johnbragg
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RE: FS1 Surpasses ESPN2 in Primetime Viewership
(01-08-2017 01:41 PM)RutgersGuy Wrote: Your idea would be great if the Big East actually could get big public schools with large fanbase like Dave Gavitt was able to get.
Truth. Duke, North Carolina, Kentucky, Kansas, Syracuse and UConn ain't walking through that door.
Given that fact, it made a lot of sense to the presidents to recast the Big East as the "Catholic Ivy LEague." I'd have preferred VCU over Creighton, because I'm a St John's basketball fan, but they're Catholic university presidents. If in 50 years the Big East is (still) the "Catholic Ivy League", they've made the right decision whether or not Big East college basketball or college basketball at all is still a major enterprise.
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01-08-2017 03:29 PM |
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Sactowndog
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RE: FS1 Surpasses ESPN2 in Primetime Viewership
(01-08-2017 01:33 PM)RutgersGuy Wrote: (01-07-2017 11:42 PM)Sactowndog Wrote: (01-07-2017 03:13 PM)RutgersGuy Wrote: (01-07-2017 10:35 AM)Sactowndog Wrote: (01-06-2017 09:49 AM)stever20 Wrote: Quite frankly, the problem isn't the Big East, but it's that the only thing that FS1 shows is the Big East and Pac 12.
Look at ESPN2's bball schedule just this week-
Tue- UNC @ Clemson, Kansas St @ Kansas
Wed- Ga Tech @ Duke, Oregon @ Washington
Thu- UConn @ Memphis, Gonzaga @ San Francisco
Fri- Rhode Island @ Dayton, Oakland @ Valpo
Sat- Maryland @ Michigan, Tennessee @ Florida, Texas Tech @ Kansas, Texas @ Iowa St, Nevada @ New Mexico
So they have 13 games with games from 10 conferences. 25 different teams.
Okay but how does that explain the year over year drop when Big East play on the court has soared. If all that mattered was on court performance ratings should be up with the top teams we have. They aren't.
Most Big East fans remind me of PC vendors who focused on speed and got hammered by Apple who focused on experience. Basketball play matters like speed matters but what's more important for ratings is your affinity strategy and storylines. When your league resembles the stepford wives you don't have that.
What storylines would adding public schools really create for the Big East? The B1G is entirely large land grant public schools and so is the SEC and Pac-12. Why would adding say VCU and Wichita add to the league? Should they have added UMass instead of Xavier so they wouldn't all be private schools? Your logic makes no sense. The highest rated regular season game ever on ESPN was between two private Big East schools. They were #1 and #2 in the rankings. So in reality quality of play matters.
The current narrative of the Big East is the Catholic league. That was never the image of the old Big East. So not only did the channel change but the league narrative changed. By adding VCU and Wichita State they change the narrative of the league and add two large population schools.
It also allows you to position a Midwest and Eastern Wing and use MLK to stage an Eastern versus Midwestern basketball marathon. Such a model adds affinity to the league for the casual non alum fan.
No, adding those two doesn't change the fact that 10 schools are small and private and that 9 are catholic. VCU and Wichita doesn't change anything. Your opinion isn't fact. When the basketball schools broke off they were dubbed the catholic 7. The narrative wasn't changing with a token public school no matter how many times you say so. The top schools and the majority of schools would still be catholic.
The conference is already half in the east and half in the midwest and they are having a MLK marathon.
Wichita and VCU aren't large population schools. While VCU would have the largest enrollment in the BE it would only be by a few thousand and Wichita would only be 5th if they came in with VCU and 4th if they came in alone.
Why would people in NYC or Chicago or Indianapolis care more about the league with additions of schools in Wichita Kansas and Richmond Virginia?
It's your opinion the narrative wouldn't change, it's mine it would. I have a marketing MBA, I'm not sure what your qualifications are. Certainly nothing is certain but IMHO it would change the narrative of the league.
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01-08-2017 06:56 PM |
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GoldenWarrior11
Heisman
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RE: FS1 Surpasses ESPN2 in Primetime Viewership
I hope the Big East Presidents and Fox executives have MBAs in marketing. If they don't, the conference is in big trouble.
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01-08-2017 08:38 PM |
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RutgersGuy
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RE: FS1 Surpasses ESPN2 in Primetime Viewership
(01-08-2017 06:56 PM)Sactowndog Wrote: (01-08-2017 01:33 PM)RutgersGuy Wrote: (01-07-2017 11:42 PM)Sactowndog Wrote: (01-07-2017 03:13 PM)RutgersGuy Wrote: (01-07-2017 10:35 AM)Sactowndog Wrote: Okay but how does that explain the year over year drop when Big East play on the court has soared. If all that mattered was on court performance ratings should be up with the top teams we have. They aren't.
Most Big East fans remind me of PC vendors who focused on speed and got hammered by Apple who focused on experience. Basketball play matters like speed matters but what's more important for ratings is your affinity strategy and storylines. When your league resembles the stepford wives you don't have that.
What storylines would adding public schools really create for the Big East? The B1G is entirely large land grant public schools and so is the SEC and Pac-12. Why would adding say VCU and Wichita add to the league? Should they have added UMass instead of Xavier so they wouldn't all be private schools? Your logic makes no sense. The highest rated regular season game ever on ESPN was between two private Big East schools. They were #1 and #2 in the rankings. So in reality quality of play matters.
The current narrative of the Big East is the Catholic league. That was never the image of the old Big East. So not only did the channel change but the league narrative changed. By adding VCU and Wichita State they change the narrative of the league and add two large population schools.
It also allows you to position a Midwest and Eastern Wing and use MLK to stage an Eastern versus Midwestern basketball marathon. Such a model adds affinity to the league for the casual non alum fan.
No, adding those two doesn't change the fact that 10 schools are small and private and that 9 are catholic. VCU and Wichita doesn't change anything. Your opinion isn't fact. When the basketball schools broke off they were dubbed the catholic 7. The narrative wasn't changing with a token public school no matter how many times you say so. The top schools and the majority of schools would still be catholic.
The conference is already half in the east and half in the midwest and they are having a MLK marathon.
Wichita and VCU aren't large population schools. While VCU would have the largest enrollment in the BE it would only be by a few thousand and Wichita would only be 5th if they came in with VCU and 4th if they came in alone.
Why would people in NYC or Chicago or Indianapolis care more about the league with additions of schools in Wichita Kansas and Richmond Virginia?
It's your opinion the narrative wouldn't change, it's mine it would. I have a marketing MBA, I'm not sure what your qualifications are. Certainly nothing is certain but IMHO it would change the narrative of the league.
Yeah, i'm sure you do a ton of marketing in Fresno. You have such a keen eye for marketing and demanding to look through the data that you thought Wichita would bring casual fans from around the country to tun into Villanova/Marquette games and St. John's/Butler games.
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01-08-2017 10:06 PM |
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