The unofficial online home for fans of the University of Cincinnati Bearcats. Part of Collegiate Sports Nation (CSN).

(04-24-2017 10:30 PM)doss2 Wrote:  

(04-24-2017 07:58 PM)#41 Wrote:  

(04-24-2017 10:02 AM)doss2 Wrote:  

(04-24-2017 09:48 AM)BearcatJerry Wrote:  

(04-21-2017 10:33 AM)OKIcat Wrote:  Not only that, is UC leveraging these FCC crowds on campus to:
-promote/sell UC football tickets (promo pricing for a game, etc.)
-promote student enrollment, campus tours, etc.
-promote UC men's and women's soccer
promote UC licensed merchandise sales (I noticed the Bookstore now stocks FCC gear so if they're getting soccer fans in the door how about some cross promotion?).

As others have noted, the benefit of FCC is getting people Uptown and on our beautiful campus--many for the first time. UC needs to leverage that exposure to maximize the ROI of allowing FCC to call Clifton Campus home.

I'm going to call a marginal "BS" on some of this...

I don't doubt that getting people on campus helps raise UC's overall profile, but...
I don't think people coming to see FC-Cincinnati by-and-large are:
1) going to buy UC gear. They MAY buy FC-Cincinnati gear at the bookstore, but they are coming for FCC, not UC sports. So...
2) going to buy UC FB tickets. If they are (American) Football fans, they are already fans of other programs or levels of football. But they are coming to see soccer, not football. So I would be surprised if any number of FC-Cincinnati fans actually turn up at Nippert for a Bearcat FB game. (My anecdotal proof of this is that one of my Morgantown families has a kid working in Cincinnati now...He goes to FC-Cincinnati games regularly, sits in "The Bailey," and says he "loves it." But when asked about UC football, he says "It's trash," and "I don't watch lower-level schools." So...good luck at changing perceptions just by bringing people into the stadium.)
3) going to buy UC soccer tickets. As mentioned above, they are there to watch "FC-Cincinnati," not the Bearcats.

As a clergyman, I see this all the time with Churches who rent out their space/buildings to all sorts of outside groups with the hope that someone who attends some other function will start to come on Sundays. It is extremely rare that actually happens. People who come for some other function are coming for that expressed purpose, and when they are done with that purpose they leave and move onto the next thing. Granted, you are getting people into campus who see the campus and that's a good thing. But I think the other pieces are of dubious value.

You nailed it to perfection.

These so called side benefits are anecdotal at best. The only benefit UC should expect is does FCC pay a fair price for the use after considering the "Special Features Demanded" and appeasing Prince Lindner.

We are not the Clifton/Corryville Chamber of Commerce charged with helping the area bars and eateries.

This is dumb.

It's 100% in UC's benefit to have businesses around campus thriving. What do you think prospective students look at as soon as they finish the on campus tour?

Using that logic UC should start running free commercials on the scoreboard and ribbon boards for all the bars and eateries around campus because it is 100% in UC's benefit.

No need - simply having additional events outside of university sports that brings people to campus that wouldn't otherwise be there causes these bars and eateries to fill up that many more times per year.