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(05-02-2017 10:32 AM)MonarchCAM Wrote:  Half of this is ridiculous message board level posturing and half of it is brilliant. Aresco's plan seems to be 'if we say it long enough and loud enough people will start to believe it'. Which sounds stupid. But remember in the knee-jerk, emotional, perception is reality, social media, and real media of today it's not completely out of the realm that, after a while, people may not 'include' the AAK in the P5...but they will associate them with it. And really that's all they want with the TV contracts coming up.

I really don't think anyone believes they'll get P5 TV money. BUT if, in people's minds, they are even partially related they'll get more than every other G5 deal. Basically it's all branding and marketing in an attempt to get as good a deal as they can.

Of course, but he is winning simply by getting some positive press nationally for the conference. He's going to leverage all of this when renegotiating TV rights and its brilliant. At least he's doing something other than sitting on his butt and thanking the P5 for their crumbs.