07-15-2008, 11:44 AM
http://cfn.scout.com/2/769011.html
Reading some of their comments, it seems like we could be doing a bit more to raise our media profile.
Generate pageviews for what little stories we do have written about our teams. Write in to the authors more. Comment on other stories, and try to relate to our teams. Basically, show them we care.
Knowing how the print/internet media works, I cannot express the importance of commenting on stories if they allow it. Don't just read it and then move on. Generate discussion on their page instead of on messageboards here. It's how they judge reader interest, and whether it is worth it to write more stories. They are a business, and we have to make it worth their while.
Of course, we will always be at a disadvantage, since the BCS are able to negotiate for more TV media coverage, which creates more "fans", which starts a cycle of growth. But we can close the gap slightly.
Reading some of their comments, it seems like we could be doing a bit more to raise our media profile.
Generate pageviews for what little stories we do have written about our teams. Write in to the authors more. Comment on other stories, and try to relate to our teams. Basically, show them we care.
Knowing how the print/internet media works, I cannot express the importance of commenting on stories if they allow it. Don't just read it and then move on. Generate discussion on their page instead of on messageboards here. It's how they judge reader interest, and whether it is worth it to write more stories. They are a business, and we have to make it worth their while.
Of course, we will always be at a disadvantage, since the BCS are able to negotiate for more TV media coverage, which creates more "fans", which starts a cycle of growth. But we can close the gap slightly.