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Media idea: AAC, MWC, CUSA, BYU on NBC Sports
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billybobby777 Offline
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Post: #20
RE: Media idea: AAC, MWC, CUSA, BYU on NBC Sports
(01-06-2018 07:01 PM)Renandpat Wrote:  
(01-06-2018 02:45 PM)Attackcoog Wrote:  
(01-06-2018 12:28 PM)billybobby777 Wrote:  Opinions on if the following lineup of schools could get ratings for NBC-SN when their soon to be expired media contracts are available: AAC, MWC, CUSA and BYU.
40 schools from Connecticut to Hawaii for the country to follow throughout the year on NBC-SN.
Recognizable Football names like UCF, Houston, Boise, San Diego St and BYU.
Recognizable Basketball names like Uconn, Cincinnati, Wichita St and UNLV.
Throw a few games on NBC to sweeten the pot. People are tired of espn...could this lineup offer a decent alternative for college football, basketball and baseball viewers?
I’d say it would be a nice compliment to the Olympics and Notre Dame for NBC.

Ive said for a while that there is money to be made in becoming the network of record for G5 football on Saturdays. Do it right.

Start with a saturday "Game Day" type show from a college campus location. Do a daily show recapping news from the G5. Treat the G5 as seriously as ESPN treats the P5.

To me its like what Fox News did. They looked at the TV News landscape and noticed that conservatives were largely ignored. In fact, when conservatives were not ignored on national news, it was because they were being laughed at. Fox realized that conservatives made up around half the audience and chose to cater their news to that ignored group. Fox News is now the top cable news network.

Fox, ABC/ESPN/ESPN2/ESPNU, and CBS are all blanketing the P5 with coverage. Go where they arent. Engage the ignored G5 audience. That audience is probably close to a third of the college football audience and they are completely ignored (or lauged at when not being ignored).

Go wall to wall with G5 coverage on NBC-Sports on Saturdays. Use a G5 game to lead into or follow the Notre Dame game on NBC Broadcast. The G5 is somewhere between 25-35% of the total college football audience...thats a large college educated affluent audience just begging to find a TV home. That group buys detergent and Toyota's too. Truth be told--CBS-Sports is in the best position to execute this strategy. They already have the rights to games in the AAC, MW, MAC, and CUSA. They just need to buy some Sunbelt games and get serious about doing a Saturday road show.
An "off-brand" GameDay would last three weeks before any luster it gained would be lost. Few viewers would watch, hence why nobody does it. FS1 had the money at first and knew it wasn't a great idea.

Heck, Barstool is more into that demo and their attempts via Facebook wasn't even close to being a success.

To your detergent analogy, GameDay is Tide and any competing show wouldn't be All, Persil, or even Arm and Hammer, it'd be Xtra. SEC Nation is like the Gain to their own Tide.

Disagree 100% ;now they fight you stage!!!
01-06-2018 10:27 PM
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RE: Media idea: AAC, MWC, CUSA, BYU on NBC Sports - billybobby777 - 01-06-2018 10:27 PM



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