gcd
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Bowl Game Economics
This is an excerpt from an article about Georgia Tech in last years game. The secondary market appears to be the problem for all schools. They had to have a stubhub an on their athletic page
Major expenses were also seen in ticket sales for the game. According to the report, 10,500 tickets valued at $1,243,944 were absorbed by Tech and the ACC, including 6,162 tickets valued at $95 each for a total of $585,390. The ACC absorbed $1,197,643 of that cost, leaving Tech with $46,301 from the unsold ticket total. Athletics department staff said in January they had budgeted between $70,000 and $80,000 for unsold tickets.
Tech’s difficulties in selling its ticket allotment were compounded when a large number of discounted tickets became available through its sponsor, ticket reseller Stubhub. An agreement between the site and Tech’s athletics department requires the department keep a Stubhub ad up on its homepage.
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01-15-2013 09:08 AM |
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