(11-17-2022 12:14 PM)DuelingDragon Wrote: If you want to dig into it deeper, how did Auburn do it? That place is rocking where if used to be a morgue.
You start with about 10,000 more undergrad students than UAB, then you mix that with a brand new arena, an exciting coaching hire, a city/region without much competition in the realm of entertainment, and a terrible football product in a state that mainly cares about football and is desperate for a winning program of SOME SORT.
Then you add in that Auburn has about a 50/50 male to female ratio as opposed to about 36/64 at UAB. While that isn't an issue at all in my eyes, statistics show that basketball as a spectator sport is not as popular with women as with men (across college and professional) and the marketing towards this sport tends to be targeted to a male demographic.
Then you add that Auburn has an exponential multiplier on UAB when it comes to building an alumni base that both 1. Stays in the state. 2. Enrolls their kids in the same University....and you have a built-in fanbase just waiting in the shadows for a spark of success to be excited about.
If you were a student at UAB during the 80's run (81-87) and had kids say 4 years later.... let's say you graduate in 1985 and have your first child in 1989. That kid, if they chose to go to UAB, would have attended college from 2006-2009ish. If they were LUCKY, they got to see Aaron Johnson's senior team get knocked out of the 1st round...other than that...it was all NIT. Those kids aren't exactly primed to be long-term fans because they didn't get even a sliver of the experience of their parents. They got Mike Davis and Neil Callaway.
Here's the good news.
The kids that were at UAB during the Mike Anderson years...they outnumber the kids in the 80's by a lot, and while they are probably less likely to have as many kids, those kiddos are going to be attending UAB
in just a few years. Institutions like Alabama, Auburn, and the Catholic Church don't think about things in a single year, season, or coach...they think about things in generations.
It's not going to be enough for us to get current students to the games, we will need to re-engage the parents who remember how exciting it was during the Mike Anderson years. Whether that's through marketing (the excellent revival commercial for example) or through direct engagement...we need that generation of parents to be excited for UAB Basketball again - because it will get their current high school kids into the Arena and maybe convince them to come here and share in that legacy too.
If we aren't planning RIGHT NOW a 2004 Sweet Sixteen team reunion WITH Mike Anderson, the former players, mid-2000s throwback jerseys, and a new bobble-head...then shame on us. 2000's nostalgia/retro (yes, the 2000s are retro now) is actually on the rise, and it's a perfect storm for us to celebrate our success during that time with the those that were there while sharing it with a new generation by showcasing our current success.