(08-24-2017 03:18 PM)Win5002 Wrote:  

(07-19-2017 12:34 PM)JRsec Wrote:  

(07-19-2017 12:05 PM)murrdcu Wrote:  http://www.tvpredictions.com/espn071917.htm

ESPN Eliminates Buzzer Beater Channel
By Phillip Swann


Washington, D.C. (July 19, 2017) -ESPN has decided to terminate the ‘ESPN Buzzer Beater’ channel, part of the sports network’s continuing effort to cut costs and shift resources.

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Since 2011, Buzzer Beater has provided live ‘look-ins’ and analysis of college basketball games.

But Kristie Adler, an ESPN spokeswoman, told this reporter today that Buzzer Beater will not return when the the 2017-2018 college basketball season begins.



“With more ways than ever to program our networks across all screens, we have decided to shift resources to better position ourselves for the long-term. We will leverage the reach and scale we have across our TV and digital platforms to continue to provide more college basketball coverage than any other company,” the network said in a statement.
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Adler said the decision will not affect the Bases Loaded or Goal Line channels, which provide live ‘look-in’ coverage of college baseball and football respectively.

“No change to Goal Line and Bases Loaded – they will each return to the network for their respective seasons,” she said.

ESPN also recently laid off more than 100 employees as it responds to shrinking pay TV subscriptions.


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We'll miss you channel no one watched.

If you want to know just how much basketball doesn't move the needle then the decision to keep bases loaded over buzzer beater should answer your question. Viewership in the NBA and College Basketball continues to sag, and sag more significantly. Football is the cash cow and baseball and softball are growing again in popularity.

I don't think its an issue of basketball not being valuable, I think it is more of an issue that basketball doesn't work as this type of channel very well. Basketball tends to be a continuous scoring event and there is not near as much scoring in football and baseball and its a larger event in the those sports games. Your basically condensing the football and baseball games so you can watch several at one time and you can't really do that with basketball. Baseball is obviously not more valuable than basketball.

The popularity of basketball outside of March Madness is sagging significantly. But that aside these kinds of channels cannot be popular with advertisers. They get the # of spots and the saturation they want from a throng of viewers watching a contest start to finish. I would think that these kinds of channels siphon off viewers from the model that advertisers prefer.