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(04-25-2017 09:00 AM)AZBCAT Wrote:  It is interesting that some on here would argue that we need to make money (not just break even) in order to justify having FC Cincy play in our stadium, but they don't argue the same thing for the UC athletics programs - which are big money losers, right? I think the same logic we all apply to the UC programs (it is one of the best marketing tools the University has) would also apply to FCC. More eyeballs on UC in any way is better for the University - even if we are just breaking even. Free marketing!

Even if we end up losing a little money on the deal, more eyeballs on UC is good for the University and more people spending money in Clifton continues to build the areas/businesses around campus and continues the Clifton rejuvenation process. Money well spent in my mind.

Bolded--a great point. Uptown is very much still a work in progress. When the MLK interchange is fully opened I expect another wave of renewal from I-71 to campus. Per the Enquirer, Childrens' has plans for about $500 million in new construction. Cranes will pop up on Campus Green for the new B-school building just as the new dorm @ Jefferson and East University comes online. The best days are ahead for Uptown.

FCC is doing for UC (and Uptown) what Lumenocity did for OTR; only in larger numbers. For many locals, it took an evening on a lawn chair in Washington Park to realize that a section a town they long believed unsafe and undesirable, was now an inviting, architecturally unique neighborhood where tri-state folks could return to drink, dine or shop.

I'm not a soccer fan; haven't been to see FCC. But to me there is no denying that thousands of new impressions they've created for UC is adding value.