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How much money will CUSA generate from TV renewal contract?
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Savacool Offline
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How much money will CUSA generate from TV renewal contract?
CUSA is nearing the end of its TV contract. As we all know it has lost over the last few years most of the universities in its original TV contract to the AAC and back filled now with former Sunbelt members. How do you think they will do on this renegotiation dollar wise with all of these new members? Can anyone more knowledgeable than me from CUSA fill me in on their expectations of income per university.
(This post was last modified: 01-17-2015 08:54 PM by Savacool.)
01-17-2015 06:21 PM
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goodknightfl Offline
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RE: How much money will CUSA generate from TV renewal contract?
1.15 mil per school.
01-18-2015 09:31 AM
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ESE84 Offline
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RE: How much money will CUSA generate from TV renewal contract?
(01-17-2015 06:21 PM)Savacool Wrote:  CUSA is nearing the end of its TV contract. As we all know it has lost over the last few years most of the universities in its original TV contract to the AAC and back filled now with former Sunbelt members. How do you think they will do on this renegotiation dollar wise with all of these new members? Can anyone more knowledgeable than me from CUSA fill me in on their expectations of income per university.

Why would this matter to a Tulane fan?
01-18-2015 09:57 AM
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MinerInWisconsin Offline
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RE: How much money will CUSA generate from TV renewal contract?
C-USA detractors believe it will be between $1.50 and $2.00 per school per year.

C-USA cheerleaders believe it will be over $2 million per year per school.

The current contracts are completed in May of 2016. Not sure if negotiations are restricted to current media partners for a specified time but they probably are. C-USA got into a legal battle with espn due to a similar clause last time around.
01-18-2015 10:41 AM
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RE: How much money will CUSA generate from TV renewal contract?
I feel confident the CBS portion goes down if CBS even bids.

The Fox plans are the big mystery. If Fox wants CUSA to anchor some online and start carrying football on FS2, do more weeknight, a bigger number is very possible.
(This post was last modified: 01-18-2015 11:42 AM by arkstfan.)
01-18-2015 11:42 AM
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Attackcoog Offline
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RE: How much money will CUSA generate from TV renewal contract?
(01-18-2015 11:42 AM)arkstfan Wrote:  I feel confident the CBS portion goes down if CBS even bids.

The Fox plans are the big mystery. If Fox wants CUSA to anchor some online and start carrying football on FS2, do more weeknight, a bigger number is very possible.

I would think NBC-Sports is the other wild card. They still have no FBS conference of their own. They do have Notre Dame and some FCS and Ivy League rights.

NBC likes to bargain hunt. They were willing to pay 20 million for a ton of AAC content---but when ESPN matched, they were apparently not interested in getting into a bidding war. Perhaps they would be interested in picking up a 10-20 CUSA games for a low price. They could probably get the that for about what CBS was paying for it (maybe less if CBS decides not to bid at all). Getting FBS football for 7 million bucks isn't a bad deal for a SPORTS network with no FBS football.

If NBC is really ready to start carving out a small college sports niche---they could also create a bowl game for CUSA as an incentive for CUSA to sign with them. CUSA could use an extra bowl slot and NBC could use the programming boost. A bowl game might be the biggest ratings producer on NBC-Sports cable network other than the Olympics.
(This post was last modified: 01-18-2015 12:25 PM by Attackcoog.)
01-18-2015 12:18 PM
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ESE84 Offline
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RE: How much money will CUSA generate from TV renewal contract?
(01-18-2015 12:18 PM)Attackcoog Wrote:  If NBC is really ready to start carving out a small college sports niche---they could also create a bowl game for CUSA as an incentive for CUSA to sign with them. CUSA could use an extra bowl slot and NBC could use the programming boost. A bowl game might be the biggest ratings producer on NBC-Sports cable network other than the Olympics.

Agree. This is the kind of innovative thinking I expect from our Commissioner. Maybe the entire package is attractive to NIU. Could a new bowl game in a city like Indianapolis, backed by C-USA and NBC, be part of the deal? Put enough money in it, and maybe we can sign a back-up deal with the B1G, and have an eastern match for the Heart of Dallas Bowl?

