3601
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It appears that Boise State is a TV ratings draw
Over the years there has been a lot of discussion about TV ratings, market draw, brand, etc. The value of a league or a team is primarily determined by how many TV viewers it will draw. That is why a relative small Catholic school in Indiana can get its own TV deal.
See below for info regarding how Boise State seems to be a really good TV draw. The Boise-MSU game tied for 3rd last weekend behind only Michigan-Alabama and Georgia Tech-Virginia Tech.
Also, it points out that the Boise-Georgia kickoff game last year had a higher rating than the Auburn-Clemson kickoff game this year.
http://www.bigeastcoastbias.com/2012/9/6...ngs-winner
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09-07-2012 02:19 PM |
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Frank the Tank
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RE: It appears that Boise State is a TV ratings draw
Boise State is definitely the best national TV draw that the new Big East will have. The conference needs them to be (a) performing well and (b) continuing to play high profile non-conference opponents. The question is more about whether Boise State will maintain that drawing ability when they inevitably have a down period. I've long been a believer that the true value of a school is what its fan support and TV ratings look like when they are 0-12 as opposed to 12-0 (as 12-0 records aren't guaranteed for even the richest and most powerful schools like Texas, Ohio State and Florida).
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09-07-2012 02:31 PM |
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stever20
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RE: It appears that Boise State is a TV ratings draw
It would appear:
ACC-
GT/VT 2.9
Clem/Aub 2.2
Mia/BC 2.2
NW/Syr 0.6
avg rating 1.975
NBE
Boise/Mich St 2.5
ND/Navy 1.9
Kent/Lou 1.4
NBE avg rat 1.933
Only reason why ACC ahead is the pimp spot on Labor Day night.
this weekend:
ACC- Miami @ Kansas St FX
Penn St @ Virginia ABC
USC vs Syracuse ABC
NBE- UCF @ Ohio St ESPN2
Army @ SDSU NBCSN
The edge should go heavy ACC this weekend. Hopefully UCF is close with Ohio ST- that would garner a lot of early game viewers....
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09-07-2012 02:37 PM |
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ikers494
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 02:37 PM)stever20 Wrote: It would appear:
ACC-
GT/VT 2.9
Clem/Aub 2.2
Mia/BC 2.2
NW/Syr 0.6
avg rating 1.975
NBE
Boise/Mich St 2.5
ND/Navy 1.9
Kent/Lou 1.4
NBE avg rat 1.933
Only reason why ACC ahead is the pimp spot on Labor Day night.
this weekend:
ACC- Miami @ Kansas St FX
Penn St @ Virginia ABC
USC vs Syracuse ABC
NBE- UCF @ Ohio St ESPN2
Army @ SDSU NBCSN
The edge should go heavy ACC this weekend. Hopefully UCF is close with Ohio ST- that would garner a lot of early game viewers....
Missing Maryland @ Temple on ESPNU
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09-07-2012 03:01 PM |
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Topkat
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RE: It appears that Boise State is a TV ratings draw
The last three ACC Championship Games have brought in TV ratings of:
2011 VT/Clemson 1.7
2010 VT/Florida St 1.8
2009 GT/Clemson 1.6
http://www.bcinterruption.com/2010/12/11...-dud-on-tv
It appears the lesson here is to try and get your conference championship game a time slot with no other competition.
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09-07-2012 03:05 PM |
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Bearcat_Bounce
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RE: It appears that Boise State is a TV ratings draw
Unfortunately the DNC and the fact that the game was a blow out, probably hurt the UC-Pitt ratings significantly. I am not expecting much.
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09-07-2012 03:05 PM |
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Attackcoog
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 02:31 PM)Frank the Tank Wrote: Boise State is definitely the best national TV draw that the new Big East will have. The conference needs them to be (a) performing well and (b) continuing to play high profile non-conference opponents. The question is more about whether Boise State will maintain that drawing ability when they inevitably have a down period. I've long been a believer that the true value of a school is what its fan support and TV ratings look like when they are 0-12 as opposed to 12-0 (as 12-0 records aren't guaranteed for even the richest and most powerful schools like Texas, Ohio State and Florida).
Everybodys national TV appeal sucks when they stink. Notre Dame hasnt been all that impressive and they have not been really bad--just mediocre. Take a look at the Syracuse vs Northwestern game numbers to see how AQ schools can look when they have been struggling for a while (and that was after Northwestern actually had a decent year).
(This post was last modified: 09-07-2012 03:09 PM by Attackcoog.)
