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Papa John's Cardinal Stadium on the verge of Expansion???...
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Maize Offline
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Post: #1
Papa John's Cardinal Stadium on the verge of Expansion???...
Myself would like to see it go to 65K..lmproved and Free WiFi...Even more Restrooms...Concession Stands with In Seat Ordering with your Device-(Tablet/iPad/iPhone/Andriod with the improved WiFi)...Jerry World Type Stadium Video Screen:

From the Article:

Ramsey's comments come a few weeks after Papa John's International founder John Schnatter – whose company bought the naming right to the stadium – suggested to reporters that an expansion is in the works.

“I don't want to let the cat out of the bag, because that's (U of L Athletics Director) Tom Jurich's thunder,” Schnatter said March 10 when asked about enlarging the stadium.

But Schnatter said he and Jurich recently attended a Dallas Cowboys game in the new, $1 billion AT&T Stadium at the invitation of Cowboys owner Jerry Jones – an experience that “got Tom's wheels spinning.”



http://www.wdrb.com/story/28673563/ramse...al-stadium
(This post was last modified: 03-31-2015 09:04 PM by Maize.)
03-31-2015 09:03 PM
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Dasville Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
65k x 7 home games. Nice! 04-cheers04-rock
03-31-2015 10:17 PM
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lumberpack4 Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
Last year you averaged revenue of about $89 a seat for football and basketball according the US Department of ED site. $97 for basketball, $79 for football. If you can maintain the same margins the extra 10K seats could gross an extra $5 million of so a year.

Duke is the ACC's leader averaging $150 a seat for basketball and $108 for football.
UNC averaged $51 for basketball and $87 for football.
FSU averaged $45 for basketball and $99 for football.
NC State averaged $34 for basketball and $94 for football
Clemson averaged $37 for basketball and $74 for football
WF averaged $25 for basketball and $102 for football

70K extra seat would give you 820K seats to sell for both sports

Right now you have about 750K seats to sell and grossed and average of $89 a seat last year for both sports.

FSU has 804K and grosses $85 a seat
UNC has 790K and grosses $68 a seat
NC State has 775K and grosses $73 a seat
Clemson has 760K and grosses $64 a seat
Wake has 463K and grosses $56 a seat
Duke has 411K and grosses $127 a seat

If we could get our Billionaire out of SAS long enough to get him to the football stadium, he could easily dump $100 or so million to add about 7500 seats to Carter Finley. We really need capacity of 65K-68K. Our folks will buy 55K tickets for a most any game, but there is no freeboard in the stadium to accommodate a large traveling fan base from and outside P-5, or nearby groups like ECU, UNC, VT, Clemson, or marquee games against FSU or Miami if they are really good that year.

You are lucky to be the only game in town in Louisville. Competing against UNC football and basketball, Duke football and Basketball, and the Carolina Hurricanes - all in the same metro puts us in competition with 1.7 million sport tickets just in our own metro. That doesn't include ECU football, or WF basketball, or Carolina Panthers football.
03-31-2015 11:52 PM
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dgrace4cards Offline
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Post: #4
RE: Papa John's Cardinal Stadium on the verge of Expansion???...
I'm not sure its a smart idea to expand this quickly....let all of the visiting teams travel to a game first, see who and how many actually travel, and also need to do something about the party deck. Charge money to stay there or get back to their seats.

As for Louisville compared to Raleigh/Durham....you are right no comparison there, in addition to no comparison of Ky vs NC. NC has many more teams, population, dollars, etc throughout the region/state. UL is our pro team in the city, UK is the pro team in the state and in the kids wallets.
04-01-2015 05:44 AM
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ken d Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
(03-31-2015 11:52 PM)lumberpack4 Wrote:  Last year you averaged revenue of about $89 a seat for football and basketball according the US Department of ED site. $97 for basketball, $79 for football. If you can maintain the same margins the extra 10K seats could gross an extra $5 million of so a year.

Duke is the ACC's leader averaging $150 a seat for basketball and $108 for football.
UNC averaged $51 for basketball and $87 for football.
FSU averaged $45 for basketball and $99 for football.
NC State averaged $34 for basketball and $94 for football
Clemson averaged $37 for basketball and $74 for football
WF averaged $25 for basketball and $102 for football

70K extra seat would give you 820K seats to sell for both sports

Right now you have about 750K seats to sell and grossed and average of $89 a seat last year for both sports.

FSU has 804K and grosses $85 a seat
UNC has 790K and grosses $68 a seat
NC State has 775K and grosses $73 a seat
Clemson has 760K and grosses $64 a seat
Wake has 463K and grosses $56 a seat
Duke has 411K and grosses $127 a seat

If we could get our Billionaire out of SAS long enough to get him to the football stadium, he could easily dump $100 or so million to add about 7500 seats to Carter Finley. We really need capacity of 65K-68K. Our folks will buy 55K tickets for a most any game, but there is no freeboard in the stadium to accommodate a large traveling fan base from and outside P-5, or nearby groups like ECU, UNC, VT, Clemson, or marquee games against FSU or Miami if they are really good that year.

