Man.... class must be in session. That girl is struggling. I usually listen while working, but it is almost unlistenable today. Who do we have coming in for next year? Any good recruits? GotigersWUMRgo!
I have a rule.
I only listen to WUMR when I am driving drunk in severe weather during an Amber alert situation.
(01-21-2019 04:57 PM)AlonsoWDC Wrote: [ -> ]I have a rule.
I only listen to WUMR when I am driving drunk in severe weather during an Amber alert situation.
(01-21-2019 05:38 PM)geosnooker2000 Wrote: [ -> ] (01-21-2019 04:57 PM)AlonsoWDC Wrote: [ -> ]I have a rule.
I only listen to WUMR when I am driving drunk in severe weather during an Amber alert situation.
I was interviewed on there a few years ago and the guy who runs it definitely knows his stuff. Or maybe he has since retired? Anyway, I'm sure he has produced some great radio people over the years.
(01-22-2019 12:31 PM)TigerBill Wrote: [ -> ] (01-21-2019 05:38 PM)geosnooker2000 Wrote: [ -> ] (01-21-2019 04:57 PM)AlonsoWDC Wrote: [ -> ]I have a rule.
I only listen to WUMR when I am driving drunk in severe weather during an Amber alert situation.
I was interviewed on there a few years ago and the guy who runs it definitely knows his stuff. Or maybe he has since retired? Anyway, I'm sure he has produced some great radio people over the years.
When you need some jazz, there is literally no alternative in the Memphis area. And they do play really good selections. But this girl yesterday, she was playing tracks over other tracks, the base line would drop out from time to time, then the treble line... I think she played the same song two times in a row by mistake at one point. That was on the Jazz top 10 Countdown if I'm not mistaken.
That got to be all my Dad would listen to. He loved his jazz
(01-22-2019 05:22 PM)geosnooker2000 Wrote: [ -> ] (01-22-2019 12:31 PM)TigerBill Wrote: [ -> ] (01-21-2019 05:38 PM)geosnooker2000 Wrote: [ -> ] (01-21-2019 04:57 PM)AlonsoWDC Wrote: [ -> ]I have a rule.
I only listen to WUMR when I am driving drunk in severe weather during an Amber alert situation.
I was interviewed on there a few years ago and the guy who runs it definitely knows his stuff. Or maybe he has since retired? Anyway, I'm sure he has produced some great radio people over the years.
When you need some jazz, there is literally no alternative in the Memphis area. And they do play really good selections. But this girl yesterday, she was playing tracks over other tracks, the base line would drop out from time to time, then the treble line... I think she played the same song two times in a row by mistake at one point. That was on the Jazz top 10 Countdown if I'm not mistaken.
yes, the colorado grass has hit town
All joking aside, WUMR is a pretty decent jazz platform, or at least it was back when I listened to FM.
(01-22-2019 05:43 PM)AlonsoWDC Wrote: [ -> ]All joking aside, WUMR is a pretty decent jazz platform, or at least it was back when I listened to FM.
You genXers just can't resist throwing that last little part in, can you...
I'm worse than a GenX, my man.
Yeah, by any definition I have read.
Again, I'm not big on typecasting huge 15-20 year swaths of people, but I am one by every standard.
(01-23-2019 11:43 PM)AlonsoWDC Wrote: [ -> ]Yeah, by any definition I have read.
Again, I'm not big on typecasting huge 15-20 year swaths of people, but I am one by every standard.
Got curious, so I looked it up. Actually, I am a genXer, although only by 3 years. Kinda surprised. Thought I was on the tail end of the boomers.
Yeah I was gonna say that you were probably closer to GenX than I am.
I never understood why the university chose a format which has zero appeal to its students or prospective students.
(01-24-2019 08:26 AM)Marc Mensa Wrote: [ -> ]I never understood why the university chose a format which has zero appeal to its students or prospective students.