These are the actions that always seem to come out of left field for C-USA, just when all the experts have counted us down and out.
01-18-2015 12:33 PM
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Savacool Offline
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RE: How much money will CUSA generate from TV renewal contract?
The Sunbelt is built into a long term TV contract at about approximately $40,000 per team annually after production costs paid by the league. CUSA is approximately about a million a year per team based on the former members that left to the AAC. What will the new contract bring in with the former Sunbelt members now in CUSA.
(This post was last modified: 01-19-2015 03:04 AM by Savacool.)
01-19-2015 03:03 AM
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TrojanCampaign Offline
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RE: How much money will CUSA generate from TV renewal contract?
Savacool is trolling but he actually brings up a good point.

As of right now CUSA gained FIU, FAU, WKU, MTSU UNCC, ODU, UTSA, UNT, La Tech. ( five of the current members are Sun Belt teams, three FCS/start up teams, and La Tech who is in a small market.) This is literally a new conference with the loss of UAB because only Marshall, Rice, USM, and UTEP are all that's left of the left behind teams.

CUSA hast lost UAB, Houston, SMU, ECU, UCF, Tulsa, Tulane, and Memphis.

Regardless of the present state of those teams CUSA lost some pretty well established G5 level programs. And as shown by Memphis given the right coach most of the schools if not all of the schools that left have a huge upside.

I don't think it's feasible for CUSA to get an increase in pay. I think many CUSA better start praying that the contract remains the same. I see something like 900k per team.
01-19-2015 05:49 AM
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MWC Tex Offline
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RE: How much money will CUSA generate from TV renewal contract?
(01-19-2015 05:49 AM)TrojanCampaign Wrote:  Savacool is trolling but he actually brings up a good point.

As of right now CUSA gained FIU, FAU, WKU, MTSU UNCC, ODU, UTSA, UNT, La Tech. ( five of the current members are Sun Belt teams, three FCS/start up teams, and La Tech who is in a small market.) This is literally a new conference with the loss of UAB because only Marshall, Rice, USM, and UTEP are all that's left of the left behind teams.

CUSA hast lost UAB, Houston, SMU, ECU, UCF, Tulsa, Tulane, and Memphis.

Regardless of the present state of those teams CUSA lost some pretty well established G5 level programs. And as shown by Memphis given the right coach most of the schools if not all of the schools that left have a huge upside.

I don't think it's feasible for CUSA to get an increase in pay. I think many CUSA better start praying that the contract remains the same. I see something like 900k per team.

I think it'll remain at the same $1 million/team so expecting $14 million/year maybe even a slight increase. The new CUSA has an ever larger footprint than the old CUSA and increase the houldhold footprint by 3.3 million homes.
TV DMA ranking 2014.
CUSA Gains: Miami #16, San Antonio #33, Charlotte #24, Nashville #29, Norfolk MSA #42

CUSA Losses: Orlando #18, Greenville MSA #37, Memphis #50, New Orleans #51, Tulsa #60. [Birmingham #43]

TV housholds: Old CUSA 10.1 million, New CUSA 13.4 million.

I think they'll surprise quite a few people. Gaining 3.4 million households is a big difference. Losing Birmingham decrease the household gains to 2.7 millon but could be offset by who they bring in.
01-19-2015 09:25 AM
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Side Show Joe Offline
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RE: How much money will CUSA generate from TV renewal contract?
(01-19-2015 09:25 AM)MWC Tex Wrote:  
(01-19-2015 05:49 AM)TrojanCampaign Wrote:  Savacool is trolling but he actually brings up a good point.

As of right now CUSA gained FIU, FAU, WKU, MTSU UNCC, ODU, UTSA, UNT, La Tech. ( five of the current members are Sun Belt teams, three FCS/start up teams, and La Tech who is in a small market.) This is literally a new conference with the loss of UAB because only Marshall, Rice, USM, and UTEP are all that's left of the left behind teams.