You are lucky to be the only game in town in Louisville. Competing against UNC football and basketball, Duke football and Basketball, and the Carolina Hurricanes - all in the same metro puts us in competition with 1.7 million sport tickets just in our own metro. That doesn't include ECU football, or WF basketball, or Carolina Panthers football.

There is clearly something wrong with those numbers if they suggest Duke was paid $108 a seat for football. That's just creative accounting. It makes all the other numbers suspect.
04-01-2015 09:06 AM
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Maize Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
(04-01-2015 05:44 AM)dgrace4cards Wrote:  I'm not sure its a smart idea to expand this quickly....let all of the visiting teams travel to a game first, see who and how many actually travel, and also need to do something about the party deck. Charge money to stay there or get back to their seats.

As for Louisville compared to Raleigh/Durham....you are right no comparison there, in addition to no comparison of Ky vs NC. NC has many more teams, population, dollars, etc throughout the region/state. UL is our pro team in the city, UK is the pro team in the state and in the kids wallets.

I think we should...some of our Fanbase want to expand to 80K which is Nuts...but 65K with improved Stadium Experience is ideal in my opinion...fact is in many cases it is better to watch a game in the comfort of your home with the 65 inch HD/Surround Sound and own bedroom/kitchen...04-cheers
(This post was last modified: 04-01-2015 09:26 AM by Maize.)
04-01-2015 09:24 AM
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lumberpack4 Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
(04-01-2015 09:06 AM)ken d Wrote:  
(03-31-2015 11:52 PM)lumberpack4 Wrote:  Last year you averaged revenue of about $89 a seat for football and basketball according the US Department of ED site. $97 for basketball, $79 for football. If you can maintain the same margins the extra 10K seats could gross an extra $5 million of so a year.

Duke is the ACC's leader averaging $150 a seat for basketball and $108 for football.
UNC averaged $51 for basketball and $87 for football.
FSU averaged $45 for basketball and $99 for football.
NC State averaged $34 for basketball and $94 for football
Clemson averaged $37 for basketball and $74 for football
WF averaged $25 for basketball and $102 for football

70K extra seat would give you 820K seats to sell for both sports

Right now you have about 750K seats to sell and grossed and average of $89 a seat last year for both sports.

FSU has 804K and grosses $85 a seat
UNC has 790K and grosses $68 a seat
NC State has 775K and grosses $73 a seat
Clemson has 760K and grosses $64 a seat
Wake has 463K and grosses $56 a seat
Duke has 411K and grosses $127 a seat

If we could get our Billionaire out of SAS long enough to get him to the football stadium, he could easily dump $100 or so million to add about 7500 seats to Carter Finley. We really need capacity of 65K-68K. Our folks will buy 55K tickets for a most any game, but there is no freeboard in the stadium to accommodate a large traveling fan base from and outside P-5, or nearby groups like ECU, UNC, VT, Clemson, or marquee games against FSU or Miami if they are really good that year.

You are lucky to be the only game in town in Louisville. Competing against UNC football and basketball, Duke football and Basketball, and the Carolina Hurricanes - all in the same metro puts us in competition with 1.7 million sport tickets just in our own metro. That doesn't include ECU football, or WF basketball, or Carolina Panthers football.

There is clearly something wrong with those numbers if they suggest Duke was paid $108 a seat for football. That's just creative accounting. It makes all the other numbers suspect.

That's revenue per available football seat - I don't know what Iron Dukes donate for the right to buy tickets but they reported revenues of $25 million off football. They have 33K seats to sell and had 7 home games or 231,000 football seats to sell.

I know for Basketball, the minimum donation for 2 tickets is 7K and it's 15K for 4 tickets. That means adding $3500 to the face value of any season tickets or about $175 a ticket. You can see this at the Iron Duke website.

I suppose it is possible that there is some embedded one time donation or that Duke either misreported to the feds or lied. But this is all we have to use regarding Duke.

http://ope.ed.gov/athletics/InstDetails....333420504d
(This post was last modified: 04-01-2015 03:04 PM by lumberpack4.)
04-01-2015 02:57 PM
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ken d Offline
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Post: #8
RE: Papa John's Cardinal Stadium on the verge of Expansion???...
(04-01-2015 02:57 PM)lumberpack4 Wrote:  
(04-01-2015 09:06 AM)ken d Wrote:  
(03-31-2015 11:52 PM)lumberpack4 Wrote:  Last year you averaged revenue of about $89 a seat for football and basketball according the US Department of ED site. $97 for basketball, $79 for football. If you can maintain the same margins the extra 10K seats could gross an extra $5 million of so a year.

