(11-20-2013 09:57 PM)quo vadis Wrote:  

(11-20-2013 08:53 PM)Kittonhead Wrote:  

(11-20-2013 08:21 PM)quo vadis Wrote:  

(11-20-2013 07:54 PM)Kittonhead Wrote:  

(11-20-2013 07:43 PM)quo vadis Wrote:  Rutgers, a B1G school, just signed a naming rights deal that will pay it $650k a year for 10 years for its football stadium.

Providence, a Big East team with a venerable basketball tradition, just signed a 10-year deal for $425k a year for its basketball arena. Nebraska, a B1G school, just signed a deal that will pay it $450k a year for its basketball arena.

Now how on earth is *Ohio* going to get anywhere near those amounts?

Ohio State got 12.75 mil from Value City on its BB naming deal in perpetuity.

You're telling me that Ohio is going to get 1/10 of that or 1.275 million? I call BS on that because the smallest naming rights deal in the database is 1.2 million for UVA's soccer stadium.

Dude, didn't I just show you that Rutgers got just $650k a year for its football? Are you seriously going to propose that Ohio, a MAC school that averages around 20,000 fans a game, is going to get $100k MORE than that?

Seriously?

Ohio will be doing very well if it gets $400k a year total for its football and basketball naming rights.

Nobody in Division 1 is getting an amount that small.

AND

They wouldn't be bothering with it if they didn't think they could haul in at least 1 million combined. The conference doesn't matter as much as you think just look at the numbers. Fresno State has one of the very biggest deals of all and they don't have that great of a basketball program.

Are you kidding? Ohio, like most schools, is starved for money. They would gladly take an extra $400k per year from any source. And given what others are getting - like Rutgers, Nebraska, and Providence - $400k for basketball and football is a nice, generous amount.

As for conference, surely there is a big difference between the MAC and the B1G? B1G games feature name-brand opponents, which attracts media attention, and national TV coverage, which also gives nice publicity to the name of the arena. MAC games involve small-brand schools that attract far less media coverage, hence much less visibility for any naming rights.

We just simply disagree. Ark State is getting 400k alone for football and isn't half the property that Ohio is.

(11-20-2013 08:01 PM)Kittonhead Wrote:  

(11-20-2013 04:49 PM)AngryAphid Wrote:  Athens isn’t “just outside of Columbus” any more than Chillicothe is.

Athens is 1 hour now with the new bypass on US 33 from Columbus which is 70mph.....about the same time distance as Denton, TX to Dallas.

Ohio has about 40,000 alums in the greater Columbus market that are plenty close enough to get down to Athens for FB/BB games.

I can get from Atlanta to Macon in an hour… that sure doesn’t make it “just outside” of the state Capital.

I’ve never been to Athens, but as a kid I pulled a lot of fish out of
Burr Oak Reservoir. I’ve always liked that area of the State.

(11-20-2013 07:45 PM)Kittonhead Wrote:  I'm not going to name the arenas because it takes too much time but here is naming rights data for D1 as of 8/7/13:

AAC
Central Florida FB (15 mil/15 years)
Central Florida BB (3.95 mil/7 years)
Louisville FB (15 mil/52 years)
Rutgers FB (6.5 mil/10 years)

AEast
Albany BB (2.75/10 years)

ACC
Maryland FB (20 mil/25 years)
Maryland BB (25 mil/20 years)
NC State BB (80 mil/20 years)

B12
Texas Tech FB (20 mil/25 years)
Texas Tech BB (10 mil/20 years)

Big East
Creighton BB (14 mil/15 years)
Providence BB (4.25 mil/10 years)

B1G
Illinois BB (60 mil/30 years)
Minnesota FB (35 mil/25 years)
Nebraska FB (11.25 mil/25 years)

CAA
Charleston BB (4.2 mil/7 years)
Towson BB (4.75 mil/10 years)

CUSA
Florida Atlantic FB (6 mil/12 years)
North Texas FB (20 mil/20 years)

MAAC
Fairfield BB (3.5 mi/10 years)

MAC
Akron FB (15 mil/20 years)

MVC
Evansville BB (4.2 mil/10 years)

MWC
Boise State BB (4.0 mil/15 years)
Fresno State BB (40 mil/20 years)
San Diego State BB (6.9 mil/10 years)

PAC
Washington BB (3.5 mil/5 years)

SBC
Arkansas State FB (5 mil/15 years)

http://businessofcollegesports.com/data/...hts-deals/

Some of those venues naming rights deals have little or nothing to do with the schools, and are public venues, where the schools only pay rent to play there.

Off the top - I know these...
The Dunk (Dunkin Donuts Center) in Providence
Webster Bank Arena in Bridgeport (Fairfield)
CenturyLink Center in Omaha (Creighton)

Let's keep in mind that the venue are used for more than football and basketball. I don't know about OU specifically, but graduations, concerts, campus events, etc are probably all done to some extent at both those. The signs will also probably be big and bold for students and people in the community to see.