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09-07-2012 03:08 PM |
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Gray Avenger
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 02:31 PM)Frank the Tank Wrote: Boise State is definitely the best national TV draw that the new Big East will have. The conference needs them to be (a) performing well and (b) continuing to play high profile non-conference opponents. The question is more about whether Boise State will maintain that drawing ability when they inevitably have a down period.
Yes, it is inevitable that every program has down periods. Florida, Texas and Miami are currently good examples. Alabama, LSU, Notre Dame and USC are examples of those which have had them in the past. Boise State is a national draw because of perceptions due to winning over the last decade. With 14 members, it is equally inevitable that the Big East will always have at least one big winner. Perceptions can also be dramatically improved by aggressive and well-planned promotion, such as the new Big East is expecting from our new TV partner.
(This post was last modified: 09-07-2012 03:20 PM by Gray Avenger.)
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09-07-2012 03:19 PM |
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SF Husky
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 03:19 PM)Gray Avenger Wrote: (09-07-2012 02:31 PM)Frank the Tank Wrote: Boise State is definitely the best national TV draw that the new Big East will have. The conference needs them to be (a) performing well and (b) continuing to play high profile non-conference opponents. The question is more about whether Boise State will maintain that drawing ability when they inevitably have a down period.
Yes, it is inevitable that every program has down periods. Florida, Texas and Miami are currently good examples. Alabama, LSU, Notre Dame and USC are examples of those which have had them in the past. Boise State is a national draw because of perceptions due to winning over the last decade. With 14 members, it is equally inevitable that the Big East will always have at least one big winner. Perceptions can also be dramatically improved by aggressive and well-planned promotion, such as the new Big East is expecting from our new TV partner.
It is quite simple really. Average fans won't watch teams that suck. There are plenty of other factors that could impact the viewership such as: proper promotion, time of the day, right channel, what's on other channels etc etc. People that solely believe names on the front of the jerseys are the MAIN reason why people watch teams play are either naive or have zero clue how business and marketing work in real life.
Boise is a great TV draw because it wins. Same can be said for about any other program in America provided the team has a few years of winning track record.
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09-07-2012 03:27 PM |
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stever20
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 03:01 PM)ikers494 Wrote: (09-07-2012 02:37 PM)stever20 Wrote: It would appear:
ACC-
GT/VT 2.9
Clem/Aub 2.2
Mia/BC 2.2
NW/Syr 0.6
avg rating 1.975
NBE
Boise/Mich St 2.5
ND/Navy 1.9
Kent/Lou 1.4
NBE avg rat 1.933
Only reason why ACC ahead is the pimp spot on Labor Day night.
this weekend:
ACC- Miami @ Kansas St FX
Penn St @ Virginia ABC
USC vs Syracuse ABC
NBE- UCF @ Ohio St ESPN2
Army @ SDSU NBCSN
The edge should go heavy ACC this weekend. Hopefully UCF is close with Ohio ST- that would garner a lot of early game viewers....
Missing Maryland @ Temple on ESPNU
Actually, ESPNU ratings don't count(I'm not really sure why)
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09-07-2012 03:40 PM |
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bsubroncochick
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RE: It appears that Boise State is a TV ratings draw
I think two of the biggest reasons people watch Boise State are
#1 people either love us or hate us and are watching to see if we fail, and
#2 Boise State has a reputation for being an unpredictable team as far as style of play. You're always wondering what they will do next.
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09-07-2012 03:42 PM |
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adcorbett
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 03:01 PM)ikers494 Wrote: Missing Maryland @ Temple on ESPNU
ESPNU is not generally included due to its somewhat limited distribution compared to the other "national" cable networks such as ESPN, ESPN2, FX, and OTA networks. Even national broadcasts on FSN count.
(This post was last modified: 09-07-2012 04:51 PM by adcorbett.)
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09-07-2012 04:23 PM |
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adcorbett
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 02:31 PM)Frank the Tank Wrote: Boise State is definitely the best national TV draw that the new Big East will have. The conference needs them to be (a) performing well and (b) continuing to play high profile non-conference opponents. The question is more about whether Boise State will maintain that drawing ability when they inevitably have a down period. I've long been a believer that the true value of a school is what its fan support and TV ratings look like when they are 0-12 as opposed to 12-0 (as 12-0 records aren't guaranteed for even the richest and most powerful schools like Texas, Ohio State and Florida).
There is some merit to that. But more or less, Boise is one of a handful of teams who have been winning for about 8 years in a row (as an national name). The same could be said about a team like Virginia Tech, who comparatively is a rtelatively new name on the seen (compared to the establishment), but they pretty much have had good teams for the last 15 years, so no one knows how they will do if they have off years.
