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GMU Naming Rights on Patriots Center.....benchmarking sponsorship
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gilla Offline
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GMU Naming Rights on Patriots Center.....benchmarking sponsorship
I saw this regarding what George Mason just landed for their arena.......I wonder if we could multiply this level of sponsorship with the new Football Stadium

http://www.bizjournals.com/washington/mo...1431000851
05-07-2015 07:27 AM
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Maryland Monarch Offline
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RE: GMU Naming Rights on Patriots Center.....benchmarking sponsorship
I didn't read the story. Did they make a deal with Dyson? Because they really suck.
05-07-2015 08:48 AM
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FearTheLion Offline
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RE: GMU Naming Rights on Patriots Center.....benchmarking sponsorship
I suppose anything is possible but to see Hampton Roads businesses multiplying sponsorships located in greater Washington DC would be a very tall order. It's also interesting that Eagle Bank is just a community bank and represents a pittance of the overall opportunity in the metro area. That probably speaks to your point that we might multiply it though. You'd think Mason with that enrollment might command a little more scale for their naming deal. Let's hope football makes the difference for us.

I'm still intrigued that Norfolk Southern has a major signage deal in Nats Stadium and wonder (and hope) that they'd have that kind of interest to do something big in their HQ locale. Not holding my breath as I think they spend where they sell and every major company seems to be chasing DOD and other federal contracts.
05-07-2015 08:55 AM
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paintedblue2 Offline
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RE: GMU Naming Rights on Patriots Center.....benchmarking sponsorship
(05-07-2015 08:55 AM)FearTheLion Wrote:  I suppose anything is possible but to see Hampton Roads businesses multiplying sponsorships located in greater Washington DC would be a very tall order. It's also interesting that Eagle Bank is just a community bank and represents a pittance of the overall opportunity in the metro area. That probably speaks to your point that we might multiply it though. You'd think Mason with that enrollment might command a little more scale for their naming deal. Let's hope football makes the difference for us.

I'm still intrigued that Norfolk Southern has a major signage deal in Nats Stadium and wonder (and hope) that they'd have that kind of interest to do something big in their HQ locale. Not holding my breath as I think they spend where they sell and every major company seems to be chasing DOD and other federal contracts.

You're probably right. It will be seen by hundreds during each home game.
05-07-2015 09:22 AM
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