All of that means that the value for these deals are dependent on more than just the name brand of the football/basketball team. The entire value of the deals is not just for being said on TV and media guides. That makes it more difficult to predict values as a lot more variables are in place.

(11-21-2013 11:11 AM)ohio1317 Wrote:  Let's keep in mind that the venue are used for more than football and basketball. I don't know about OU specifically, but graduations, concerts, campus events, etc are probably all done to some extent at both those. The signs will also probably be big and bold for students and people in the community to see.

All of that means that the value for these deals are dependent on more than just the name brand of the football/basketball team. The entire value of the deals is not just for being said on TV and media guides. That makes it more difficult to predict values as a lot more variables are in place.

The Convo also had a big reputation back in the day for hosting concerts. It could happen again with a major overall of the facility as planned.

Either way, 1 million or 2 isn't going to be enough to totally transform the athletic department. Its not like when a P5 increased its TV deal from 20 million per school to 40 million or anything on that scale.

The biggest benefit of the new names IMO will be improved perception of athletics. It will be easier to recruit to facilities with a household name.

(11-21-2013 03:30 PM)Kittonhead Wrote:  

(11-21-2013 11:11 AM)ohio1317 Wrote:  Let's keep in mind that the venue are used for more than football and basketball. I don't know about OU specifically, but graduations, concerts, campus events, etc are probably all done to some extent at both those. The signs will also probably be big and bold for students and people in the community to see.

All of that means that the value for these deals are dependent on more than just the name brand of the football/basketball team. The entire value of the deals is not just for being said on TV and media guides. That makes it more difficult to predict values as a lot more variables are in place.

The Convo also had a big reputation back in the day for hosting concerts. It could happen again with a major overall of the facility as planned.

Either way, 1 million or 2 isn't going to be enough to totally transform the athletic department.

Ohio will be lucky to get 1/4th of that. Nebraska and Rutgers couldn't.

If I'm the highest bidder, can I re-name it "the litterbox"?


Something inside there is stinkin' up the place...

(11-20-2013 08:21 PM)quo vadis Wrote:  Dude, didn't I just show you that Rutgers got just $650k a year for its football? Are you seriously going to propose that Ohio, a MAC school that averages around 20,000 fans a game, is going to get $100k MORE than that?

Seriously?

Ohio will be doing very well if it gets $400k a year total for its football and basketball naming rights.

Have you read the rest of this thread that show what other programs are getting? You're taking one number from a state that does not care two bits about college sports and ignoring every other data point.

Ohio is a valuable property. In Cincinnati they're easily the most popular MAC team (sorry Miami, I see more OU shirts than Miami shirts). They're more popular than IU, Purdue, or Louisville here too. I'd also think that OU would be the 3rd or 4th most popular team in WV due to its proximity.

Quote:OU’s sports facilities have a lot of advertising value, according to Schaus.

“We lead the MAC in attendance in football and men’s basketball, but in addition to that you have all these other events — high school championships, graduations, there’s a lot of people that go through there in a year,” he said.

According to Schaus, the money would go for academics.

“We’re targeting the revenue we’ll receive from this project for academics…Our goal is to apply the resources we get towards academic services, whether its to renovate our academic center or potentially build a new academic center,” he said.

Schaus continued, “It’s really a critical area for our 425 student athletes. We want to continue to find ways to invest but it’s difficult with the challenge of making your budget to be able to find the resources to be able to do that. We’re using this as a possible vehicle to benefit our academic enterprise.”

The naming rights being sold would pertain to the Convocation Center and the field at Peden Stadium — not the stadium itself.
“(Peden has) been here for 90 years and there’s great heritage with that, but there’s a number of facilities that have done something like that where they’ve named the field and made that prominent to the sponsor and yet still keep that historical name intact,” Schaus said.

While Front Row will be soliciting corporate names, Schaus said that OU will have the final say in approving the names.

Schaus said that there’s been some interest in naming rights already for the facilities.

“There’s national TV exposure in both venues. The heritage of our campus…The ninth-oldest state university in the country…We run a first-class organization and program and I think a lot of companies want to be associated with Ohio University,” Schaus said. “This is an extremely visible way to be able to do that. It’s an area we really haven’t tapped into and it’s a very good fit.”

http://www.athensohiotoday.com/news/pede...9ae2e.html

The school here is the money for naming right is going to go possibly for a new academic performance center. That is planned to be located at the endzone of Peden Stadium plus a small seating expansion of about 2,000 seats.

The existing performance center is 10,000 square feet. High Point recently build an academic performance center that was 35,000 square feet and spanned the length on the entire stadium grandstand. The price tag for this facility was $9 million dollars.

http://www.highpointpanthers.com/news/20...34304.aspx

The school then may be looking at one large gift in perpetuity in the 9 to 10 million dollar range to help pay for this center.