BTW, it should be pointed out that Auburn and Alabama had a lot fo off years prior to the last few. And while they still drew fans at the gate, they did not draw flies on TV. The same could be said for Texas and even Oklahoma before their runs the last decade.
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09-07-2012 04:28 PM |
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ikers494
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 04:23 PM)adcorbett Wrote: (09-07-2012 03:01 PM)ikers494 Wrote: Missing Maryland @ Temple on ESPNU
ESPNU is not generally incldued to to its somewhat limited distribution compared to the other "national" cable networks such as ESPN, ESPN2, FX, and OTA networks. Even national broadcasts on FSN count.
And now I know
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09-07-2012 04:49 PM |
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SF Husky
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 04:28 PM)adcorbett Wrote: BTW, it should be pointed out that Auburn and Alabama had a lot fo off years prior to the last few. And while they still drew fans at the gate, they did not draw flies on TV. The same could be said for Texas and even Oklahoma before their runs the last decade.
This is the point I been trying to point out to some people here forever. No one will give a crap about a 1-11 FLA vs. 0-12 Texas team playing on TV no matter how many fans flock to their home games. Casual fans won't get all excited for that match up nor should they. Crappy ND got crappy TV ratings last few years.
Ratings for schools can improve with winning over time. People that think world is set in stone are simply too naive or just plain don't understand how average fans think. Like I said many many times, people aren't as stupid as some like to believe.
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09-07-2012 06:20 PM |
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BoiseAlum
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RE: It appears that Boise State is a TV ratings draw
I also think a large part of that draw for Boise over the last decade is that in general, Americans LOVE the underdog story! One of the greatest remembered games in American history was the "Miracle on Ice". The USA Hockey team that year was barely picked to get out of their group, little alone beat the mighty Russians or the Scandinavian teams. And when they did beat those teams and win the Gold, they dominated the news and media for a long time! Because Americans love the Cinderella team, the underdogs who successfully knock off the big boys.
For the last 10 years America has seen Boise as that CFB team who is constantly sold short in preseason predictions, or trashed by the so-called experts, yet they constantly over-achieves. Can that be maintained going into the future? Probably not. But for now we still have a little bit of that small school / underdog mystique about us, and that's a ratings draw.
My only worry is when we have those 6-6 or 7-5 seasons, fans will start to abandon the team. I'll be a die-hard Boise fan till the day I die, 0-12 or 12-0 won't matter to me.
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09-07-2012 06:30 PM |
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johnbragg
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 06:20 PM)SF Husky Wrote: This is the point I been trying to point out to some people here forever. No one will give a crap about a 1-11 FLA vs. 0-12 Texas team playing on TV no matter how many fans flock to their home games. Casual fans won't get all excited for that match up nor should they. Crappy ND got crappy TV ratings last few years.
But it took Notre DAme 25 years of sucking ass to get down to those ratings levels. And I still suspect that Notre Dame-Navy or Notre Dame-USF or Notre Dame-Pitt would do better ratings than any other non-top-10 school against those 3 schools.
6-6 Florida against 6-6 Texas still draws, though. There are plenty of people who like to watch football but don't follow closely enough to know who is how good in any given year. "Usually good" is good enough for them.
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09-07-2012 06:45 PM |
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Vewb1
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RE: It appears that Boise State is a TV ratings draw
Boise State was fun to watch. Would have liked to seen them beat Michigan State. I watched most of that game.
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09-10-2012 03:42 PM |
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Wilkie01
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RE: It appears that Boise State is a TV ratings draw
(09-07-2012 06:20 PM)SF Husky Wrote: (09-07-2012 04:28 PM)adcorbett Wrote: BTW, it should be pointed out that Auburn and Alabama had a lot fo off years prior to the last few. And while they still drew fans at the gate, they did not draw flies on TV. The same could be said for Texas and even Oklahoma before their runs the last decade.
This is the point I been trying to point out to some people here forever. No one will give a crap about a 1-11 FLA vs. 0-12 Texas team playing on TV no matter how many fans flock to their home games. Casual fans won't get all excited for that match up nor should they. Crappy ND got crappy TV ratings last few years.
Ratings for schools can improve with winning over time. People that think world is set in stone are simply too naive or just plain don't understand how average fans think. Like I said many many times, people aren't as stupid as some like to believe.
+1 Now SF, you are spot on on this issue.!
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09-10-2012 03:51 PM |
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