BroncoMD
1st String
Posts: 1,413
Joined: May 2002
Reputation: 7
I Root For: WMU
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05-04-2022 07:52 AM |
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Brownandgoldlaker
1st String
Posts: 1,056
Joined: Oct 2018
Reputation: 2
I Root For: westernmichigan
Location:
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RE: Here we go again...
Instead of hiring a management consulting firm to conduct "inward" research/survey about WMU employment, they should hire a firm to do some "outward" research/survey's regarding Branding/Marketing/Enrollment!
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05-04-2022 08:19 AM |
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BroncoMD
1st String
Posts: 1,413
Joined: May 2002
Reputation: 7
I Root For: WMU
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RE: Here we go again...
(05-04-2022 08:19 AM)Brownandgoldlaker Wrote: Instead of hiring a management consulting firm to conduct "inward" research/survey about WMU employment, they should hire a firm to do some "outward" research/survey's regarding Branding/Marketing/Enrollment!
At this point, I'm afraid I'm completely done with this administration. Their core mission was to handle the enrollment crisis and they completely failed on that front. They have only managed to anger the faculty, staff, and alumni.
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05-04-2022 08:30 AM |
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AllBronco
Special Teams
Posts: 930
Joined: Jan 2013
Reputation: 20
I Root For: WMU
Location:
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RE: Here we go again...
(05-04-2022 08:30 AM)BroncoMD Wrote: (05-04-2022 08:19 AM)Brownandgoldlaker Wrote: Instead of hiring a management consulting firm to conduct "inward" research/survey about WMU employment, they should hire a firm to do some "outward" research/survey's regarding Branding/Marketing/Enrollment!
At this point, I'm afraid I'm completely done with this administration. Their core mission was to handle the enrollment crisis and they completely failed on that front. They have only managed to anger the faculty, staff, and alumni.
If your really interested why not send letters where it might count?
https://wmich.edu/trustees/members
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05-04-2022 10:15 AM |
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AllBronco
Special Teams
Posts: 930
Joined: Jan 2013
Reputation: 20
I Root For: WMU
Location:
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05-04-2022 10:17 AM |
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RunningGame
All American
Posts: 3,313
Joined: Mar 2017
Reputation: 28
I Root For: WMU
Location: Michigan
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RE: Here we go again...
Pretty sure Dr. Haenicke’s corpse is still available for a Weekend at Bernie’s-type administration…
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05-04-2022 12:25 PM |
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Bronco'14
WMU
Posts: 12,388
Joined: Aug 2012
Reputation: 201
I Root For: WMU Broncos
Location: Grand Rapids, MI
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RE: Here we go again...
It's teacher's unions. They're upset at everything all the time.
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05-04-2022 02:39 PM |
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BroncoMD
1st String
Posts: 1,413
Joined: May 2002
Reputation: 7
I Root For: WMU
Location:
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RE: Here we go again...
(05-04-2022 02:39 PM)Bronco14 Wrote: It's teacher's unions. They're upset at everything all the time.
I don't believe there was this much discontent prior to Montgomery -- I'll defer to broncofan1 here. I do believe the faculty/union understand the enrollment/financial crisis. The way this administration is approaching it doesn't seem to be working for the faculty and staff.
I can tell you this, while we are spending money we don't have to spread this awful rebrand around campus, CMU is killing us in marketing around the state -- I've seen this first hand on billboards, internet ads, and TV commercials.
I think we all need to start composing letters to the BOT...
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05-05-2022 08:56 AM |
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GRBRONCO
1st String
Posts: 1,885
Joined: Nov 2016
Reputation: 30
I Root For: WMU
Location:
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RE: Here we go again...
(05-05-2022 08:56 AM)BroncoMD Wrote: (05-04-2022 02:39 PM)Bronco14 Wrote: It's teacher's unions. They're upset at everything all the time.
I don't believe there was this much discontent prior to Montgomery -- I'll defer to broncofan1 here. I do believe the faculty/union understand the enrollment/financial crisis. The way this administration is approaching it doesn't seem to be working for the faculty and staff.
I can tell you this, while we are spending money we don't have to spread this awful rebrand around campus, CMU is killing us in marketing around the state -- I've seen this first hand on billboards, internet ads, and TV commercials.
I think we all need to start composing letters to the BOT...
CMU has lost 43% enrollment over the last decade. They aren't exactly killing it.
Also of note, even though they lost 43% of enrollment, the teaching faculty has remained the same. In what real world does that make sense?
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05-05-2022 09:10 AM |
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BroncoMD
1st String
Posts: 1,413
Joined: May 2002
Reputation: 7
I Root For: WMU
Location:
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RE: Here we go again...
(05-05-2022 09:10 AM)GRBRONCO Wrote: (05-05-2022 08:56 AM)BroncoMD Wrote: (05-04-2022 02:39 PM)Bronco14 Wrote: It's teacher's unions. They're upset at everything all the time.
I don't believe there was this much discontent prior to Montgomery -- I'll defer to broncofan1 here. I do believe the faculty/union understand the enrollment/financial crisis. The way this administration is approaching it doesn't seem to be working for the faculty and staff.
I can tell you this, while we are spending money we don't have to spread this awful rebrand around campus, CMU is killing us in marketing around the state -- I've seen this first hand on billboards, internet ads, and TV commercials.
I think we all need to start composing letters to the BOT...
CMU has lost 43% enrollment over the last decade. They aren't exactly killing it.
Also of note, even though they lost 43% of enrollment, the teaching faculty has remained the same. In what real world does that make sense?
Trust me, I know CMU has been bleeding to death -- even worse than our current state. My point is, they are currently beating us at the marketing game while we sit idle using our funds to cover old logos/symbols all over campus...
(This post was last modified: 05-05-2022 10:11 AM by BroncoMD.)
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05-05-2022 10:07 AM |
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sketownguy
2nd String
Posts: 319
Joined: Feb 2010
Reputation: 5
I Root For: WMU
Location:
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RE: Here we go again...
WMU needs new blood in all areas. Leadership, faculty, marketing, etc.
The only thing positive I can see going on is updating the campus.
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05-05-2022 06:47 PM |
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Wheres_Waldo?
Special Teams
Posts: 509
Joined: Jul 2013
Reputation: 1
I Root For: WMU
Location:
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RE: Here we go again...
As a brand, what does WMU stand for/represent in a very challenging market?
No leadership. No vision.
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06-08-2022 08:51 AM |
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