Duke is the ACC's leader averaging $150 a seat for basketball and $108 for football.
UNC averaged $51 for basketball and $87 for football.
FSU averaged $45 for basketball and $99 for football.
NC State averaged $34 for basketball and $94 for football
Clemson averaged $37 for basketball and $74 for football
WF averaged $25 for basketball and $102 for football

70K extra seat would give you 820K seats to sell for both sports

Right now you have about 750K seats to sell and grossed and average of $89 a seat last year for both sports.

FSU has 804K and grosses $85 a seat
UNC has 790K and grosses $68 a seat
NC State has 775K and grosses $73 a seat
Clemson has 760K and grosses $64 a seat
Wake has 463K and grosses $56 a seat
Duke has 411K and grosses $127 a seat

If we could get our Billionaire out of SAS long enough to get him to the football stadium, he could easily dump $100 or so million to add about 7500 seats to Carter Finley. We really need capacity of 65K-68K. Our folks will buy 55K tickets for a most any game, but there is no freeboard in the stadium to accommodate a large traveling fan base from and outside P-5, or nearby groups like ECU, UNC, VT, Clemson, or marquee games against FSU or Miami if they are really good that year.

You are lucky to be the only game in town in Louisville. Competing against UNC football and basketball, Duke football and Basketball, and the Carolina Hurricanes - all in the same metro puts us in competition with 1.7 million sport tickets just in our own metro. That doesn't include ECU football, or WF basketball, or Carolina Panthers football.

There is clearly something wrong with those numbers if they suggest Duke was paid $108 a seat for football. That's just creative accounting. It makes all the other numbers suspect.

That's revenue per available football seat - I don't know what Iron Dukes donate for the right to buy tickets but they reported revenues of $25 million off football. They have 33K seats to sell and had 7 home games or 231,000 football seats to sell.

I know for Basketball, the minimum donation for 2 tickets is 7K and it's 15K for 4 tickets. That means adding $3500 to the face value of any season tickets or about $175 a ticket. You can see this at the Iron Duke website.

I suppose it is possible that there is some embedded one time donation or that Duke either misreported to the feds or lied. But this is all we have to use regarding Duke.

http://ope.ed.gov/athletics/InstDetails....333420504d

I doubt there is a separate donation over and above what is needed to buy basketball tickets. So I suspect there is some sort of arbitrary allocation of total Iron Dukes donations to football.
04-01-2015 03:23 PM
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cuseroc Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
(04-01-2015 03:23 PM)ken d Wrote:  
(04-01-2015 02:57 PM)lumberpack4 Wrote:  
(04-01-2015 09:06 AM)ken d Wrote:  
(03-31-2015 11:52 PM)lumberpack4 Wrote:  Last year you averaged revenue of about $89 a seat for football and basketball according the US Department of ED site. $97 for basketball, $79 for football. If you can maintain the same margins the extra 10K seats could gross an extra $5 million of so a year.

Duke is the ACC's leader averaging $150 a seat for basketball and $108 for football.
UNC averaged $51 for basketball and $87 for football.
FSU averaged $45 for basketball and $99 for football.
NC State averaged $34 for basketball and $94 for football
Clemson averaged $37 for basketball and $74 for football
WF averaged $25 for basketball and $102 for football

70K extra seat would give you 820K seats to sell for both sports

Right now you have about 750K seats to sell and grossed and average of $89 a seat last year for both sports.

FSU has 804K and grosses $85 a seat
UNC has 790K and grosses $68 a seat
NC State has 775K and grosses $73 a seat
Clemson has 760K and grosses $64 a seat
Wake has 463K and grosses $56 a seat
Duke has 411K and grosses $127 a seat

If we could get our Billionaire out of SAS long enough to get him to the football stadium, he could easily dump $100 or so million to add about 7500 seats to Carter Finley. We really need capacity of 65K-68K. Our folks will buy 55K tickets for a most any game, but there is no freeboard in the stadium to accommodate a large traveling fan base from and outside P-5, or nearby groups like ECU, UNC, VT, Clemson, or marquee games against FSU or Miami if they are really good that year.

You are lucky to be the only game in town in Louisville. Competing against UNC football and basketball, Duke football and Basketball, and the Carolina Hurricanes - all in the same metro puts us in competition with 1.7 million sport tickets just in our own metro. That doesn't include ECU football, or WF basketball, or Carolina Panthers football.

There is clearly something wrong with those numbers if they suggest Duke was paid $108 a seat for football. That's just creative accounting. It makes all the other numbers suspect.

That's revenue per available football seat - I don't know what Iron Dukes donate for the right to buy tickets but they reported revenues of $25 million off football. They have 33K seats to sell and had 7 home games or 231,000 football seats to sell.

