Looks like Uconn will be looking to cash in on its women's basketball TV revenue.

Before you laugh, women's hoops will earn as much for Uconn as each AAC school will receive from the AAC.

"UConn's current TV deal -- a four-year contract worth about $4.5 million that expires next year -- was initially brokered by SNY. The terms were later picked up by ESPN when the Huskies joined the American Athletic Conference, which controls the broadcast rights of its members."

...
The UConn women's basketball franchise -- and, really, that's what it is to TV executives -- will only get more valuable. There is no better long-term bet in women's college basketball.

"We're at the front end of the idea," said Burton, the David B. Falk Distinguished Professor of Sport Management at Syracuse University's Falk College of Sport and Human Dynamics. "But UConn has been a constant."

http://www.ctpost.com/uconn/article/Bria...016582.php

Uconn use to receive $1.2 million a year for its third tier women's bb rights, but then it had to give this money to the AAC. Going forward, Uconn will most likely see a substantial revenue jump. It's game ratings have been off the chart. I'm sure that just like Navy Gert's to keep its Army/Navy game revenue, Uconn will likewise get to keep its wbb revenue.

$2 million a year plus the $4.5 million year for exit fees at least will provide a short term energy boost versus the P5.