an existential move. Have you been reading what’s going on with MAC schools? They are heading for the exits. All of the decent teams are trying to get into other conferences because it’s a sinking ship. Miami offered the AAC 30 to 40m to join. Ohio is in talks with the Sunbelt. Toledo is looking for a new home. The league is going down in flames and we got a better league, with a way bigger tv deal, to pay us to join. It’s the difference between surviving as an FBS program and be relegated to FCS. Jersey patches, naming rights, whatever nonsense people on here are complaining about—it’s all small potatoes compared to the money and stability we will get from joining the MWC. We haven’t gotten any of that money yet because we haven’t played even one damn game, but it’s going to keep us afloat for the next decade. So give it a rest. We’ll get there.

Should STF get much credit for the move to the MW? SHould he get some blame for not being able to influence the MAC to get better (eg pull in MTS and Western KY?) Blame for not convinving Toledo to come with to MW? Was he just the guy who happend to be in charge when the MW needed somoen and came calling?

I am just asking. I don't know. But I don't know that getting into the MW for football qualfies as something that earns life long credit.

NIU, Ball State, MIami, Ohio, Toledo, Western Michigan as an Eastern Division of the MW?
or take those and add MTSU and WKY and call it the "Great Midwest" conference.

STF certainly had great timing. During this latest round of realignment, we were probably the last team that got paid to move up while others are paying mid-eight figures to move up. Plus we're making more $ than in the MAC. Today, we probably couldn't afford to get in the MW.

(10-02-2026 10:48 AM)NIUfilmmaker Wrote:  Plenty of AD's at FCS schools, many in smaller markets, have closed on basketball and football stadium naming rights. Dekalb itself is not a big market, but we're located inside the #3 DMA for god sakes, and play in fairly visible conference.

The sponsor company name+logo would be repeated 1000's times/year in print, broadcast, email, social media. Plenty of ROI for feckless STF to sell. Go sell it at MWC prices, nobody's expecting Pig10 prices, just get it sold.

So the same 12 people will hear this 1,000s of time in person and on TV.

If the logo is on the roof, thousands of people a day could see it from the air while landing at ORD.

Football I would think is sellable.

(10-01-2026 01:35 PM)epasnoopy Wrote:  Wow, even Rice football is getting 20-year stadium naming rights.

If you get naming rights and no one is there to see them did it really happen??

Two in-state schools produced almost no attendance.

https://x.com/ISURedbirds/status/2115851...69/photo/1

(10-29-2026 02:55 PM)niu16 Wrote:  https://x.com/ISURedbirds/status/2115851...69/photo/1

https://x.com/PaulKabbes/status/2115883436032606378