CUSA hast lost UAB, Houston, SMU, ECU, UCF, Tulsa, Tulane, and Memphis.

Regardless of the present state of those teams CUSA lost some pretty well established G5 level programs. And as shown by Memphis given the right coach most of the schools if not all of the schools that left have a huge upside.

I don't think it's feasible for CUSA to get an increase in pay. I think many CUSA better start praying that the contract remains the same. I see something like 900k per team.

I think it'll remain at the same $1 million/team so expecting $14 million/year maybe even a slight increase. The new CUSA has an ever larger footprint than the old CUSA and increase the houldhold footprint by 3.3 million homes.
TV DMA ranking 2014.
CUSA Gains: Miami #16, San Antonio #33, Charlotte #24, Nashville #29, Norfolk MSA #42

CUSA Losses: Orlando #18, Greenville MSA #37, Memphis #50, New Orleans #51, Tulsa #60. [Birmingham #43]

TV housholds: Old CUSA 10.1 million, New CUSA 13.4 million.

I think they'll surprise quite a few people. Gaining 3.4 million households is a big difference. Losing Birmingham decrease the household gains to 2.7 millon but could be offset by who they bring in.

Very interesting numbers.

I don't know how this thing shakes out. C-USA has a history of playing these things close to the vest, and B.B. has a habit of pulling rabbits out of his hat when no one thinks he can.

I know fans of other conferences cringe at the thought of C-USA signing a decent deal. I honestly believe the longer we go with no news the better our deal ends up. If it is going to be a bad deal, I think conference would leak the news to minimize the disappointment when the deal actually gets announced. Just my opinion.
01-19-2015 10:01 AM
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goodknightfl Offline
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RE: How much money will CUSA generate from TV renewal contract?
I think Cusa at worse stays flat. Better odds of getting a slight uptick. If you like the AAC had to do new deal 2 years ago, would have been screwed.

Fortunately you had a couple of years to reestablish yourself.
You added perception and viewer wise lesser programs, but big cities.

In reality for CUSA
Miami<Orlando
Nashville<Memphis
San Antonio<Houston

Bottom line is CUSA has more national appeal than Belt, or Mac. and will get payed more. It has less appeal than MWC and AAC and will make less.
(This post was last modified: 01-19-2015 10:04 AM by goodknightfl.)
01-19-2015 10:03 AM
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Side Show Joe Offline
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RE: How much money will CUSA generate from TV renewal contract?
(01-19-2015 10:03 AM)goodknightfl Wrote:  I think Cusa at worse stays flat. Better odds of getting a slight uptick. If you like the AAC had to do new deal 2 years ago, would have been screwed.

Fortunately you had a couple of years to reestablish yourself.
You added perception and viewer wise lesser programs, but big cities.

In reality for CUSA
Miami<Orlando
Nashville<Memphis
San Antonio<Houston

Bottom line is CUSA has more national appeal than Belt, or Mac. and will get payed more. It has less appeal than MWC and AAC and will make less.

C-USA still has Rice in Houston. San Antonio was a net gain. Just saying.
(This post was last modified: 01-19-2015 10:23 AM by Side Show Joe.)
01-19-2015 10:22 AM
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RE: How much money will CUSA generate from TV renewal contract?
Its hard to say at what CUSA is going to generate at this point. My guess is CUSA will do another short term deal out to 2020 or so that will limit the term value.

What will be interesting to see is what the impact will be on on CUSA if the championship game requirements for even divisions is deregulated. If that is the case, I wouldn't be surprised if CUSA just decided to stay at 13 for the TV deal.

I've heard that CUSA is reluctant to expanding unless they can get 1 million per school on the next contract. That tells me CUSA is looking at likely anywhere from 750k to 1 million on the next TV deal.

NBC seems more focused on basketball content with the CAA and A10 contracts. I'm not sure if they want to make CUSA their football experiment. NBC you know would offer at least 500k for CUSA if they they are paying 400k for the A10.

