(08-24-2016 10:24 AM)emu79 Wrote: The current funding of college athletics is broken and needs to be fixed
It is pretty much 'free enterprise, free market' commercial enterprise. Free enterprise economic systems rewards the strong and punishes, even weeds out, the weak.
E.g., B1G and MAC both have national television contracts. The problem is that one might pay 1M / school / year while the one in the other conference (B1G) pays 20, 30 or 40 times as much [as in the other conference (MAC)].
Those decisions are made in the commercial television markets by the networks (e.g., ABC/ESPN, CBS, Fox, NBC, etc.) based on ratings, etc. (just like most other television programming, e.g., Olympics, World Cup, etc.).
The gate receipts from ONE OSU home FB game is probably somewhere between 5 and 10M dollars.
The gate receipts from ONE Akron home game might be 100 - 150K.
Those decisions (to attend and how much to pay for a ticket) are made by consumers who put a 'value' on entertainment. I could buy two EMU season FB tickets for the price of one Detroit Lions ticket.
In a pure free enterprise system the MAC (and many other conferences) would not survive. Their existence is because the individual schools subsidize their athletic programs (for many positive reasons).
This contrasts with NFL which have very extensive television contracts which puts ALL teams on equal footing. I believe some have said each team starts with about 80% of its revenue in the bank (from television) even if it went winless and attendance was pathetic. In the NFL a team can go win less and still make money because so much revenue is 'baked in' the P&L statement simply by membership in the NFL.
Some have called the NFL 'socialized' enterprise where the bulk of revenues, distributed by the league, are shared equally.