Format selection is an interesting process. With commercial stations, it is usually based on a "programming hole" in the market. So, in the case of WUMR-FM, it could be because there is no Jazz format station in the Memphis market. So, rather than go head to head with Cumulus and iHeartMedia (Clear Channel) and Flinn to get the younger demos, playing Jazz made more sense in terms of gaining audience. With all the research and talent and money at the major groups that own the FM rockers in Memphis, it would be tough for the U of M to put a superior product on the air, using student DJ's, that would complete successfully against the big broadcast companies. I am not sure that is the reason but....it could be. On the flip side, I have seen stations like WBRU at Brown University in Providence compete for ad revenue to some degree, but that station had a long track record of getting ratings in Providence for decades and had a great signal and was above 92.0 on the FM dial (95.5) and was a commercial station that had a sales force competiting for revenue with other commercial stations. Brown decided to sell the station in August 2017 and WBRU due to declining sales and not making a profit (students sold advertising on the station) is now an Internet only station. Dartmouth has a similar situation with WFRD-FM. I happen to have done business with both of these stations over the years, so am pretty familiar with their situations. We are running schedules right now on WFRD. Since WBRU and WFRD have student sales forces, they are both rockers.
(01-24-2019 09:30 AM)DallasTiger Wrote: [ -> ] (01-24-2019 08:26 AM)Marc Mensa Wrote: [ -> ]I never understood why the university chose a format which has zero appeal to its students or prospective students.
Format selection is an interesting process. With commercial stations, it is usually based on a "programming hole" in the market. So, in the case of WUMR-FM, it could be because there is no Jazz format station in the Memphis market. So, rather than go head to head with Cumulus and iHeartMedia (Clear Channel) and Flinn to get the younger demos, playing Jazz made more sense in terms of gaining audience. With all the research and talent and money at the major groups that own the FM rockers in Memphis, it would be tough for the U of M to put a superior product on the air, using student DJ's, that would complete successfully against the big broadcast companies. I am not sure that is the reason but....it could be. On the flip side, I have seen stations like WBRU at Brown University in Providence compete for ad revenue to some degree, but that station had a long track record of getting ratings in Providence for decades and had a great signal and was above 92.0 on the FM dial (95.5) and was a commercial station that had a sales force competiting for revenue with other commercial stations. Brown decided to sell the station in August 2017 and WBRU due to declining sales and not making a profit (students sold advertising on the station) is now an Internet only station. Dartmouth has a similar situation with WFRD-FM. I happen to have done business with both of these stations over the years, so am pretty familiar with their situations. We are running schedules right now on WFRD. Since WBRU and WFRD have student sales forces, they are both rockers.
I believe the university missed a chance to have a medium that allowed it to connect with its students. Ole Miss had it for years with 91.1.
Now, its too late... kids no longer listen to the radio.
(01-24-2019 09:49 AM)Marc Mensa Wrote: [ -> ] (01-24-2019 09:30 AM)DallasTiger Wrote: [ -> ] (01-24-2019 08:26 AM)Marc Mensa Wrote: [ -> ]I never understood why the university chose a format which has zero appeal to its students or prospective students.
Format selection is an interesting process. With commercial stations, it is usually based on a "programming hole" in the market. So, in the case of WUMR-FM, it could be because there is no Jazz format station in the Memphis market. So, rather than go head to head with Cumulus and iHeartMedia (Clear Channel) and Flinn to get the younger demos, playing Jazz made more sense in terms of gaining audience. With all the research and talent and money at the major groups that own the FM rockers in Memphis, it would be tough for the U of M to put a superior product on the air, using student DJ's, that would complete successfully against the big broadcast companies. I am not sure that is the reason but....it could be. On the flip side, I have seen stations like WBRU at Brown University in Providence compete for ad revenue to some degree, but that station had a long track record of getting ratings in Providence for decades and had a great signal and was above 92.0 on the FM dial (95.5) and was a commercial station that had a sales force competiting for revenue with other commercial stations. Brown decided to sell the station in August 2017 and WBRU due to declining sales and not making a profit (students sold advertising on the station) is now an Internet only station. Dartmouth has a similar situation with WFRD-FM. I happen to have done business with both of these stations over the years, so am pretty familiar with their situations. We are running schedules right now on WFRD. Since WBRU and WFRD have student sales forces, they are both rockers.