CBS has moved to sublicencing from ESPN so they'll probably not bid.

It will likely then be a deal with Fox at similar or slightly less money than what CUSA was making before. Its unlikely that it will be less than 750k with all those media markets and content available. Its unlikely they could or would make enough additions to their lineup to move the needle upward.
01-19-2015 10:27 AM
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Kittonhead Offline
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RE: How much money will CUSA generate from TV renewal contract?
Its worth noting the MWC deal provides 300k per game for national TV appearances in football but programs not on TV only make 660k from that deal. Boise State is gauranteed about 5 appearances per year as part of its TV contract.

The going rate for a rank and file G5 school is about 660k. The networks do not want to over pay for G5 content. The American is getting 1.7 mil per school but look at some of the programs they have in that conference in FB and BB. Plain jane G5 schools (and CUSA is full of them) aren't worth much on the open market.
01-19-2015 10:35 AM
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How much money will CUSA generate from TV renewal contract?
(01-19-2015 09:25 AM)MWC Tex Wrote:  
(01-19-2015 05:49 AM)TrojanCampaign Wrote:  Savacool is trolling but he actually brings up a good point.

As of right now CUSA gained FIU, FAU, WKU, MTSU UNCC, ODU, UTSA, UNT, La Tech. ( five of the current members are Sun Belt teams, three FCS/start up teams, and La Tech who is in a small market.) This is literally a new conference with the loss of UAB because only Marshall, Rice, USM, and UTEP are all that's left of the left behind teams.

CUSA hast lost UAB, Houston, SMU, ECU, UCF, Tulsa, Tulane, and Memphis.

Regardless of the present state of those teams CUSA lost some pretty well established G5 level programs. And as shown by Memphis given the right coach most of the schools if not all of the schools that left have a huge upside.

I don't think it's feasible for CUSA to get an increase in pay. I think many CUSA better start praying that the contract remains the same. I see something like 900k per team.

I think it'll remain at the same $1 million/team so expecting $14 million/year maybe even a slight increase. The new CUSA has an ever larger footprint than the old CUSA and increase the houldhold footprint by 3.3 million homes.
TV DMA ranking 2014.
CUSA Gains: Miami #16, San Antonio #33, Charlotte #24, Nashville #29, Norfolk MSA #42

CUSA Losses: Orlando #18, Greenville MSA #37, Memphis #50, New Orleans #51, Tulsa #60. [Birmingham #43]

TV housholds: Old CUSA 10.1 million, New CUSA 13.4 million.

I think they'll surprise quite a few people. Gaining 3.4 million households is a big difference. Losing Birmingham decrease the household gains to 2.7 millon but could be offset by who they bring in.

If I were telecasting a checkers tournament in NYC, LA, Chicago, and Philly and college football in Birmingham, Memphis, Little Rock and Shreveport which would command the greater ad dollars.

That's a trick question. Depends on who is the college telecast. But it is entirely possible a game in four smaller markets will command more viewers than garbage in four large.

It is no longer 1980. The technology is in place to know how many viewers a telecast delivers fairly accurately. More likely than not if you have cable or satellite your box is reporting your viewership and being aggregated so subscribers (ad agencies and TV stations) know what channels are drawing viewers in real time.

Market is mostly an out-dated concept and has little meaning to ESPN and Fox Sports.
01-19-2015 03:47 PM
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RE: How much money will CUSA generate from TV renewal contract?
(01-19-2015 03:47 PM)arkstfan Wrote:  
(01-19-2015 09:25 AM)MWC Tex Wrote:  
(01-19-2015 05:49 AM)TrojanCampaign Wrote:  Savacool is trolling but he actually brings up a good point.

As of right now CUSA gained FIU, FAU, WKU, MTSU UNCC, ODU, UTSA, UNT, La Tech. ( five of the current members are Sun Belt teams, three FCS/start up teams, and La Tech who is in a small market.) This is literally a new conference with the loss of UAB because only Marshall, Rice, USM, and UTEP are all that's left of the left behind teams.