I know for Basketball, the minimum donation for 2 tickets is 7K and it's 15K for 4 tickets. That means adding $3500 to the face value of any season tickets or about $175 a ticket. You can see this at the Iron Duke website.

I suppose it is possible that there is some embedded one time donation or that Duke either misreported to the feds or lied. But this is all we have to use regarding Duke.

http://ope.ed.gov/athletics/InstDetails....333420504d

I doubt there is a separate donation over and above what is needed to buy basketball tickets. So I suspect there is some sort of arbitrary allocation of total Iron Dukes donations to football.

I believe that to be true. Keep in mind that Dukes arena is very small and the demand must be ridiculous. So they can get away with it. I believe that Louisville also charges a donation in addition to the season tickets. I think this is a common practice for basketball. Syracuse also has this practice in effect, even though the Carrier Dome is Humongous. But for some preferred seating there is some kind of donation required.
04-01-2015 03:31 PM
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CardinalJim Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
I got a call last week from the ticket office. They were selling Auburn tickets. I told them I usually buy them on the secondary market based on the crappy seats they give season ticket holders that buy from the school. The young lady I spoke to said the seats would not be available anywhere except through the UofL (or Auburn) ticket. I went ahead and got two.

While I had her on the phone I paid for my 5 season tickets, mine went from 50.00 to 54.00 per game. I asked for 5 more and was told none were a available. That means if you don't have season tickets the stadium will need to expand before you get inside.

As for the price increase that I got. If every seat in the stadium is sold for an additional $4.00, that's an increase in ticket revenue of $220,000 per game or $1,320,000 per year, without an expansion. Even a modest expansion of 15,000 to get us to the 70,000 capacity would pay for itself in a short time.

Keep in mind not expanding, after the much publicized expansion study, would send the message that Louisville football growth may have peaked, for that reason alone I believe the expansion announcement is imminent.
CJ
04-04-2015 06:50 AM
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
“Once Tom has a vision, watch out. He usually makes it happen.”

Nuff Said.

Cheers,
Neil
04-04-2015 11:03 AM
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CollegeCard Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
(04-04-2015 06:50 AM)CardinalJim Wrote:  Keep in mind not expanding, after the much publicized expansion study, would send the message that Louisville football growth may have peaked, for that reason alone I believe the expansion announcement is imminent.
CJ

I agree. I don't think you go public announcing an expansion feasibility study unless you know expansion is actually happening PR wise. Probably a matter of how much you expand more than if.

I hope we don't go too large. I think closing in the north end and bumping from 55,000 to 65,000 along with additional revenue friendly luxury areas being added would work.
04-04-2015 02:38 PM
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lumberpack4 Offline
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RE: Papa John's Cardinal Stadium on the verge of Expansion???...
(04-04-2015 02:38 PM)CollegeCard Wrote:  
(04-04-2015 06:50 AM)CardinalJim Wrote:  Keep in mind not expanding, after the much publicized expansion study, would send the message that Louisville football growth may have peaked, for that reason alone I believe the expansion announcement is imminent.
CJ

I agree. I don't think you go public announcing an expansion feasibility study unless you know expansion is actually happening PR wise. Probably a matter of how much you expand more than if.

I hope we don't go too large. I think closing in the north end and bumping from 55,000 to 65,000 along with additional revenue friendly luxury areas being added would work.

Here's a way to look at it:

The Research Triangle Combined Metro (Raleigh, Durham, Chapel Hill) has a population of 2.7 million. In that area Duke, NC State, and UNC have a combined 155K football seats to sale in three stadiums. UNC 65K, NC State 58K, Duke 33K. Actual attendance is about 55K for NC State, 53K for UNC, and 25K for Duke. That's 133K. That's one football seat per 20K people.

Louisville by comparison has 1.45 million in the Combined Metro so at one seat per 20K that's 72,500 seats that you ought to be able to fill.

Now, Louisville has the extra advantage of no pro-hockey team and no other decent P-5 football program to root for until you get all the way to South Bend, or Columbus.

70K gives you enough free board in the stadium to capture the value of Notre Dame and Kentucky in your stadium. The same would hold true for Cincy. Since Louisville is a fun road trip, you would be able to draw a good crowd from FSU, Clemson, UNC, NC State, and Va Tech. You are also relative close to GT.

You have so little local competition that you should leverage that and then make sure you keep a pro team out of Louisville.

It helps a lot that you have all the infrastructure in Louisville to handle large traveling crowds. That's something that VT, UVa, Clemson, and even FSU don't have. It's almost impossible to fly in to Tally for some reason and they are not located near enough to the Gulf to be overflowing with hotel space. Clemson, VT, and UVa are all located in small, rural college towns and makes a road trip to their football stadiums a little onerous.
(This post was last modified: 04-04-2015 07:18 PM by lumberpack4.)
04-04-2015 07:13 PM
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