JRsec
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RE: Jack Swarbrick comments on unions/breakaway/anti-trust/realignment
(06-05-2014 03:33 PM)Tbringer Wrote: (06-05-2014 01:21 PM)JRsec Wrote: (06-05-2014 12:27 PM)Tbringer Wrote: (06-05-2014 11:07 AM)mac6115cd Wrote: "Conference Realignment: We are stable for the next 10 years while the current TV contracts run their course. The means by which we all watch TV 10 years from now will drive what happens next."
I agree that the way people watch games is what will drive the next wave of realignment, but I think it will happen within the next 5 years - 10 years is an eternity in today's fast-paced world. Individual conferences could break from ESPN and go straight to internet pay per view packages - wouldn't surprise me at all.
a la carte cable would change the way people watch games--and eliminate the casual viewers and/or non sports fans from paying for conference networks--severely altering those revenue models.
Stop the Big 12 agenda and think about what you are saying here for a moment. I for one would be all about a la carte. Now why would an SEC guy with a promising network say that? Because the SEC draws more eyeballs by 900,000 per telecast than the next closest conference, the Big 10. If we get paid by viewership then the SEC becomes by default the top money earner in television revenue in addition to being the single conference with enough football fanatics to pay $75 per ticket, over $500 per season ticket book, donate $800-$1200 more just for the privilege of buying those two season ticket books, out draw in attendance the next closest competitor (which again is the Big 10 with 5000 less per game average attendance), and collect more corporate and private athletic contributions than most at the same time.
A move to a la carte would doom small market enterprises like West Virginia and give advantages to the Florida, Alabama, and other SEC schools of football prominence while also engorging Ohio State, Michigan, Texas and Oklahoma along with Florida State while making it more difficult for everyone else to compete financially. Is that what you want?
In the world of a la carte (which is what all of those who desire schadenfreude seek) the national brands with the big houses will kick everyone else's butts into oblivion in the money game. We truly will have a separate upper tier then and it will be comprised of a couple of dozen schools. Maybe three dozen if we are lucky. My school will be in that elite club so if it comes to it, so be it. But until then these cable packages are the best guarantor of some baseline of revenue for all schools not classified as national brands.
Nothing would hamstring 7 of the Big 12 schools faster than a la carte. Why? There would be no incentive for conferences and therefore no coattails of Longhorns and Sooners to grasp onto. In a world where each school is only paid for its viewers where would a tiny state's flagship program be in the pecking order?
Terry D. as a genuine believer in self governance and individuality would be elated because his Irish would be fine and dandy. It would be fair. It would in many ways be more just. On those levels I'm for it. But it would also lay waste to Mississippi State, Kansas State, Oklahoma State, Iowa State, West Virginia, T.C.U., Wake Forest, and many underachieving programs in the Big 10 and PAC and smaller second state schools everywhere.
Here is the upper tier that a la carte would bring to you (not exact but gives a general idea of who might succeed):
Texas, Oklahoma, Alabama, Florida, Georgia, Auburn, Tennessee, L.S.U., Ohio State, Michigan, Penn State, Notre Dame, Florida State, North Carolina, Virginia Tech, South Carolina, Clemson, U.S.C., Washington, U.C.L.A., Stanford, Oregon, Duke, Kentucky, Kansas, Wisconsin, Missouri, Arkansas, Illinois, Iowa, Nebraska, Michigan State, Minnesota, Indiana and a few more. Small states like Arizona would be hurt. Some strong regional brands like South Carolina and Clemson would still likely squeeze in. But for the most part those with national identity or large state market support would be the favorites. Rabid fan bases would help. But we wouldn't be talking P5 vs G5 or speaking in terms of 65 schools with an automatic in. There would be far less.
Is that good for the game? Is that good for college athletics? Every desire has a consequence. A la carte is the surest bet to make the rich richer and the poor poorer. It is a parallel reasoning to why so many have fled the Texas supremacy over the Big 12 for conferences that share and share alike. Sharing is good for competitiveness to an extent. Texas is by far the school that enjoys the greatest disparity in earnings over its fellow conference mates. A la carte only ensures disproportional distribution of revenue in favor of those who already have advantages (although rightfully earned ones). To hear a W.V.U. guy longing for that makes me laugh! Have at it!
So many things wrong with this post it is difficult to know where to begin. Let's get some things clear for the viewing public:
First, I am not a "W.V.U. guy" so we will just put that to rest, not that there is anything wrong with WVU, guys or anything related to that. No affiliation to WVU.
Next- the "stop the Big 12 agenda". You obviously have an ANTI big 12 agenda. You spew it in virtually every posting on these boards. Clear as day for anyone to see. If anyone needs to stop an agenda--look in the mirror.