CUSA hast lost UAB, Houston, SMU, ECU, UCF, Tulsa, Tulane, and Memphis.

Regardless of the present state of those teams CUSA lost some pretty well established G5 level programs. And as shown by Memphis given the right coach most of the schools if not all of the schools that left have a huge upside.

I don't think it's feasible for CUSA to get an increase in pay. I think many CUSA better start praying that the contract remains the same. I see something like 900k per team.

I think it'll remain at the same $1 million/team so expecting $14 million/year maybe even a slight increase. The new CUSA has an ever larger footprint than the old CUSA and increase the houldhold footprint by 3.3 million homes.
TV DMA ranking 2014.
CUSA Gains: Miami #16, San Antonio #33, Charlotte #24, Nashville #29, Norfolk MSA #42

CUSA Losses: Orlando #18, Greenville MSA #37, Memphis #50, New Orleans #51, Tulsa #60. [Birmingham #43]

TV housholds: Old CUSA 10.1 million, New CUSA 13.4 million.

I think they'll surprise quite a few people. Gaining 3.4 million households is a big difference. Losing Birmingham decrease the household gains to 2.7 millon but could be offset by who they bring in.

If I were telecasting a checkers tournament in NYC, LA, Chicago, and Philly and college football in Birmingham, Memphis, Little Rock and Shreveport which would command the greater ad dollars.

That's a trick question. Depends on who is the college telecast. But it is entirely possible a game in four smaller markets will command more viewers than garbage in four large.

It is no longer 1980. The technology is in place to know how many viewers a telecast delivers fairly accurately. More likely than not if you have cable or satellite your box is reporting your viewership and being aggregated so subscribers (ad agencies and TV stations) know what channels are drawing viewers in real time.

Market is mostly an out-dated concept and has little meaning to ESPN and Fox Sports.

People have a hard time accepting this concept. It's not about who is in the market it's about who is playing in the market.

People have finally realized that just because something has the potential to happen does not mean it will. UAB, Ga State, UMASS, F_U, etc.

Due to the increase in availability of games it's hard for the "hometown" team to compete with the big name teams.
(This post was last modified: 01-19-2015 04:14 PM by TrojanCampaign.)
01-19-2015 04:08 PM
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goodknightfl Offline
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RE: How much money will CUSA generate from TV renewal contract?
(01-19-2015 10:22 AM)Side Show Joe Wrote:  
(01-19-2015 10:03 AM)goodknightfl Wrote:  I think Cusa at worse stays flat. Better odds of getting a slight uptick. If you like the AAC had to do new deal 2 years ago, would have been screwed.

Fortunately you had a couple of years to reestablish yourself.
You added perception and viewer wise lesser programs, but big cities.

In reality for CUSA
Miami<Orlando
Nashville<Memphis
San Antonio<Houston

Bottom line is CUSA has more national appeal than Belt, or Mac. and will get payed more. It has less appeal than MWC and AAC and will make less.

C-USA still has Rice in Houston. San Antonio was a net gain. Just saying.

I was comparing school to school.
01-19-2015 04:25 PM
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RE: How much money will CUSA generate from TV renewal contract?
(01-19-2015 04:25 PM)goodknightfl Wrote:  I was comparing school to school.

UTSA 27, Houston 7.
01-19-2015 07:33 PM
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RE: How much money will CUSA generate from TV renewal contract?
I am betting Fox and NBC combine for about 1.5 mil per team. The caveat will be that many of our games will be on FS2 (which no one watches). NBC puts together a bowl game for us and gets rights to cherry pick a couple games each year (if a team is ranked for example, or if a team hosts a ranked opponent). Basketball is improving and would give both networks content (which again, is sorely missing from FS2). I am hoping we can avoid weeknight games, but if the price is right I wouldn't complain. ESPN owns pretty much everything on the East Coast. C-USA is all that's left for any other network that wants involved in FBS football in the Southeast.
01-20-2015 12:27 PM
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