I believe the university missed a chance to have a medium that allowed it to connect with its students. Ole Miss had it for years with 91.1.
Now, its too late... kids no longer listen to the radio.
When you say "kids" I assume you are talking about 12-17 year olds. College students fall into the 18-24 demo and those are "young adults". Kids are not much of a target audience since they have minimal buying power. Soft drinks, pimple creams and amusement parks may target them but...the number of major accounts, such as car dealers, do not consider 12-17 year olds much of a consumer spending group. So, focusing on that 18-24 demo, here is an interesting article about research done by Nielsen on time spent listening to the radio and that...as the younger demos join the workforce, their time spent listening to radio goes up. Certainly, the comments on this bulletin board about WUMR and the various sports stations in Memphis should attest that radio is in fact, a mass media vehicle that is still very relevant.
https://www.rbr.com/teens-radio-habits-nielsen2/
i remember wlyx being a hit locally being the only station playing punk rock
then the school president came in and stopped that and changed the format to classical
(01-24-2019 11:48 AM)DallasTiger Wrote: [ -> ] (01-24-2019 09:49 AM)Marc Mensa Wrote: [ -> ] (01-24-2019 09:30 AM)DallasTiger Wrote: [ -> ] (01-24-2019 08:26 AM)Marc Mensa Wrote: [ -> ]I never understood why the university chose a format which has zero appeal to its students or prospective students.
Format selection is an interesting process. With commercial stations, it is usually based on a "programming hole" in the market. So, in the case of WUMR-FM, it could be because there is no Jazz format station in the Memphis market. So, rather than go head to head with Cumulus and iHeartMedia (Clear Channel) and Flinn to get the younger demos, playing Jazz made more sense in terms of gaining audience. With all the research and talent and money at the major groups that own the FM rockers in Memphis, it would be tough for the U of M to put a superior product on the air, using student DJ's, that would complete successfully against the big broadcast companies. I am not sure that is the reason but....it could be. On the flip side, I have seen stations like WBRU at Brown University in Providence compete for ad revenue to some degree, but that station had a long track record of getting ratings in Providence for decades and had a great signal and was above 92.0 on the FM dial (95.5) and was a commercial station that had a sales force competiting for revenue with other commercial stations. Brown decided to sell the station in August 2017 and WBRU due to declining sales and not making a profit (students sold advertising on the station) is now an Internet only station. Dartmouth has a similar situation with WFRD-FM. I happen to have done business with both of these stations over the years, so am pretty familiar with their situations. We are running schedules right now on WFRD. Since WBRU and WFRD have student sales forces, they are both rockers.
I believe the university missed a chance to have a medium that allowed it to connect with its students. Ole Miss had it for years with 91.1.
Now, its too late... kids no longer listen to the radio.
When you say "kids" I assume you are talking about 12-17 year olds. College students fall into the 18-24 demo and those are "young adults". Kids are not much of a target audience since they have minimal buying power. Soft drinks, pimple creams and amusement parks may target them but...the number of major accounts, such as car dealers, do not consider 12-17 year olds much of a consumer spending group. So, focusing on that 18-24 demo, here is an interesting article about research done by Nielsen on time spent listening to the radio and that...as the younger demos join the workforce, their time spent listening to radio goes up. Certainly, the comments on this bulletin board about WUMR and the various sports stations in Memphis should attest that radio is in fact, a mass media vehicle that is still very relevant. https://www.rbr.com/teens-radio-habits-nielsen2/
I'm just speaking to what my kids... 18 and 16... and their friends do... and that's listen to spotify and watch youtube videos. I don't think they know the radio station call letters from a single station in town.