When I say "added", I mean it in the sense that Butler, Creighton, and Xavier were "added" to the C7 from the old Big East.

Look at the 2011-12, 2012-13, and 2013-14 seasons, in terms of attendance, record, and NCAAT performance.

Attendance:
STL - 6299, 7757, 7673

Butler - 7178, 6599, 7899
Creighton - 13507, 16665, 17155
Xavier - 10098, 10155, 9781

Record:
STL - 26-8, 28-7, 27-7

Butler - 22-15, 27-9, 14-17
Creighton - 29-6, 28-8, 27-8
Xavier - 23-13, 17-14, 21-13

NCAAT performance:
STL - 3rd round, 3rd round, 3rd round

Butler - none, 3rd round, none
Creighton - 3rd round, 3rd round, 3rd round
Xavier - Sweet 16, none, 1st round



Given that, I can see:
- have to take Creighton, as they're crushing it with attendance and support
- have to take Xavier, great program in a big Catholic market


Why Butler over STL, at that time???