(05-16-2016 09:49 AM)brock20 Wrote: Here is a link to the full standards guide for athletics http://www.etsubucs.com/media/General%20...ide(1).pdf
They really need to work on this one next for the guest announcers and TV:
East Tennessee State University in first reference is acceptable, but subsequent references should be ETSU.
ETSU is the preferred reference for announcers, scoreboard displays, statistical abbreviations, etc.
East Tennessee, East Tennessee State, Eastern or State are not acceptable.
"East Tennessee" and "East Tennessee State" are 'not acceptable'? ??? Heck, that second one is the name of the place, just minus the "University".
That said........I always liked the "mountain" logo, but realize it's comparison to a "physician's office logo" is somewhat apt. (Not that there's
necessarily anything wrong with that, sayeth
thedoctor.) And I can clearly remember the fanfare and self-congratulating that came with that one - very similar to what we now have for this one. It was deemed a big success.
I'm not one to worry much about this sort of thing, though. I do think most organizations re-do their slogans and logos far too often. It seems to this observer that it sometimes can be a task that an organization undertakes in lieu of doing something substantive. It's almost like a new political leader changing cabinets. I've been around long enough to have gone through several of these changes for "Johnson City", for example. And certainly it's true that ETSU has had multiple versions of it's branding over the recent (in my time scale) years. And thus it had gotten a tad muddled.
So I wasn't thrilled with yet another (again, in my time scale) version of our logo. Especially on the heels of the "official tartan". (Really? Come on. An official tartan?!? Who knew *that* was even a thing.) (And sorry Mrs. Noland, but that's frivolity near it's extreme.)
Which all leads up to me being mildly, but pleasantly, surprised at how well, and how broadly, the new logo has been accepted. And that's a *very* healthy sign that the university's presence and perhaps "closet fandom" was greater than some thought. But many of us knew, and so stated on these forums, that with just enough oomph and success, that the support would become more visible. So this is very good to see.
As to the logo itself......I'm not thrilled with it, but it *is* a pretty good one. If it truly 'sticks' for several decades, or a couple of generations, at least, then that's great. (I'm saying here and now, though, that it won't be a dominant thing for more than 20-30 years, at most. That's just the way human fickleness works.)