Now on to your absurd arguments. When we look at real tv contracts, we quickly see that regardless of real or imagined viewership, certain conferences and schools are being paid lots of money. The SEC isn't making the most money by far from television. It may one day get to that point, but it isn't very likely because they have a long way to go just to catch up with other conferences. So lets just put that to rest right away. The SEC isn't going to be paid more than the other conferences. Big 12 schools, Big Ten schools--will be making media rights revenues on par with the supposed higher rated SEC schools. A la carte tv/internet isn't going to break up conferences in the way you fantasize, its going to break up large conferences because the schools like A&M won't be needed anymore by the Florida's and Alabama's and LSU's of the world. It won't be possible to pay all those schools like before. Leagues like the Big 12 will be at a distinct advantage because they don't rely on that model.
Next we get to the what would happen if ala carte cable began--which is slowly but surely becoming reality. First, the SEC and others like it would no longer be able to just collect revenues from people forced to pay by their cable company whether they want an SECN, BTN, or whatever. It would immediately reduce the revenues for conferences such as the SEC or Big Ten by staggering amounts. Anyone getting the channels from that point forward would only get them if they specifically paid for them. The only people that would do that would be the hard core fans. Even in SEC country not many would be forking over the undoubtedly huge price hike they would have to pay just to get the SECN.
This in turn would put a league like the Big 12 in an even better spot than now, because they would still have their current revenue streams which are independent of the conference network model other than the LHN. Since UT is the only school involved in that enterprise and is one of the most successful programs in the nation, it would not be as difficult for them to turn the LHN over into something more similar to what Oklahoma or some of the other Big 12 schools have.
Unlike your fantasy scenario, what would be more likely is that the Big Ten, Pac 12, and other conference schools would attempt to buy back their media rights in order to go after deals much like the Big 12 offers. Distribution through local, regional and/or national media companies on tv and on the internet which don't require huge sums of money to be taken from those who did not want that sports package anyway but were forced to pay. All the Big 12 schools will certainly be thriving by that time. It will allow schools like Alabama or Florida to stop supporting the A&Ms of the world and let them make their own way. But, Alabama and Florida will remain in a conference because that allows them to schedule better and easier and no school is only going to play major powers every week.
Your reading comprehension skills and your business sense are void from your response. A la carte means those that watch pay. The SEC has more viewers than anyone. There would be a transition between the current model and a pure a la carte basis but in the end there would be the greatest advantage to those with the most eyeballs. Basically that is the top SEC schools and about a dozen or so other national brand schools. The SEC averages more actual viewers per televised event than anyone, and by 900,000 over the second best the Big 10. The SEC saturates its market for a reason, the fans care. Fans will tune in and if the advertising revenue relates directly to to the payouts, and in a la carte model that will be much more likely, then we will be the best paid. Your absurdity is in claiming that in an a la carte market place the SEC would still be clinging to a network model. Not even ESPN is stupid enough to risk losing their most valuable product in a transition like the one that you imagine will happen. So apples to apples sport, means a la carte model to a la carte model.
Second, in the long run there would no longer be a need for conference affiliations. The dropping of such would actually make scheduling more regional and easier, especially if limited to the upper tier. It would be possible to simply contract with each individual school since the top brands would have less reason to want to share their numbers. Top to bottom that still favors the top national brands of which the SEC already owns 9 of the top 20 earners and that is with the TV contract that you so quickly call deficient. As to that totally misleading claim that you make all I can say is wait until 2017 and then compare numbers. The SEC front-loaded start up costs for the network and won't realize full profit until the 2016-17 season.
As to my feelings about the Big 12 they are rather precise and succinct. Two years ago I stated that if they didn't expand and remained as disparate as they are without building a bridge to W.V.U. or looking to make both market and viable program additions that it would be an indication of wanting to maintain a number more easily dissolved. In other words the decision would be to make an indecision that kept more options open. Well here we are two years later and nothing has changed. The lay of the land is the same. Two AAU programs, three national brands, two regional brands, and the smallest market footprint of the existing P5 conferences and the greatest disparity in earnings in any conference in America are the same issues that stress the Big 12.
When the Maryland case is fully over, O'Bannon is decided, the Union issue fully put to rest, and autonomy is established for the P5 in whatever form that takes then maybe we'll know for sure what is to become of the Big 12. Until then little will change with my opinion that it remains the most vulnerable of the P5 conferences and for the reasons I've cited.
If you add schools I will no longer see it that way. If you remain the same after the new tier is formed I will no longer see it that way, but until then it is my opinion that the indecision to add schools is only reflective of Oklahoma and Texas's desire to keep options open which means nothing is secure. When W.V.U. and T.C.U. get full shares and the Big 10 is renegotiated and the SECN has its first full pay day we'll talk about your TV revenue numbers, but as I have said before that only represents between 1/4 and 1/7 of a program's total revenue. It's small potatoes until one conference starts earning 8 figures more than another and that is coming but not by the Big 12.
Now if you aren't Bucanneer and a West Virginia fan then you share the same IP address as him and that means that you are one of two or more Big 12 internet police who travel between chat rooms putting down discussions that don't favor the Big 12 point of view, especially going after disgruntled Big 12 posters. Between here, Shaggy Bevo, Landthieves , and the W.V.U. board, I have seen enough of the tactics and read enough of the posts to recognize them.
I've got nothing against you, or the Big 12, but it is what it is.
(This post was last modified: 06-06-2014 06:19 PM by JRsec.)
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