(06-30-2018 02:22 PM)JRsec Wrote: (06-30-2018 01:35 PM)OdinFrigg Wrote: In the revenue value list, the order of the top 4 are:
1. Texas, 2. Oklahoma, 3. Oklahoma State, 4. Kansas State.
Get the top two, or one of the top two; then it is Texas & KSU or OU & oSu.
Of course that's just one varible, but a very important one.
That is one metric that would favor Kansas State. But clearly the dilemma of the SEC is in that #2 selection. Both Oklahoma State and Kansas State rank below Kentucky and above Mississippi State in valuation that puts either in 12th place in a 16 school SEC and well below our median valuation. But, the same is true in attendance. Where Oklahoma State distinguishes itself over Kansas State is in total revenue production. Quite simply put if we land only 1 of Texas and Oklahoma there is no ideal #2.
Kansas is a nil on the gridiron. Oklahoma State is a duplication from a small state. T.C.U. is a small private with only a great location. West Virginia is the best total athletic package but from a miniscule state and somewhat of an outlier. Texas Tech is too remote. Baylor is a leper. Iowa State could be argued to be the best all around for support and academics but is absolutely not a cultural fit and is a total outlier.
So really a case can be made for any of them or against any of them and 4 of them are so close in revenue production that it doesn't matter except for one of those is Baylor.
I could live with either pairing, but OU/OSU would probably graft better and if they are together I doubt they get happy feet later on.
It's true. There is no ideal product there outside of Texas and Oklahoma.
I think some distinction should be made in terms of what a program
could accomplish given a better set of circumstances. At the end of the day, that is what the SEC would offer. Who would be in a position to take advantage of that? Who could make the most of the opportunity? I think that would lead us to a better decision more so than the proverbial flipping of a coin.
Iowa State
Positives: A flagship school in a state with no pro sports. AAU school. They have pretty good attendance actually even though they are the 2nd brand in the state. Decent basketball profile. Wouldn't take any political tricks to get them.
Negatives: Mediocre at best financials. Pretty far away from the core of the league. Culturally an outlier. Market size not particularly impressive.
What could the SEC do for them?
Other than artificially inflate their earnings, I don't think ISU is in a position to dramatically improve any of their negatives.
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Kansas
Positives: Flagship school. AAU school. Elite basketball brand. Decent financials.
Negatives: Small state that is not growing. Terrible football. A bit incongruent culturally.
What could the SEC do for them?
The financials would improve, and it's possible they could make their football respectable given the proper prodding. That's about it.
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Kansas State
Positives: Flagship school. Culturally similar to some SEC schools. Focus on football with decent attendance.
Negatives: 2nd brand in a small state. Essentially no long term record of success. Mediocre financials.
What could the SEC do for them?
Other than improve financials a little and perhaps help them not rely so much on JUCOs, there isn't much space to improve.
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Baylor
No thanks.
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TCU
Positives: Decent financials that have actually grown rapidly since attaining Power status. Pretty consistent success in football the last couple of decades. Decent football attendance. Location in the heart of major media market. Location in the heart of recruiting hotbed. Metro area is larger than most states. Similar athletic profile to SEC schools.
Negatives: Private school with small alumni base.
What could the SEC do for them?
Cement them among the Power ranks and ensure a steady flow of new money. Give them a leg up on in-state competition for money and recruits. Given their location and track record, I like the odds they could be a consistent winner in all the important sports. Their alumni will never dramatically increase, but the quality of content should be useful.
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Texas Tech
Positives: State school in huge overall market. Similar athletic profile to the SEC. Culturally compatible. Pretty good attendance for football.
Negatives: Located far away from the core of the league. Mediocre financials. No long track record of success in revenue sports. At best, 3rd brand in the state.
What could the SEC do for them?
Elevate their profile outside the state of TX where they currently compete with a pack of schools for similar status. Solidify financials too, but nothing can be done about location. West Texas is hard to get to and I don't think there's a tall ceiling here.
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Oklahoma State
Positives: Flagship school. Decent financials. Pretty good track record in major sports in recent years. Growing state. Should be a solid cultural fit. Could be key to landing OU.
Negatives: 2nd brand in a smallish state.
What could the SEC do for them?
Elevate their profile a little and improve their financials. Long term, I'm not sure about their success in major sports simply because T. Boone Pickens' influence is so recent. They'll probably be ok though and if OU wants them included then there's not a significant downside.
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West Virginia
Positives: Flagship school. Pretty good performance in major sports. Good viewership in markets outside WV like DC and Pittsburgh. Decent cultural fit. Decent revenue.
Negatives: A very small state that is so poor that people generally leave which weakens legacy alumni numbers.
What could the SEC do for them?
This is debatable, I think. We could solidify their financials and give them easier access to recruits. WVU has always made a habit of recruiting other states anyway so that's not something they need to learn to do. Their state's economy could drag them down though and the SEC can't do anything about that. Travel wouldn't be ideal although I think a few decent rivalries could form and turn them into a better product regionally.
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All in all, there are only a few options I think we should consider here if we need a 2nd or 4th. If we're landing OU then OSU is probably coming along so I'm not including them in this ranking.
My personal preference would be this...
1. TCU
2. West Virginia
3. Texas Tech is fine if UT really wants them.
I don't mind the idea of Kansas simply because they do have an elite brand in a revenue sport, but the quality of the school will not likely increase much. I think the others have so many downsides that it would be pointless to go in that direction.