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WVU to make $80 million over 12 years re Tier 3 rights
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Theodoresdaddy Offline
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WVU to make $80 million over 12 years re Tier 3 rights
not too shabby

West Virginia University officials announced Thursday that the school's Tier 3 media rights have been awarded to IMG College. The agreement takes effect for the 2013-2014 academic year and will pay WVU more than $80 million over 12 years, with additional revenue sharing opportunities possible, officials said.

Under the partnership, IMG College will manage things like local radio and TV broadcasts and coaches shows; websites and social media accounts; advertising on signage at Milan Puskar Stadium, the Coliseum and other athletic facilities; game day promotions and hospitality; and printed publications like schedules and media guides. IMG will station a team dedicated to WVU in Morgantown, officials said.

"It was time for WVU Athletics to grow our multimedia and sponsorship sales, especially with our recent move to the Big 12 Conference," said WVU Director of Athletics Oliver Luck. "With the resources, services and proven track record that IMG College brings, WVU now has the opportunity to expand its revenue base by engaging new national sponsors while building our athletic and university brand. I'm extremely pleased with this move."

WVU will keep some current sponsorship agreements for things like athletic apparel, beverage service, financial services and health care, according to a news release from the university.

http://www.wboy.com/story/22816670/wvu-a...mg-college
07-11-2013 03:02 PM
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WVU to make $80 million over 12 years re Tier 3 rights - Theodoresdaddy - 07-11-2013 03:02 PM



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